Over the Curb with Ethan Nadolson

Ep. 4: Dominate Digital- AI, Ads & Social Media

55 min · 7 de mar de 2025
Portada del episodio Ep. 4: Dominate Digital- AI, Ads & Social Media

Descripción

Join Ramon Yslas from Fusable and host Ethan Nadolson as they dive deep into the evolving landscape of digital marketing, particularly for dealerships. They discuss the importance of local campaigns, the necessity of creative content, and how AI can assist in content creation. The conversation also covers strategies for expanding reach through targeted advertising and managing social media effectively. Ramon emphasizes the need for consistency in digital presence and warns against pulling back on digital ad spend, highlighting that the digital age is here to stay.

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episode Ep. 3: Equipment Finance Unlocked artwork

Ep. 3: Equipment Finance Unlocked

The world of equipment finance is evolving, and understanding the changes is key to staying ahead. In this episode of Over the Curb, host Ethan Nadolson sits down with John Pfister CLFP, CEO of Mazo Capital, to break down the current financial landscape in trucking and equipment. They explore how post-COVID market shifts have impacted dealerships and buyers, leading to rising delinquencies, repossessions, and changing credit requirements. John shares expert insights on digitization in financing, why dealerships need to streamline their processes, and how vocational truck demand is being shaped by infrastructure investments. Whether you're a dealer, lender, or industry professional, this conversation will help you navigate the evolving world of equipment financing with better communication, smarter technology adoption, and a deeper understanding of credit factors.

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