I'd Like to Know More...
Get a free WHOOP and one month free when you join with my link: https://join.whoop.com/B12548E2 In this conversation, Robbie Samuels shares his journey from being known for his unique networking philosophy of 'croissants versus bagels' to becoming a successful author and business coach. He discusses the evolution of his career, the importance of networking, and the strategies he employs to help authors successfully launch their books. Robbie emphasizes the significance of reviews, community support, and leveraging technology in modern networking and marketing. He also shares insights on the writing process, the role of editors, and the importance of creating a pipeline for success in the book industry. Find Robbie, Here: Web: https://robbiesamuels.com Book Launch Brainstorm: http://www.BookLaunchBrainstorm.com BizBookPubHub: http://www.BizBookPubHub.com LinkedIn: https://www.linkedin.com/in/robbiesamuels/ Takeaways -Networking is about being approachable and creating space for others. -The journey to success often involves unexpected challenges and pivots. -Writing a book can be a powerful marketing tool for your business. -Reviews are crucial for establishing credibility and attracting readers. -Building a community around your work can lead to greater success. -Technology can enhance networking and event experiences. -Creating a pipeline allows for personalized engagement with potential clients. -Collaboration with others can amplify your reach and impact. -Understanding your audience's needs is key to effective marketing. -The journey of an author is ongoing and requires continuous learning. Chapters 00:00 The Croissant Philosophy of Networking 02:41 The Evolution of a Networking Expert 05:51 Navigating the Book Writing Journey 08:38 The Shift to Virtual Events 11:23 The Importance of Book Reviews 14:28 Building a Launch Strategy 17:32 Creating a Community for Authors 20:11 The Role of Credibility in Book Publishing 23:03 The Mechanics of Book Marketing 26:16 Leveraging Books for Business Growth 29:06 The Future of Book Launching 41:25 Understanding the Little P and Big P Problems 44:05 The Cost of Inaction and Urgency 46:08 Creating a Pipeline for Client Engagement 48:00 Funnels vs. Pipelines: A New Perspective 51:36 Meeting People Where They Are 54:49 The Importance of Quality in Publishing 58:47 Navigating the Author Journey 01:03:37 The Role of AI in Writing and Learning 01:09:56 Encouraging Inquiry and Continuous Learning 01:14:51 Cooking and Life Lessons: A Personal Touch
7 episodios
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