Dan Seidel, Global Chief Operating Officer of HelloFresh, Real Leadership

Dan Seidel, Global Chief Operating Officer of HelloFresh, Real Leadership

What does it take to run a supply chain where every input is perishable, every customer is different, and every week the entire operation resets? Meet Dan Seidel, Global Chief Operating Officer at HelloFresh, and one of the sharpest operational minds in the food industry. Dan oversees 36 industrial kitchens and distribution centers across 18 countries, a portfolio of brands that includes HelloFresh, Green Chef, EveryPlate, Factor, Chef’s Plate, and You Foods, and a business that has delivered well over a billion meals.  But his path didn’t start in food. Dan spent more than 15 years at Thomas and Betts, an ABB Group company, as a Lean Six Sigma Master Black Belt and VP of Operations, building the manufacturing discipline that would later carry him through Amazon, Target, and now HelloFresh. When Dan joined HelloFresh in 2024, he bypassed the typical executive onboarding. Instead of boardrooms and investor tours, he spent his first two months on the floor of HelloFresh’s most complex production facility in Illinois, working alongside team members, learning the barriers to their success, and building the trust that would allow him to rebuild the operation from the inside out. In this episode, Dan shares what he’s learned about leading at scale through real transformation — from reducing inventory and going farm-to-box, to cutting first-box delivery time from three weeks to three days, to launching AI-driven personalization that expands customer choice from 35 meals toward hundreds. He also gets candid about what has to change in manufacturing leadership over the next five years. In this episode, we cover: * How a 15-year manufacturing foundation prepared Dan for the unpredictability of fresh produce * Why inventory is the “number-one evil” in lean — and why most operators protect it anyway * How Dan pulled an “undercover boss” on HelloFresh to understand the real barriers on the floor * Why going to the gemba matters more than any KPI dashboard * How HelloFresh is using AI and automation to personalize menus, optimize delivery, and outpace weather disruptions * The “renters vs. owners” framework Dan uses to shape high-performing teams * Why the clearest problem statement is a leader’s most underrated skill * What Dan has changed his mind on recently and what it means for how he leads now This conversation is a masterclass in operational leadership — the kind that makes sense of chaos, respects the people doing the work, and never forgets that the customer is waiting. Key Moments 02:23 – The Scale of HelloFresh: Four US Brands, 18 Countries, a Billion Meals 06:27 – Why Dan Left a “Humming” Target for HelloFresh 12:12 – Bypassing Executive Onboarding to Work the Factory Floor 15:21 – The “Undercover Boss” Moment in Phoenix 17:55 – Inventory Is the Number-One Evil (and the Days of Thunder Analogy) 23:27 – From Steel to Cucumbers: Managing Variability in Fresh Produce 26:28 – How Data Cut First-Box Delivery from Three Weeks to Three Days 31:05 – The AI-Powered Cookbook and the Future of Personalized Meals 38:00 – Why Robotics Should Never Eliminate the Workforce 39:40 – Owners vs. Renters: Rebuilding the Production Workforce 45:06 – Advice for Plant Managers Ready for Their Next Leap 48:42 – What Dan Has Changed His Mind On Recently Show Notes Dan Seidel — LinkedIn: https://www.linkedin.com/in/dan-seidel-6389903a8/ [https://www.linkedin.com/in/dan-seidel-6389903a8/]  HelloFresh — Website: hellofresh.com [http://hellofresh.com]  HelloFresh — LinkedIn: linkedin.com/company/hellofresh/ [http://linkedin.com/company/hellofresh/]  Factor (HelloFresh brand) — Website: factor75.com [http://factor75.com]  Jim Weaver — LinkedIn: linkedin.com/in/jim-weaver-36457418 [http://linkedin.com/in/jim-weaver-36457418]  Real Leadership Podcast: realleadership.oningroup.com [http://realleadership.oningroup.com]  Real Leadership — LinkedIn: linkedin.com/company/104897916/ [http://linkedin.com/company/104897916/]  The Ōnin Group: oningroup.com/clients [http://oningroup.com/clients]

