Passion Play Profit
In this episode, we sit down with Will Goto — a trailblazing entrepreneur who made the leap from materials engineering to founding multiple startups, including Rize, a next‑gen productivity tracking platform reshaping how we work. Will opens up about his early career pivots, the growing pains of startup life, and why building with empathy beats building fast. We dive into the role of co‑founder chemistry, how to handle internal conflict, and the underrated art of staying user‑obsessed. Plus, Will shares his personal growth journey and his vision for the future — both for Rize and for life beyond the hustle. Chapters 00:00 Introduction to Passion and Entrepreneurship 01:50 Finding Passion in Unexpected Places 05:19 Navigating Early Career Challenges 10:21 The Journey from Engineering to Entrepreneurship 16:05 The Importance of Teamwork in Startups 19:09 Conflict Resolution in Development Teams 21:21 Experiences with Company Acquisitions 23:56 The Birth of HumbleDot 29:55 Lessons Learned from HumbleDot 31:47 Introducing Rise: A New Venture 36:22 User-Centric Development Strategies 38:57 Building a Lean Team 42:25 Marketing Strategies for B2C Products 47:09 Future Goals for Rise and Personal Aspirations 52:27 Legacy and Life Philosophy To sign up for Rize, use this link for 20% off: https://rize.io?via=peter-yuan [https://rize.io/?via=peter-yuan]
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