Building your Social Media and Streaming Success

SoundExchange & Non-Interactive Royalties

Learn how to collect royalties through SoundExchange and gain a deeper understanding of copyright law and how to use this information to grow your music career! Dr. Young and Tommy G. dive into copyright law for sound recordings and how SoundExchange distributes royalties to musicians and copyright holders. Over 40 million dollars was left on the table in 2023 and this episode explains how registering with SoundExchange enables musicians, labels, and producers to get paid the royalties they are owed in order to fuel their music careers. This episode is credited to our host, Dr. Paul Young, as well as Tommy G., Rocky Nunez, and Noah Skaiepz. Grow your career and stay tuned for more episodes! Chapters: 0:00 [https://www.youtube.com/watch?v=EiA9i-m0y2s&t=0s] - Intro 0:20 [https://www.youtube.com/watch?v=EiA9i-m0y2s&t=20s] - What is SoundExchange? 1:45 [https://www.youtube.com/watch?v=EiA9i-m0y2s&t=105s] - Sound Recording Copyright History 4:08 [https://www.youtube.com/watch?v=EiA9i-m0y2s&t=248s] - Collecting Your Royalties 7:34 [https://www.youtube.com/watch?v=EiA9i-m0y2s&t=454s] - What are PROs? 9:02 [https://www.youtube.com/watch?v=EiA9i-m0y2s&t=542s] - Song vs. Sound Recording Copyright 10:52 [https://www.youtube.com/watch?v=EiA9i-m0y2s&t=652s] - Royalty Rates 13:39 [https://www.youtube.com/watch?v=EiA9i-m0y2s&t=819s] - Territorial Agreements 14:27 [https://www.youtube.com/watch?v=EiA9i-m0y2s&t=867s] - Royalty Splits Breakdown 16:30 [https://www.youtube.com/watch?v=EiA9i-m0y2s&t=990s] - Radio & The Performance Right Act 18:33 [https://www.youtube.com/watch?v=EiA9i-m0y2s&t=1113s] - Distribution & CD Baby 19:19 [https://www.youtube.com/watch?v=EiA9i-m0y2s&t=1159s] - Outro Tommy G. Instagram: https://www.instagram.com/tommygrhymes/ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbmNxZkJCdkVBSkhfX0picGpSblEyTXJDSWxMZ3xBQ3Jtc0tsWkhoaEpVV016djBKUEdlaGJMam1pVVpZWEswWl9VeVRFbDBJV2VIc241VHliOGdnMjUxS3ZKZW02U1M4ZU9FNEg3WjR6aW5Mc05ha1BUOW5DX0E2QllaZndhTHdXMXhsaHN5M0Y5WWxaX2xqcVg3cw&q=https%3A%2F%2Fwww.instagram.com%2Ftommygrhymes%2F&v=EiA9i-m0y2s] Tommy G. Spotify: https://open.spotify.com/artist/09en1... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbmN2MFBacWRRTmxjVlM3Q2hNcFZkbElqdklLd3xBQ3Jtc0tseEd3bTlPT2pHQ3FPQ29oclM0NWQ2Mkt6UlZIYURsVDh2TE4yMktTeXBlaEw4ODQ1VlI4VUNMbTc0MGp1X3FsUEx4Vm9hajhaTHAtN2Y2eXJyWXhIVHBMVGJUek83OFFEZjFKVElFRklXdkpPSWowdw&q=https%3A%2F%2Fopen.spotify.com%2Fartist%2F09en1Zp30aO2AGHr3dW7Bo%3Fsi%3DXdngOtEGTiaux0nv8JjF8A&v=EiA9i-m0y2s] SoundExchange: https://www.soundexchange.com [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbVI5SmJlZl92RzFGM19BelNoWE5sbDZvUGRKZ3xBQ3Jtc0tuX3VhSktNQ0NYM1FHM0hIVWNRVWlmejMtVk93YWNzU2Exa1NseUU4bWxuTjlKZ3JnTUwwQkx2aGJtOUJwRGhFQzdseXFhVDN3NHduUzA0S1lKLUZyQVl2ZUp2NnlZSElEYXdocE83c3hjb2I0NlViQQ&q=https%3A%2F%2Fwww.soundexchange.com%2F&v=EiA9i-m0y2s] Billboard: https://www.billboard.com/pro/soundex... