Recovery, Belonging, and the Future of Behavioral Healthcare with Dr. Joseph Lee

What Happens After Discharge: Closing the Gap in Addiction Recovery Care with AJ Diaz

What happens to your patients when they walk out the door? For most treatment centers, that question is answered with a sheet of paper and a handshake, and AJ Diaz knows exactly how that feels. Co-founder of You Are Accountable and a person in long-term recovery himself, AJ joined hosts Mark Scrivner and Jeff Skillen on the floor of NAATP National 2026 to share how he and his co-founder, Matt, turned a gap in the continuum of care into a thriving, peer-led continuing care platform. The conversation covers the clinical and personal origins of Accountable, why the first four hours after discharge may be the most dangerous, how 5,000 patients have produced outcomes that are turning heads industry-wide, and what the future of tech-enabled peer support looks like for behavioral health operators. Whether you run a treatment center, manage discharge planning, or are simply trying to extend the reach of your clinical work, this episode delivers a blueprint for rethinking post-discharge care. Key Moments * 03:11 – AJ shares the personal origin story: leaving treatment with a sheet of paper, a terrified family, and a self-designed accountability system that carried him through 3 years of early recovery * 04:42 – The clinical insight that sparked Accountable: 12–13 hours in group, 168 hours in a week, and no window into what patients were doing outside the therapeutic structure * 06:55 – Why peers deserve to be more than "Joe who takes you to a meeting" — the case for professionalizing peer support * 08:31 – Outcomes that challenge the industry standard: 12% return to higher level of care against a national average of 40–50%, drawn from 5,000 patients * 11:42 – Contingency management, recovery capital assessments, and the engagement mechanics that keep members active on the platform * 14:45 – The discharge timing debate: why Accountable starts engaging patients two hours before they leave, not days after * 18:10 – Transparent pricing, insurance reimbursement goals, and the equity argument for making continuing care accessible to the masses * 21:30 – Connection as the antidote to addiction: how virtual peer support expands access to community across treatment deserts and time zones Learn More & Connect Show Notes + Resources: https://snapshotinteractive.com/mastermined [https://snapshotinteractive.com/mastermined] Connect with AJ Diaz: https://www.linkedin.com/in/aj-diaz-lmsw-casac-19608a195/ [https://www.linkedin.com/in/aj-diaz-lmsw-casac-19608a195/] | https://www.youareaccountable.com/ [https://www.youareaccountable.com/] Connect with Mark Scrivner: https://www.linkedin.com/in/markscrivner [https://www.linkedin.com/in/markscrivner] | https://snapshot.agency/health [https://snapshot.agency/health] Connect with Jeff Skillen: https://www.linkedin.com/in/jeff-skillen-199507/ [https://www.linkedin.com/in/jeff-skillen-199507/] | https://www.skillsetenterprises.com [https://www.skillsetenterprises.com] Connect with Lee Pepper: https://www.linkedin.com/in/leepepper [https://www.linkedin.com/in/leepepper] | https://www.neveroutmatched.com [https://www.neveroutmatched.com] Our Sponsor - Snapshot: https://snapshot.agency/health [https://snapshot.agency/health] Follow MasterMined: https://snapshotinteractive.com/mastermined [https://snapshotinteractive.com/mastermined] #MasterMinedPodcast #BehavioralHealth #AddictionRecovery #PeerSupport #BehavioralHealthLeadership #TreatmentCenter #RecoverySupport

