Can You Build a Running Brand with $0?

Good Creative Dies Without Great Communication

FilmLaab Apparel ➤ https://filmlaab.store/ Cult Classic LUTs ➤ https://bit.ly/cultclassicluts Pitch Deck Template ➤ https://bit.ly/filmlaabpitchdeck Project Inquires ➤ https://bit.ly/filmlaab Website ➤ https://filmlaab.com/ In this PMoP podcast episode, Mitch shares lessons from FilmLaab on why honest communication is key in video production and business. He talks about his shift from people-pleasing to being direct, and how pushing back on ideas can lead to higher quality of work. He highlights the importance of utilizing tools like Frame.io for clear feedback, and how straightforwardness and setting expectations from the start gives you a real competitive edge. This episode was filmed on November 6th. 00:00 Intro 01:32 When Bad Communication Kills Good Creative 03:04 The Pre-Shoot Breakdown That Almost Failed 05:38 Pre-Production Sets Expectations for Everyone 08:42 Setting Clear Expectations with Creative Collaborators 10:44 Recovering People Pleaser Learning Brutal Honesty 13:17 Challenging a Client's Influencer Marketing Strategy 18:23 Something Always Goes Wrong on Set 21:27 Letting the Best Idea Win 23:29 Streamlining Post-Production Through Clear Communication ~ https://www.instagram.com/filmlaab https://www.youtube.com/@filmlaab

Why Creative People See The World Differently

FilmLaab Apparel ➤ https://filmlaab.store/ Cult Classic LUTs ➤ https://bit.ly/cultclassicluts Pitch Deck Template ➤ https://bit.ly/filmlaabpitchdeck Project Inquires ➤ https://bit.ly/filmlaab Website ➤ https://filmlaab.com/ In this episode of the PMoP podcast, Mitch Thayne explores the transformative power of creativity in both personal and professional life. He dives into the "creative flow state", the "strategy of combining unrelated ideas", the practice of "moving the body to quiet the mind", and the "art of noticing". Mitch argues that nurturing creativity leads to better business outcomes, personal growth, and a deeper appreciation for the world. This episode was filmed on October 15th, 2025. ~ https://www.instagram.com/filmlaab https://www.youtube.com/@filmlaab

Why We’re Betting on Ourselves in a Scary Economy

FilmLaab Apparel ➤ https://filmlaab.store/ Cult Classic LUTs ➤ https://bit.ly/cultclassicluts Pitch Deck Template ➤ https://bit.ly/filmlaabpitchdeck Project Inquires ➤ https://bit.ly/filmlaab Website ➤ https://filmlaab.com/ In this PMoP podcast episode, brothers Mitchell and Talmage discuss their new FilmLaab studio space, exploring its innovative design features and the challenges of building a business as family. They highlight the studio's 16ft by 10ft walnut back wall, movable side walls, and plans for a 16ft by 12ft lighting grid. The conversation touches on the advantages of working with family in business, recounting a pivotal moment when Talmage and their brother Mike stepped up for a New York production during Mitchell's absence. The episode concludes with reflections on overcoming challenges in building FilmLaab, with Mitchell encouraging fellow entrepreneurs to persevere through resistance and pressure. Timestamps: 00:00 Intro: New studio space and guest introduction 05:35 Building out the new studio space 10:24 Nanlite partnership and studio rental options 16:23 Trust and vision in business partnerships 20:24 Sacrifices and growth in building a company Connect with FilmLaab: Instagram: @filmlaab Website: www.filmlaab.com This episode was filmed on Sept 30th, 2025. ~ https://www.instagram.com/mitchellthayne/ https://www.youtube.com/@mitchellthayne https://www.instagram.com/filmlaab https://www.youtube.com/@filmlaab