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGg5RFZwdm9FYnBxdzlKMUlnYkJZZG1BNEFDd3xBQ3Jtc0tsV202ZUp5aHZXVEttMTB4d2kxSjMtMWpjdkFmcEZIUWJHdWg4Z2w4aG5jTG1CYzQzVW43bXFfOExwdUFMVDU4Vi1mUzBFZE5tTXkyTllTRGZlRnY3OTJiY2VGVmd5QUE3LWxQU2Fuam9qd1ROLTNIWQ&q=https%3A%2F%2Fwww.billboard.com%2Fpro%2Fsoundexchange-2022-report-collections-distributions-down%2F&v=EiA9i-m0y2s] CD Baby DIYMusician Podcast with Bryan Calhoun, Vice President of New Media and External Affairs at SoundExchange: https://www.youtube.com/watch?v=1j0vf... [https://www.youtube.com/watch?v=1j0vfgyQfj0&t=0s] John Meller, Entertainment Lawyer of Manatt, Phelps & Phillips, LLP and Danielle Price, Executive Vice President of Republic Records: https://www.manatt.com/Manatt/media/D... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqazQwWFNMdFh0UjRrVlV4NDV3b2pMYjhPZU1kQXxBQ3Jtc0ttemxydHJyZURHaEtYUHRDUWxiY2hjanFxV09KdTVVZUtRT0I1VGx0TDFCaHBybHNNWmhrWDJ0T0thdTNjY1lHQzBZY2VwcjFndWN5YWhpNVp2dFFkdGt4RmxQVTIxZFJkTmJjNXBNSUEwYjhFcWtvcw&q=https%3A%2F%2Fwww.manatt.com%2FManatt%2Fmedia%2FDocuments%2F4-4-Sound-Exchange-%283%29.pdf&v=EiA9i-m0y2s] U.S. Copyright Office: https://www.copyright.gov/music-moder... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa0d4aWJKdlBwdU96bnNMMkNPa3hhYnljLVFlQXxBQ3Jtc0trcUg4dVJyd1JidVJWb3R4enlpQ1FndldDUzFBa0lWckJqbURiSEFsbVFKUWhNYzUxa0lkMm1pRmFyU2hnY20wVXFSSkoweUEzWUVFWThlOU9RQmQxaFl3TUpRRllJZHR1VTdZYm03SkcxVml2UUNrNA&q=https%3A%2F%2Fwww.copyright.gov%2Fmusic-modernization%2Ffaq.html&v=EiA9i-m0y2s] Ari’s Take: https://aristake.com/what-is-soundexc... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbnJyRjJId19IR2NGdVpHdG5Qa1NLXzRkSEpWZ3xBQ3Jtc0tuVVVVaVRHMXpGdHk0QnQwSUtvaUxGZXVhd1lZTGdOVE5USnd3N2ZZRmxkaTlrUWRoWFFyM0pDX0Nwb1JUcEhXSjZFaUpyVDJyMDNoV0pscWNRWFRKZjF5aEZCb0ktd0I0ZENPTnY3VXdKY1FIQWVQbw&q=https%3A%2F%2Faristake.com%2Fwhat-is-soundexchange-ascap-bmi-pros-hfa-mechanicals-and-how-to-get-all-your-royalties%2F&v=EiA9i-m0y2s] Federal Register: https://www.federalregister.gov/docum... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbG95d3I4cG5JN2stVnhONmlDMXc5Rkp0UWw3QXxBQ3Jtc0ttT1Q3cHFYaG1vMm1rLS11ZHNQTlpicDJBUkFwSWhaSlNXRHVtcDQ3S2ZTazZleVJsOWJ2SzRwMFpFc190dkI5R3Z6OHZrcWVieU9kMkJESGM0c2VFRzE3c09RYXc5aTZQS3FHRjJUTzFpMzQ2bkVvWQ&q=https%3A%2F%2Fwww.federalregister.gov%2Fdocuments%2F2022%2F12%2F02%2F2022-26229%2Fcost-of-living-adjustment-to-royalty-rates-for-webcaster-statutory-license%23%3A%7E%3Atext%3D%28a%29%2520Royalty%2520fees.%2Cper%2520Performance%2520for%2520nonsubscription%2520services&v=EiA9i-m0y2s].

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What is the MLC and Why is it so Important?

