Ep #25: From Farm to Marketing: Storytelling in Ag with Jeff Caldwell

Ep #25: From Farm to Marketing: Storytelling in Ag with Jeff Caldwell

What role does storytelling play in the future of agriculture? In this episode of The Land Ledger, Brian Kearney welcomes Jeff Caldwell, Vice President of Strategy and Content at Stratovation Group, for a conversation about the art and science of ag marketing. From his roots on a Kansas family farm to a career in journalism and ag tech, Jeff shares how storytelling, research, and branding can help farmers stay competitive, connect with landowners, and shape the future of the industry. Find show notes and resources here: https://tinyurl.com/4ayasrsf [https://tinyurl.com/4ayasrsf]

Ep #24: On AI, Risk, and Commodity Marketing with Cy Monley

What if the biggest challenge in farm marketing isn’t predicting prices, but cutting through the noise? In this episode of The Land Ledger, host Brian Kearney sits down with Cy Monley, co-founder of Quantum Hedging, to talk about his journey from Chicago’s trading pits to building a company that uses AI and machine learning to help farmers make smarter marketing decisions. Cy shares how their Managed Bushels Program aligns incentives with farmer success and provides a transparent, data-driven alternative to traditional broker models. Find show notes and resources here: https://tinyurl.com/3kfzzbm2 [https://tinyurl.com/3kfzzbm2]

Ep #23: Beyond Succession: Building a Lasting Farm Legacy with Cheryl B. Mitchell

In this episode of The Land Ledger, host Brian Kearney speaks with Cheryl Mitchell, founder of Farm Legacy Now, about the importance of legacy planning for farm families. Cheryl shares her personal background growing up on a dairy farm, her career path, and how her own family’s experiences with land transfer inspired her to create farm legacy panel discussions that bring together farmers, attorneys, bankers, insurance agents, and accountants to foster open conversations. She also explains the critical difference between succession planning and legacy planning, and highlights the emotional and relational challenges farm families face. Find show notes and resources here: https://tinyurl.com/7asvddwt [https://tinyurl.com/7asvddwt]

Ep #22: A Sixth-Gen Farmer’s Path to Farmland Investing with Marc Hartness and Landon Larkin

What does it take to keep a family farm alive for the next generation? In this episode of The Land Ledger, sixth-generation farmer turned finance professional Landon Larkin joins Brian Kearney and Marc Hartness for a conversation about the future of family farms. From beginning as an engineering student to becoming a Farmland Stock Exchange team member, Landon’s journey sheds light on the capital challenges young farmers face today and what it takes to keep farmland in family hands. Find show notes and resources here: https://tinyurl.com/y8es6btz [https://tinyurl.com/y8es6btz]

Ep #21: AgTech, Autonomy, and the Heart of Farming with Quentin Connealy

How do you honor a farming legacy while embracing the future? In this episode of The Land Ledger, fifth-generation farmer Quentin 'Q' Connealy shares how he's blending tradition with innovation. From wrapping combines in American flag decals to implementing cover crops after a historic flood, Q illustrates how thoughtful innovation can strengthen both farm resilience and family life. Find show notes and resources here: https://tinyurl.com/bdzycxub [https://tinyurl.com/bdzycxub]