3 Rules Every Filmmaker Should Follow to Avoid Chaos On-Set

FilmLaab Apparel ➤ https://filmlaab.store/ Cult Classic LUTs ➤ https://bit.ly/cultclassicluts Pitch Deck Template ➤ https://bit.ly/filmlaabpitchdeck Project Inquires ➤ https://bit.ly/filmlaab Website ➤ https://filmlaab.com/ In today’s episode, Mitch Thayne breaks down FilmLaab’s system for handling problems on set. Three A’s: Anticipate, Absorb, and Adapt. He shares real stories from past productions: like forgetting gear, dealing with sick crew, and handling last-minute client changes. This approach is all about keeping clients confident, protecting the crew, and making sure productions stay on track. It’s a helpful watch for anyone in production, directing, or cinematography who wants to lead with confidence when things don’t go as planned. This episode was filmed on August 25th, 2025. 00:00 Introduction 02:54 Principle 1: Anticipate 11:53 Principle 2: Absorb 19:51 Principle 3: Adapt 21:41 Wrapping it All Up ~ https://www.instagram.com/mitchellthayne/ https://www.youtube.com/@mitchellthayne https://www.instagram.com/filmlaab https://www.youtube.com/@filmlaab

Can You Build a Running Brand with $0?

DEADLAST ➤ https://deadlast.run/ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbEpMeXFOX3Fxeld1RDNzV1FpWnZ1U0pXVThrUXxBQ3Jtc0trc1plVWtsR19Da2JnNGZSYTBCZzBZNUVpNWpLckNtNzMtSXpZMVpRT0tLYUFpN05GeFlfNFVlOGE3ekN6QzRMOUpQMXA5Q2RXX0ExdWthazJ3VmZaOENIRWQwNjR0QU1Fc19ubFZTS0VHRGRtM29Raw&q=https%3A%2F%2Fdeadlast.run%2F&v=AC8ZDebmAz8] In this PMoP episode, Mitch shares the creative process behind the "Til' the Wheels Fall Off" campaign for his clothing brand, DEADLAST. He outlines five key steps: ideation, scripting, production, editing, and distribution while emphasizing the power of emotional connection and creative freedom with pursuing your own passion project. 00:00 [https://www.youtube.com/watch?v=AC8ZDebmAz8] Intro 04:34 [https://www.youtube.com/watch?v=AC8ZDebmAz8&t=274s] Origin of DEADLAST 08:08 [https://www.youtube.com/watch?v=AC8ZDebmAz8&t=488s] Creating "Til' the Wheels Fall Off" Campaign 14:44 [https://www.youtube.com/watch?v=AC8ZDebmAz8&t=884s] Distribution Strategy 18:48 [https://www.youtube.com/watch?v=AC8ZDebmAz8&t=1128s] Reflections This episode was filmed on August 12th, 2025 ~   / mitchellthayne  [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbmc1enF2emdGcG91RFUwSl9qZzMtMmNoN1h6Z3xBQ3Jtc0ttTjJ0TzVac3RIcjVLNXZpaEhFWnJWaVltR1JldjJMVXoxeTRaOHdZbTJZRkZDT0R4X04yOHFwTG1sdlFJUVozOEpWWFpsT3h5YkxsY3BvYjRYSnY2Wk5pYldnc0hCdnJWX3Vla0pnaXZXeUQzS1pSYw&q=https%3A%2F%2Fwww.instagram.com%2Fmitchellthayne%2F&v=AC8ZDebmAz8]    / @mitchellthayne  [https://www.youtube.com/channel/UClCZiS_lZ7AHh5iKo_hy8Cg]   / filmlaab  [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa210dzZQVE9weEdZZlRwa2NCVzRseVJIMV9Zd3xBQ3Jtc0ttRTd0dTRscTZIRE5QSk15QTRzcm44Q1RHRG1kMVZtQ0tOdGplczVLaHFkbXlyR0hPazBPUHhucVd0Tk5YV1hSN3dxNkxZSzAyUTNXY2wyNnQ5TDR5MVhua3NfVlIzQkhlMTFUemZ6YmxjS0ZkalR3dw&q=https%3A%2F%2Fwww.instagram.com%2Ffilmlaab&v=AC8ZDebmAz8]    / @filmlaab   [https://www.youtube.com/channel/UCZbQsx8RDu_2gZgD7LRy4Yg]