What is the  MLC ? Why is it so Important ? This episode we dive into one of the biggest changes to the music industry in the digital era.     The Mechanical Licensing Collective (MLC) is a game changer for the entire music industry. All songwriters and music business professionals get ready!      Unmatched Royalty Article: https://www.musicbusinessworldwide.co... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbUwwWV9JM2Zlck9CcXczUjBqQ1J1RzUtNW1rQXxBQ3Jtc0trZFpiZjhTZExKdGZ6Tml3eFNtTGdtWFN0UW5UeE1OdnFDZVA2WWlKQWtaWVh5VktvTW51bTQ2Umo0WHcwWUZ1aE14S1NxRlZVLVR3bnNxYjUwaXpjeGZHVTRQMkhBeXd0d0d6UWVtV3VYRGdqQ1ZoYw&q=https%3A%2F%2Fwww.musicbusinessworldwide.com%2Fmlc-receives-424-38m-in-historical-unmatched-royalties-from-spotify-apple-music-and-other-dsps%2F&v=eOe8wtEPP4Q]   15.1% Royalty Rate Article: https://www.musicbusinessworldwide.co... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqblJwSTY3dHctNURScTlOeXlhSG9zOHpEY283UXxBQ3Jtc0trWmI2NmtIY0FGV2syVlVQdXhxOG84X1JNUFVtSWRibW5IejF6YktFcmxjNWlUSmtmRVdnTmJJZ3lnd1padFZCem9fVTZDUmZFUWh1eGNnQ1EyYU53SEJnVUlST0dYQjZ0ZDRSRk9xSXhHdUNkZXFRUQ&q=https%3A%2F%2Fwww.musicbusinessworldwide.com%2Fsongwriters-rejoice-spotify-appeal-fails-to-stop-composers-getting-improved-15-1-streaming-royalty-rate-in-the-us%2F&v=eOe8wtEPP4Q]  MLC Website: https://www.themlc.com/ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbmZWVzN5RDhtMS1SazJ5d1NMWXdVYlZ5bXhNZ3xBQ3Jtc0tsdVJiM01fRlpNcklXMkUwaWlkWXVHSEdzQS1BWlhkbTFocG1qRmhRdkFLRjlSVzRTYVY5aEZWcWxidmlIbE5PWWZ5MEhfOUdPYlE0YlZMSWRhaENsbTZrLVphMkIyR0tJaHZYbVl2al9SbW5iMmtxZw&q=https%3A%2F%2Fwww.themlc.com%2F&v=eOe8wtEPP4Q]  #musicbusiness [https://www.youtube.com/hashtag/musicbusiness] #MLC [https://www.youtube.com/hashtag/mlc] #songwriting [https://www.youtube.com/hashtag/songwriting]

What even is a Record Label?

What are Record Labels and what do they do? Understanding these basics is critical to expanding your knowledge and growing your career!   A simple instance of curiosity can open a whole new world of understanding. Whether you are an aspiring musician or music professional, knowing the foundation of Record Labels is key to your growth!    0:00 - Label Brand Preservation   5:50 - What is a Record Label?  9:48 -  Why should I care?  14:11 - Taylor Swift? #musicbusiness #careergrowth #recordlabel

Building your Social Media and Streaming Success

Grow your career through authentic connection! How social media can be used to build relationships and increase streams! How do you authentically create relationships online? And how do you turn those relationships into streaming success? All that and more in this episode of Music Talk! This episode guests Chris Tavolazzi, North State native, musician, and social media influencer as we discuss his growth online as well as on streaming platforms. Chris helps us understand the lasting impact that relationships have on the aspiring musician, how to effectively use different social media platforms, and how to efficiently increase streams through these relationships. Links: Chris’ Instagram: https://www.instagram.com/thecoffeejesus/?hl=en [https://www.instagram.com/thecoffeejesus/?hl=en] Chris’ Tik-Tok: https://www.tiktok.com/@thecoffeejesus [https://www.tiktok.com/@thecoffeejesus] Chapters: 0:00 -  Intro 5:06 - Early social media lessons 10:24 - Depth over Breadth 13:05 - Instagram vs Tik-Tok 15:48 - 4 Step Process 17:54 - Digital Connection 20:27 - Tik-Tok Algorithm Ex. 27:55 - Increasing Streams 32:30 - CTR vs Conversion Rate 34:53 - Feed the Algorithm!