Hockey Style with Devon and Megan
Episode 34: “Designing Moments: Brett Williamson & 500 Level” This week on Hockey Style with Devon & Megan, the hosts sit down with Brett Williamson, founder of 500 Level, an innovative sports apparel company known for turning iconic sports moments into wearable art. Brett shares how he built a brand rooted in creativity, fan connection, and bold design—and what inspires him to push beyond traditional sports merch. The conversation highlights some of 500 Level’s most recent and exciting work, including the arena-exclusive design created to celebrate Patrick Kane’s 500th career goal. Brett walks through the creative process behind capturing milestone moments, working on tight timelines, and designing pieces that resonate deeply with fans in the moment. It’s a fun, insightful look at the intersection of hockey, culture, and style—and how great design can turn unforgettable moments into lasting memories. #HockeyStylePodcast #HockeyPodcast #HockeyCulture #HockeyLife #HockeyCommunity #HockeyBrand #HockeyMerch #HockeyApparel #HockeyDesign #HockeyFans #SportsMerch #LicensedApparel #SportsBusiness #SportsMarketing #FounderStory #EntrepreneurPodcast #BusinessPodcast #BrandBuilding #DTCBrand #EcommercePodcast #StartupStories #CreatorEconomy #ModernBrand #500Level #BrettWilliamson #FanDriven #DirectToConsumer #HockeyEntrepreneur #HockeyLifestyle #CultureAndCommerce
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