Peeled Pomegranate
In our fourth episode, Didi interviews Itee Soni! Itee is the cofounder of Loop Swim, a sustainable swimwear brand, and founder of The Nectar Foundry, a sustainable home and gift brand. Originally from New Delhi, Itee has been based in Shanghai since 2007. She is a creative and an entrepreneur specializing in branding, womenswear, textiles, graphics, interiors, product, packaging, experiential design, sustainability, aromatherapy, reiki, and tarot. In this episode, Itee and Didi discuss: * Itee’s journey from New Delhi to Shanghai, her career, and how Loop Swim evolved from FINCH Designs. * How Loop Swim’s swimsuits are UPF 50+ and manufactured from recycled PET plastic bottles through their supplier, REPREVE. * How learning reiki, aromatherapy, and tarot led to Itee’s second company, The Nectar Foundry, and how it still relates to what she originally started out to do. * What Itee’s 10-year-old self would say if she saw her today. Hope you enjoyed this episode. If you did, feel free to share or leave a review. Until next time, I’m your host, Didi Aphra, cofounder of OVONZO [https://ovonzo.com/]. For our international listeners, visit loopswim.com [http://loopswim.com] and follow them on Instagram at @loopswim [https://www.instagram.com/loopswim]. Subscribe to thenectarfoundry.substack.com [http://thenectarfoundry.substack.com] and follow them on Instagram at @thenectarfoundry [https://www.instagram.com/thenectarfoundry/]. For our listeners in China, follow Loop Swim [https://xhslink.com/m/9C3uFDYUroq] and The Nectar Foundry [https://xhslink.com/m/AsRun086mHG] on Rednote. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit peeledpomegranate.substack.com [https://peeledpomegranate.substack.com?utm_medium=podcast&utm_campaign=CTA_1]
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