Recovery, Belonging, and the Future of Behavioral Healthcare with Dr. Joseph Lee

What does it take to move behavioral healthcare from the margins into the mainstream? Mark Scrivner and Jeff Skillen sit down with Dr. Joseph Lee, President and CEO of the Hazelden Betty Ford Foundation, for a powerful conversation about stigma, community, innovation, and the future of addiction treatment at NAATP National 2026. Dr. Lee shares how Betty Ford's legacy continues to shape the industry, why belonging may be the most overlooked element of recovery, and how Hazelden Betty Ford is leveraging data, AI, research, and standardized care to advance truly personalized treatment. From the role of recovery communities to the promise of emerging therapies, this episode explores how behavioral healthcare can maintain its humanity while embracing innovation, and why people get better when they feel seen, valued, and connected. Key Moments 00:56 – The story behind Betty Ford's commemorative White House stamp and recovery legacy 03:26 – Why breaking stigma requires more than storytelling 05:07 – How training at Duke and Johns Hopkins shaped Dr. Lee's leadership philosophy 10:20 – The evolution of Hazelden and the power of recovery communities 15:22 – Why standardized care is the foundation for personalized treatment 20:07 – Building workforce pipelines through innovative education programs 25:06 – Measuring "changing hearts" in addiction recovery 31:04 – Why the traditional medical model struggles with chronic behavioral health conditions 35:14 – The opportunities and risks of AI in behavioral healthcare 41:44 – The surprising lesson a young patient taught about community and connection Learn More & Connect Show Notes + Resources: https://snapshotinteractive.com/mastermined [https://snapshotinteractive.com/mastermined] Connect with Joseph Lee: https://www.linkedin.com/in/joseph-lee-m-d-0063b931/ [https://www.linkedin.com/in/joseph-lee-m-d-0063b931/] | https://www.hazeldenbettyford.org/ [https://www.hazeldenbettyford.org/] Connect with Mark Scrivner: https://www.linkedin.com/in/markscrivner/ [https://www.linkedin.com/in/markscrivner/] | https://snapshot.agency/health [https://snapshot.agency/health] Connect with Jeff Skillen: https://www.linkedin.com/in/jeff-skillen-199507/ [https://www.linkedin.com/in/jeff-skillen-199507/] | https://www.skillsetenterprises.com [https://www.skillsetenterprises.com] Our Sponsor - Snapshot: https://snapshot.agency/health [https://snapshot.agency/health] Snapshot Health | Behavioral Health Marketing Built for Growth and Impact Snapshot Health is a strategic growth and marketing partner for behavioral health organizations nationwide. We help treatment centers, mental health providers, and recovery programs grow responsibly by aligning brand, digital strategy, and patient acquisition with clinical integrity and long-term outcomes. Our team specializes in performance-driven marketing for behavioral health, including SEO, paid media, branding, marketing strategy, website development, and admissions enablement. We focus on attracting the right patients, improving conversion, and building scalable systems that support sustainable growth. Snapshot Health brings deep expertise in compliance, ethics, and trust-based marketing. We partner closely with executive teams to drive predictable admissions growth while protecting reputation, mission, and quality of care.

