Real Estate Matters
Zillow Flex has become one of the most influential lead-generation programs in real estate, helping agents connect with buyers and sellers while reshaping how referrals work across the industry. Now new questions are emerging. Federal lawmakers are asking the FTC to review referral practices used by major real estate platforms, including Zillow, while several states continue debating new rules that could impact how listings are marketed and distributed. In this episode of Real Estate Matters, we explore: • What Zillow Flex is and how it works • Why lawmakers are taking a closer look at referral practices • The growing battle between portals, brokerages, and agents • How Compass, Zillow, and other industry players are responding • What these changes could mean for consumers and real estate professionals • Whether Zillow Flex faces real risk or new opportunities Real estate is changing quickly. Understanding the forces shaping lead generation, listings, and consumer choice has never been more important. Hosted by Geoffrey Paul Tiffany.
20 episodios
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