The Music Maestro Podcast with Dan Fisk

The Music Industry Is Turning It's Back On This | Grammy Award Winner Fraser T Smith

1 h 2 min · 13 de feb de 2026
Portada del episodio The Music Industry Is Turning It's Back On This | Grammy Award Winner Fraser T Smith

Descripción

Fraser T Smith is a Grammy-winning producer, songwriter, and musician whose work spans pop, grime, and UK rap, shaping era-defining records for artists including Adele, Stormzy, Dave, Raye, and Craig David. With over 2,500 songs written and billions of streams worldwide, Fraser has played a key role in redefining what it means to be a producer in the modern music industry. 🎙️ In this episode, we explore his journey from guitarist to global hitmaker, the true role of a producer, the making of Adele’s Set Fire to the Rain, the blurred line between songwriting and production, and why success today is about balance, health, and building a sustainable creative life.📌 Highlights:◼️ Redefining success beyond awards, charts, and industry validation◼️ Inside the making of Adele’s Set Fire to the Rain◼️ What needs to change to keep live music accessible and sustainable◼️ How human feel and creativity protect producers in an automated era⏱️ Timestamps:00:00 - Meet Fraser T Smith: From Pop to Grime00:45 - Redefining What It Means to Be a Producer01:36 - Why Awards Don’t Define Success03:17 - What Success Really Means at 5405:29 - A Successful Life Is Just a Collection of Great Days06:18 - Meeting Craig David 09:31 - The Moment That Set Fraser on the Producer Path09:44 - Songwriter vs Producer: What’s the Difference?11:00 - The Producer’s Real Job: Serving the Artist14:27- How the Producer Role Has Changed Over 25 Years17:37 - Producing Bands vs Solo Artists19:01 - Inside Adele’s “Set Fire to the Rain”22:17 - Letting Go: You Can’t Control a Hit Song23:38 - Writing 2,500 Songs and only releasing 30024:46 - From Guitarist to Grime and UK Rap35:45 - Why Helping the Artist Always Comes First39:42 - The Harsh Reality of Touring & Live Music Today56:06 - Fraser’s Favourite Artist of All Time57:15 Fraser T Smith’s Top Five Songs Ever📲 Follow Fraser T SmithInstagram: https://www.instagram.com/frasertsmith/📲 Follow Dan Fisk:Instagram: https://www.instagram.com/danleonfiskTikTok:https://www.tiktok.com/@danleonfisk__________________________________________________________________🎵 Music Maestro helps artists and brands grow with music content fans love 🫶🌍 Visit our website:https://www.musicmaestro.co.uk📬 Join our newsletter:http://eepurl.com/gKhqHX📽️ Watch our showreel:https://musicmaestro.box.com/s/vnzcu89ik251sic5uaojto7b1kql0zq3#musicindustry #musicbusiness #musicmarketing #music #podcast

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21 episodios

episode The Music Industry Is Turning It's Back On This | Grammy Award Winner Fraser T Smith artwork

The Music Industry Is Turning It's Back On This | Grammy Award Winner Fraser T Smith

Fraser T Smith is a Grammy-winning producer, songwriter, and musician whose work spans pop, grime, and UK rap, shaping era-defining records for artists including Adele, Stormzy, Dave, Raye, and Craig David. With over 2,500 songs written and billions of streams worldwide, Fraser has played a key role in redefining what it means to be a producer in the modern music industry. 🎙️ In this episode, we explore his journey from guitarist to global hitmaker, the true role of a producer, the making of Adele’s Set Fire to the Rain, the blurred line between songwriting and production, and why success today is about balance, health, and building a sustainable creative life.📌 Highlights:◼️ Redefining success beyond awards, charts, and industry validation◼️ Inside the making of Adele’s Set Fire to the Rain◼️ What needs to change to keep live music accessible and sustainable◼️ How human feel and creativity protect producers in an automated era⏱️ Timestamps:00:00 - Meet Fraser T Smith: From Pop to Grime00:45 - Redefining What It Means to Be a Producer01:36 - Why Awards Don’t Define Success03:17 - What Success Really Means at 5405:29 - A Successful Life Is Just a Collection of Great Days06:18 - Meeting Craig David 09:31 - The Moment That Set Fraser on the Producer Path09:44 - Songwriter vs Producer: What’s the Difference?11:00 - The Producer’s Real Job: Serving the Artist14:27- How the Producer Role Has Changed Over 25 Years17:37 - Producing Bands vs Solo Artists19:01 - Inside Adele’s “Set Fire to the Rain”22:17 - Letting Go: You Can’t Control a Hit Song23:38 - Writing 2,500 Songs and only releasing 30024:46 - From Guitarist to Grime and UK Rap35:45 - Why Helping the Artist Always Comes First39:42 - The Harsh Reality of Touring & Live Music Today56:06 - Fraser’s Favourite Artist of All Time57:15 Fraser T Smith’s Top Five Songs Ever📲 Follow Fraser T SmithInstagram: https://www.instagram.com/frasertsmith/📲 Follow Dan Fisk:Instagram: https://www.instagram.com/danleonfiskTikTok:https://www.tiktok.com/@danleonfisk__________________________________________________________________🎵 Music Maestro helps artists and brands grow with music content fans love 🫶🌍 Visit our website:https://www.musicmaestro.co.uk📬 Join our newsletter:http://eepurl.com/gKhqHX📽️ Watch our showreel:https://musicmaestro.box.com/s/vnzcu89ik251sic5uaojto7b1kql0zq3#musicindustry #musicbusiness #musicmarketing #music #podcast