Trust, Diagnosis & Fixing What's Broken in Behavioral Health with Cole Dyar

What happens when behavioral healthcare moves beyond labels and starts focusing on root causes? In this episode of MasterMined, Mark Scrivner and Jeff Skillen sit down with Cole Dyar, Executive Director of Northbound Treatment Services and Co-Founder of Nourish Wellness, to discuss the evolution of mental health treatment, the importance of accurate diagnosis, and why outcomes—not assumptions—should guide care. Cole shares his journey from recovery to leadership, how Nourish Wellness was built to address gaps in psychiatric care, and why understanding the person behind the diagnosis is essential for lasting recovery. He also explores the challenges facing behavioral healthcare today, including payer relationships, workforce development, operational alignment, and the growing role of artificial intelligence. Whether you're a behavioral health executive, clinician, operator, or innovator, this conversation offers practical insights on building programs that truly improve outcomes while preparing organizations for the future of care. Key Moments 01:35 – Cole shares his recovery journey and entry into behavioral healthcare 04:16 – Identifying critical gaps in psychiatric stabilization and treatment access 14:15 – The vision behind launching Nourish Wellness 15:45 – Why accurate diagnosis changes everything for patients 18:02 – Measuring outcomes and proving treatment effectiveness 20:07 – What truly effective mental health treatment looks like 25:23 – The biggest challenges facing behavioral healthcare today 29:57 – A powerful perspective on addiction stigma and person-centered care 40:39 – Becoming an AI champion inside a large treatment organization 48:56 – The future of AI implementation in behavioral healthcare Learn More & Connect Show Notes + Resources: https://snapshotinteractive.com/mastermined [https://snapshotinteractive.com/mastermined] Connect with Cole Dyar: https://www.linkedin.com/in/coledyar/ [https://www.linkedin.com/in/coledyar/] | https://northboundtreatment.com [https://northboundtreatment.com] Connect with Mark Scrivner: https://www.linkedin.com/in/markscrivner/ [https://www.linkedin.com/in/markscrivner/] | https://snapshot.agency/health [https://snapshot.agency/health] Connect with Jeff Skillen: https://www.linkedin.com/in/jeff-skillen-199507/ [https://www.linkedin.com/in/jeff-skillen-199507/] | https://www.skillsetenterprises.com [https://www.skillsetenterprises.com] Our Sponsor - Snapshot: https://snapshot.agency/health [https://snapshot.agency/health] Snapshot Health | Behavioral Health Marketing Built for Growth and Impact Snapshot Health is a strategic growth and marketing partner for behavioral health organizations nationwide. We help treatment centers, mental health providers, and recovery programs grow responsibly by aligning brand, digital strategy, and patient acquisition with clinical integrity and long-term outcomes. Our team specializes in performance-driven marketing for behavioral health, including SEO, paid media, branding, marketing strategy, website development, and admissions enablement. We focus on attracting the right patients, improving conversion, and building scalable systems that support sustainable growth. Snapshot Health brings deep expertise in compliance, ethics, and trust-based marketing. We partner closely with executive teams to drive predictable admissions growth while protecting reputation, mission, and quality of care.

Turning Tragedy Into Purpose: Youth Suicide Prevention with Clark Flatt

Youth suicide is now the second leading cause of death for ages 10–24 in the United States. In this powerful episode of the MasterMined Podcast, Clark Flatt shares how he has spent nearly 30 years working to change this heartbreaking reality. After losing his 16-year-old son, Jason, to suicide, Clark turned his grief into action. What began at a kitchen table in Tennessee has grown into The Jason Foundation, a national organization providing youth suicide prevention training and resources across all 50 states. What You'll Learn in This Episode: The Warning Signs: The critical, often-missed red flags families and schools need to know. Debunking Myths: Why talking openly about mental health does not increase risk. Frontline Responders: Why teachers, coaches, and youth advocates are vital to early intervention. Modern Challenges: How passive suicidal ideation, substance use disorders, social media, and AI impact youth mental health today. Whether you work in behavioral health leadership, education, youth advocacy, or you're a parent wanting to protect your kids, this conversation offers practical insights, lifesaving tools, and hope. NEED HELP? YOU ARE NOT ALONE. If you or someone you know is struggling with mental health, experiencing a mental health crisis, or having thoughts of suicide, please know that support is available. Call or text 988 to reach the Suicide & Crisis Lifeline. It is free, confidential, and available 24/7 in the United States and Canada. Key Moments & Timestamps 00:00 — The alarming reality of youth suicide statistics (ages 10–24) 01:38 — Losing Jason: The heartbreaking story behind the Jason Foundation 07:13 — Why teachers and coaches are the ultimate frontline responders 09:23 — Debunking the dangerous myth of talking about suicide 11:38 — Clark Flatt's personal mission to "fight back" 14:08 — Why CDC statistics around suicide can be misleading 18:06 — The youth suicide warning signs families and schools must never ignore 24:21 — Shifting prevention efforts toward younger children and older adults 27:38 — The role of social media, AI, and digital outreach in mental health 47:38 — Passive suicidal ideation: The next major behavioral health challenge Learn More & Connect Show Notes + Resources: https://snapshotinteractive.com/mastermined [https://snapshotinteractive.com/mastermined] Connect with Clark Flatt: https://www.linkedin.com/company/the-jason-foundation-inc-/ [https://www.linkedin.com/company/the-jason-foundation-inc-/] | https://jasonfoundation.com [https://jasonfoundation.com] Connect with Mark Scrivner: https://www.linkedin.com/in/markscrivner [https://www.linkedin.com/in/markscrivner] | https://snapshot.agency/health [https://snapshot.agency/health] Connect with Jeff Skillen: https://www.linkedin.com/in/jeffskillen [https://www.linkedin.com/in/jeffskillen] | https://www.skillsetenterprises.com [https://www.skillsetenterprises.com] Connect with Lee Pepper: https://www.linkedin.com/in/leepepper [https://www.linkedin.com/in/leepepper] | https://www.neveroutmatched.com [https://www.neveroutmatched.com] Our Sponsor - Snapshot: https://snapshot.agency/health [https://snapshot.agency/health] Snapshot Health | Behavioral Health Marketing Built for Growth and Impact Snapshot Health is a strategic growth and marketing partner for behavioral health organizations nationwide. We help treatment centers, mental health providers, and recovery programs grow responsibly by aligning brand, digital strategy, and patient acquisition with clinical integrity and long-term outcomes. Our team specializes in performance-driven marketing for behavioral health, including SEO, paid media, branding, marketing strategy, website development, and admissions enablement. We focus on attracting the right patients, improving conversion, and building scalable systems that support sustainable growth. Snapshot Health brings deep expertise in compliance, ethics, and trust-based marketing. We partner closely with executive teams to drive predictable admissions growth while protecting reputation, mission, and quality of care.

