Miami Dealmakers
In this episode of Miami Dealmakers, Omar Morales sits down with Christina Pappas, President of The Keyes Company, to discuss leading one of Florida’s largest independent residential brokerages. Christina shares the story behind her family’s 100-year-old business, her path from hospitality back to Miami real estate, and how she worked her way from agent to leadership. They break down the advantages of staying independent in a consolidating industry, along with practical insights on building a real estate business—from habits and consistency to lead generation and mindset. This episode is packed with lessons on leadership, longevity, and succeeding in South Florida real estate. ==================== AI-Powered Construction Project Management Software: https://www.buildpass.ai/us [https://www.buildpass.ai/us] ==================== * 0:00 - Intro * 1:51 - Inside a 100-Year Real Estate Family Business * 10:51 - Finding Her Own Path Before Joining the Business * 15:39 - Navigating a Family Business * 24:33 - Starting as an Agent + Transitioning Into Leadership * 31:33 - Traits of Top Producers * 40:28 - Understanding Client Acquisition in Real Estate * 49:11 - The Mental Game of Sales & Discipline * 57:18 - How AI is Changing Real Estate * 1:05:27 - South Florida Market Trends Explained * 1:16:30 - Understanding Buyer Behavior Today * 1:31:12 - Hot Retail Markets in Florida + Building a Business That Lasts ===================== Follow us on social media * MDM Instagram [https://www.instagram.com/miami.dealmakers/] * MDM LinkedIn [https://www.linkedin.com/company/miami-dealmakers] * Omar Morales Instagram [https://www.instagram.com/omarmora1es/] * Omar Morales LinkedIn [https://www.linkedin.com/in/omarmorales-cre/] * Omar Morales YouTube [https://www.youtube.com/@OmarMora1es] * Omar Morales TikTok [https://www.tiktok.com/@omarmora1es]
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