13 de feb de 20261 h 2 min
episode Inside The New Era Of Music Marketing | Founder Jukebox Alex Jukes artwork

Inside The New Era Of Music Marketing | Founder Jukebox Alex Jukes

Alex Jukes is the founder of Jukebox and The Tribes — two of the most influential marketing engines in global dance music.Through his work with 150+ festivals worldwide and a 40M-follower creator network, he’s helped shape how events, artists, and brands build audiences in the modern era.Now leading both a full-service creative agency and one of the fastest-growing influencer communities in electronic music, Alex is redefining what festival marketing looks like in 2026 — from raw fan-shot content to micro-raves, cultural storytelling, and algorithm-native campaigns.🎙️ In this episode, we dive into his journey, how music marketing has evolved, the death of aftermovies, the rise of pop-ups and fan communities, TikTok vs Instagram strategy, and what the future of festival culture looks like.📌 Highlights:◼️ How PR evolved from magazine placements to algorithm-native storytelling◼️ TikTok vs Instagram: what actually works in 2026 Building ◼️ Building The Tribes network and spotting viral creators early◼️ The Ministry of Sound “toilet rave” prank that fooled the whole industry⏱️ Timestamps:00:00 - Intro Meet Alex Jukes: The Man Behind 150+ Festivals 02:29 - What Jukebox Really Does Today 03:48 - What Is PR?09:17 - Birth of The Tribes: Building Early Community Pages 13:06 - Why Polished Content Is Dying 14:50 - Are Phones Killing the Dancefloor? 19:35 - Aftermovies Are Dead — FOMO Clips Win 20:02 - The State of the Live Industry 22:23 - The Ministry of Sound “Toilet Rave” Campaign24:14 - The Future of Music Marketing 25:41 - Why Pop-Ups & Micro-Raves Work 27:32 - Can DJs Survive Without Social Media? 30:45 - Why Alex Started His Podcast - Loud & Unfiltered📲 Follow Alex Jukes:Instagram: https://www.instagram.com/alexjukebox/👉 Follow Jukebox:https://linktr.ee/jukebox.pr🎧 Listen to the Loud & Unfiltered podcast:https://linktr.ee/loudandunfilteredpod📲 Follow Dan Fisk:Instagram: https://www.instagram.com/danleonfiskTikTok:https://www.tiktok.com/@danleonfisk__________________________________________________________________🎵 Music Maestro helps artists and brands grow with music content fans love 🫶🌍 Visit our website:https://www.musicmaestro.co.uk📬 Join our newsletter:http://eepurl.com/gKhqHX📽️ Watch our showreel:https://musicmaestro.box.com/s/vnzcu89ik251sic5uaojto7b1kql0zq3#musicindustry #musicbusiness #musicmarketing #music #podcast

12 de dic de 202540 min
episode How A&R Has Changed - And Where It’s Going Next | Ex-Warner Records A&R Alex Peppiatt artwork

How A&R Has Changed - And Where It’s Going Next | Ex-Warner Records A&R Alex Peppiatt

Alex Peppiatt is a former Senior A&R at Parlophone / Warner Music, where he helped discover and develop breakout stars like PinkPantheress, Ashnikko, CKay, S1mba, and more.Now the founder of All Ways Dance Records, Alex is building a new wave of culturally-led music platforms and redefining what A&R means in today’s industry.🎙️ In this episode, we explore his career journey, what makes a viral artist, how to build independent artist infrastructure, and the future of music talent discovery.📌 Highlights:◼️ How PinkPantheress was discovered and developed◼️ What A&R really means in 2025 - and how it’s changed◼️ Why his label bets on niche, culturally distinct sounds◼️ The difference between managing vs signing artists◼️ What makes a song truly viral - and how to spot it early⏱️ Timestamps:00:00 – Intro01:15 – What does an A&R actually do?04:40 – From Sony to Ministry of Sound: Alex’s first breaks08:50 – Discovering PinkPantheress: the real story14:28 – Building All Ways Dance Records from scratch18:10 – How niche, culture-led music wins in 202423:05 – Viral hits: what made “Rover” & “Love Nwantiti” work27:33 – The rise of independent artist infrastructure30:20 – Management vs Label: how artists choose34:00 – Why “luck” is actually about readiness39:15 – Tips for aspiring A&Rs and artist managers42:00 – Which artist does Alex think will break in 2026?44:30 – Final thoughts and industry advice📲 Follow Alex Peppiatt:Instagram: https://www.instagram.com/alexpeppiatt🎧 Listen to the latest AWD Records releases:https://linktr.ee/allwaysdance📲 Follow Dan Fisk:Instagram: https://www.instagram.com/danleonfiskTikTok:https://www.tiktok.com/@danleonfisk__________________________________________________________________🎵 Music Maestro helps artists and brands grow with music content fans love 🫶🌍 Visit our website:https://www.musicmaestro.co.uk📬 Join our newsletter:http://eepurl.com/gKhqHX📽️ Watch our showreel:https://musicmaestro.box.com/s/vnzcu89ik251sic5uaojto7b1kql0zq3#musicindustry #musicbusiness #musicmarketing #music #podcast

10 de oct de 202558 min