Getting the Most Out of Your Agency Relationship | Part 2

In Part 2 of this MasterMined conversation, Mark Scrivner and Lee Pepper dive deeper into what happens after selecting a marketing agency partner—and why onboarding, communication, transparency, and trust determine long-term success. From setting expectations in the first 30–60 days to leveraging AI-driven efficiencies and improving collaboration between providers and agencies, this episode delivers actionable insights for behavioral health leaders navigating growth and change. The discussion also explores the future of marketing in behavioral health, the growing role of AI tools, and why agencies that educate, communicate clearly, and act as true partners will continue to outperform transactional vendor relationships. Key Moments 00:36 – Why the first 30–60 days define agency success 02:37 – Building trust through strategy sessions and onboarding 04:14 – The importance of early "quick wins" in partnerships 07:09 – Why agencies should actively seek client feedback 10:50 – How marketing teams must adapt to AI and zero-click search 13:24 – AI tools that improve accountability and communication 16:38 – Why communication failures damage partnerships 18:41 – The danger of poor timeline communication 20:21 – Why agency relationships are "like a marriage" 23:25 – The future of AI-powered marketing agencies Learn More & Connect Show Notes + Resources: snapshot.agency/mastermined Connect with Mark Scrivner: https://www.linkedin.com/in/markscrivner/ | https://snapshot.agency/health Connect with Lee Pepper: https://www.linkedin.com/in/leepepper/ | https://www.neveroutmatched.com Our Sponsor - Snapshot: https://snapshot.agency/health Snapshot Health | Behavioral Health Marketing Built for Growth and Impact Snapshot Health is a strategic growth and marketing partner for behavioral health organizations nationwide. We help treatment centers, mental health providers, and recovery programs grow responsibly by aligning brand, digital strategy, and patient acquisition with clinical integrity and long-term outcomes. Our team specializes in performance-driven marketing for behavioral health, including SEO, paid media, branding, marketing strategy, website development, and admissions enablement. We focus on attracting the right patients, improving conversion, and building scalable systems that support sustainable growth. Snapshot Health brings deep expertise in compliance, ethics, and trust-based marketing. We partner closely with executive teams to drive predictable admissions growth while protecting reputation, mission, and quality of care.