Leaders Making Waves: The WICCI Podcast

Episode 10: Breaking Barriers in PR: A Two-Part Special with Rozelle Laha

34 min · 13 de feb de 2025
Portada del episodio Episode 10: Breaking Barriers in PR: A Two-Part Special with Rozelle Laha

Descripción

In this special two-part episode of The WICCI Podcast, host Garima Sharma Nijhawan sits down with Rozelle Laha, a former business journalist turned PR leader who has worked across media, agencies, and brands. With her sharp insights and candid approach, Rozelle shares why PR is undervalued, underpaid, and in need of a reset. Across both episodes, we explore: Part 1: The biggest gaps in PR today—outdated metrics, jargon overload, and the bare-minimum mindset. Part 2: The way forward—how PR professionals can command more respect, drive impact, and elevate the industry.

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