Marketing 101: The Ol’ Star Lake Days

Marketing 101: The Ol’ Star Lake Days

The road map of Montie Soules' career is a graduate-level seedstock marketing course summarized in about 40 minutes. He not only talks about how he found success, but even how he would do it differently if he was starting today. Apologies for the technical glitches in this episode; technology is great...when it works. American Shorthorn Association - https://shorthorn.org [https://shorthorn.org] ---------------------------------------------------   Thank you to our sponsor, Stockguard. Visit them at https://stockguard.io [https://stockguard.io] ---------------------------------------------------   Connect with us: @iowabeefcenter https://facebook.com/IowaBeefCenter [https://facebook.com/IowaBeefCenter] https://instagram.com/iowabeefcenter [https://instagram.com/iowabeefcenter]  https://twitter.com/iowabeefcenter [https://twitter.com/iowabeefcenter] ---------------------------------------------------   Helpful links: Iowa Beef Center - https://www.iowabeefcenter.org [https://www.iowabeefcenter.org]  Iowa State University Extension and Outreach - https://www.extension.iastate.edu [https://www.extension.iastate.edu] The use of brand names, mention or listing of specific commercial products or services is solely for educational purposes and does not imply endorsement by Iowa State University, nor discrimination against similar brands, products or services not mentioned.

New World Screwworm and Asian Longhorned Tick

Cows are on grass in much of Iowa; it's time to implement both fly and tick control measures. Dr. Matt Brewer [⁠https://vetmed.iastate.edu/directory/pub/info/brewermt⁠], veterinary pathologist at Iowa State University, explains the history, discovery, and science behind both Asian Longhorned Tick (ALHT) and New World Screwworm. More importantly, we discuss prevention and treatment methods to ensure neither ever enters your fences. ---------------------------------------------------   Thank you to our sponsor, Stockguard. Visit them at https://stockguard.io [https://stockguard.io] ---------------------------------------------------   Connect with us: @iowabeefcenter https://facebook.com/IowaBeefCenter [https://facebook.com/IowaBeefCenter] https://instagram.com/iowabeefcenter [https://instagram.com/iowabeefcenter]  https://twitter.com/iowabeefcenter [https://twitter.com/iowabeefcenter] ---------------------------------------------------   Helpful links: Iowa Beef Center - https://www.iowabeefcenter.org [https://www.iowabeefcenter.org]  Iowa State University Extension and Outreach - https://www.extension.iastate.edu [https://www.extension.iastate.edu] The use of brand names, mention or listing of specific commercial products or services is solely for educational purposes and does not imply endorsement by Iowa State University, nor discrimination against similar brands, products or services not mentioned.

Greater Omaha Packing: Focus on Quality

Mike Drury leads the charge as president of Greater Omaha Packing Co., a regional mid-sized packer that processes a lot of Iowa cattle. We parse out the challenges packers currently face in the marketplace (supply, labor, tariffs, demand, and fabrication of large carcasses). Considerable time is spent on branded programs, and believe it or not, we end with where the product starts: genetic selection at the cow-calf sector. Great episode! Greater Omaha Packing - https://www.greateromaha.com [https://www.greateromaha.com/] ---------------------------------------------------   Thank you to our sponsor, Stockguard. Visit them at https://stockguard.io [https://stockguard.io] ---------------------------------------------------   Connect with us: @iowabeefcenter https://facebook.com/IowaBeefCenter [https://facebook.com/IowaBeefCenter] https://instagram.com/iowabeefcenter [https://instagram.com/iowabeefcenter]  https://twitter.com/iowabeefcenter [https://twitter.com/iowabeefcenter] ---------------------------------------------------   Helpful links: Iowa Beef Center - https://www.iowabeefcenter.org [https://www.iowabeefcenter.org]  Iowa State University Extension and Outreach - https://www.extension.iastate.edu [https://www.extension.iastate.edu] The use of brand names, mention or listing of specific commercial products or services is solely for educational purposes and does not imply endorsement by Iowa State University, nor discrimination against similar brands, products or services not mentioned.

Grass time: Manage better this year

Shelby Gruss, Iowa State University Extension Forage Specialist, gives a complete checklist for better managing grass and hay given the current price environment. Listen in as we talk turn-out, fertilizer, weed control, rotation, and hay making decisions. Shelby also discuss her research on grazeable alfalfa and new forage mixes. Shelby Gruss - https://crops.extension.iastate.edu/people/shelby-gruss [https://crops.extension.iastate.edu/people/shelby-gruss] ---------------------------------------------------   Thank you to our sponsor, Stockguard. Visit them at https://stockguard.io [https://stockguard.io] ---------------------------------------------------   Connect with us: @iowabeefcenter https://facebook.com/IowaBeefCenter [https://facebook.com/IowaBeefCenter] https://instagram.com/iowabeefcenter [https://instagram.com/iowabeefcenter]  https://twitter.com/iowabeefcenter [https://twitter.com/iowabeefcenter] ---------------------------------------------------   Helpful links: Iowa Beef Center - https://www.iowabeefcenter.org [https://www.iowabeefcenter.org]  Iowa State University Extension and Outreach - https://www.extension.iastate.edu [https://www.extension.iastate.edu] The use of brand names, mention or listing of specific commercial products or services is solely for educational purposes and does not imply endorsement by Iowa State University, nor discrimination against similar brands, products or services not mentioned.

Cassie Fish: The Cow Herd's Crystal Ball

Cassie Fish started her career trading on the floor of the CME, then risk management for Tyson Fresh Meats, and now a consultant for multiple players in the industry. We talk markets, but more importantly, the outside influences – politics, Mexican border, packer closures, etc. – that could bolster or bottom them out. Cassie Fish - http://www.cassandrafish.com [http://www.cassandrafish.com] The Beef - https://www.thebeefread.com [https://www.thebeefread.com/] ---------------------------------------------------   Connect with us: @iowabeefcenter https://facebook.com/IowaBeefCenter [https://facebook.com/IowaBeefCenter] https://instagram.com/iowabeefcenter [https://instagram.com/iowabeefcenter]  https://twitter.com/iowabeefcenter [https://twitter.com/iowabeefcenter] ---------------------------------------------------   Helpful links: Iowa Beef Center - https://www.iowabeefcenter.org [https://www.iowabeefcenter.org]  Iowa State University Extension and Outreach - https://www.extension.iastate.edu [https://www.extension.iastate.edu] The use of brand names, mention or listing of specific commercial products or services is solely for educational purposes and does not imply endorsement by Iowa State University, nor discrimination against similar brands, products or services not mentioned.