Katie Stratton, Chief Growth & Strategy Officer at Shipt, Real Leadership

Episode Description What happens when a leader who spent a decade inside one of the most influential technology companies in history decides to bring that playbook to the world of same-day delivery? Katie Stratton is the Chief Growth and Strategy Officer at Shipt, the Target-owned retail technology company that specializes in same-day and next-day delivery. Before joining Shipt in 2023, Katie spent nearly 12 years at Meta, joining as the 90th employee in the New York office before the IPO and rising to lead U.S. sales for dining and delivery. Earlier in her career, she honed her craft in the agency world, working with brands like Toyota, Cadillac, and Unilever. But Katie's path wasn't a straight line. A pivotal moment early in her career, a courageous conversation in a toxic work environment, sparked by her mother's advice, opened the door to Facebook and set the trajectory for everything that followed. That same willingness to speak up, take risks, and lead with clarity defines how she operates today. In this episode, we cover: * How a toxic early-career experience and her mother's advice became the catalyst for Katie's entire leadership journey * What it was like to join Facebook pre-IPO as the 90th employee in the New York office — and what she learned from leaders like Sheryl Sandberg and Carolyn Everson * How Shipt is evolving from a startup into a mature growth company — and why grocery and human connection are at the center of the strategy * The story behind Target Circle 360 and Shipt's no-markup pricing model * Why Katie compares AI to How to Train Your Dragon — and how she's training her own "dragon" personally and professionally * Why "clarity is kindness" and "I got that wrong" are the leadership phrases she lives by * How the "threshold" principle and intentional presence help her lead a national business while raising three kids * What it means to be a "tip of the spear" leader — and why people only follow when the path is clear This is a conversation about the moments that shape a leader — the courageous conversations, the career-defining leaps, and the daily discipline of showing up with honesty and humanity. Key Moments 01:47 - What Shipt does and how the preferred shopper relationship works 05:23 - Shipt's inflection point: pivoting from startup to mature growth company 09:07 - Building Target Circle 360 and the no-markup strategy 11:54 - How AI will shape the future of Shipt — and why human connection is the edge 14:44 - The "How to Train Your Dragon" analogy for AI 18:00 - Lessons from nearly 12 years at Meta and leading through COVID 21:40 - Vulnerability as a leadership strength: "We didn't hire you to know everything" 32:32 - The toxic agency experience and her mother's career-changing advice 37:19 - How one conversation led to Facebook — and a career-defining 12 years 41:23 - Leading with kindness: why clarity is kindness 43:23 - The "tip of the spear" leader and machete through the sugar cane 45:15 - Staying energized: thresholds, presence, and intentional balance Show Notes Katie Stratton — LinkedIn: https://www.google.com/search?q=https://www.linkedin.com/in/katie-stratton-a1b4154/ [https://www.google.com/search?q=https://www.linkedin.com/in/katie-stratton-a1b4154/]  Shipt: shipt.com [http://shipt.com/]  Shipt — LinkedIn: https://www.linkedin.com/company/shipt/ [https://www.linkedin.com/company/shipt/]  Target Circle 360: target.com/circle/360 [http://target.com/circle/360]  Wait Until 8th: waituntil8th.org [http://waituntil8th.org/]  Jim Weaver — LinkedIn: linkedin.com/in/jim-weaver-36457418 [http://linkedin.com/in/jim-weaver-36457418]  Real Leadership Podcast: realleadership.oningroup.com [http://realleadership.oningroup.com/]  Real Leadership — LinkedIn: linkedin.com/company/104897916 [http://linkedin.com/company/104897916]  The Ōnin Group: oningroup.com/clients [http://oningroup.com/clients]

Nathan Fulton, CEO of Fulton Technology, Real Leadership

What does it take to turn a layoff into a company? Nathan Fulton had $5,000 and the willingness to see opportunity where others saw scrap metal.  In 1999, he and his wife Jane founded Fulton Technology Corporation as a machine shop serving the textile industry. When that industry collapsed under NAFTA, he pivoted. When hyperscale data centers were built nearby, he pivoted again. Today, Fulton operates precision machining, metal fabrication, and data center infrastructure solutions, with a subsidiary (Altamir Data Solutions) expanding their footprint into AI infrastructure. What's remarkable isn't the scale. It's the philosophy that built it: a belief that saying yes and figuring it out beats waiting for perfect information. That customer relationships trump profit-chasing. That automation is liberation, not job-killing. And that the foundation of all manufacturing—machining—is a pathway to real wealth for anyone willing to put in the work. In this episode, we cover: • How a $5,000 scrap yard flip became the seed capital for a manufacturing company • Why Nathan's mantra—"Whatever your hand finds to do, do it with all your might"—runs everything in the business • Why he's now a free trade advocate • How having a hard time saying “no” became his greatest competitive advantage in the market • Why machining is the foundation of all manufacturing—and why there's unprecedented opportunity for young people in the trades • The case for automation as labor liberation, not job destruction (and why the economics prove it) Plus: His visit to Taiwan to meet Edward Yang, a titan in the machine tool industry, and how that shaped his perspective on global manufacturing. Time Stamps 04:08 - The $5,000 loan moment: Finding scrap robots and seeing their value 07:29 - Industry landscape and the power of machining as foundation 10:51 - Talent gap in manufacturing and training people who want to learn 12:18 - Competitive advantage: Accessibility, personability, solving customer problems 13:45 - The data center pivot: Saying yes before knowing how 17:01 - Automation and humanoid robots—a fallacy about job destruction 21:42 - The Altamir Data Solutions pivot into AI infrastructure 23:18 - Taiwan trip: Meeting Edward Yang and learning machine tool manufacturing 26:15 - Global expansion through European partnerships 35:50 - Future outlook: Manufacturing opportunity in America despite challenges Show Notes Fulton Technology — Website: fultontechnology.com [http://fultontechnology.com] Fulton Technology — LinkedIn: https://www.linkedin.com/company/fulton-technology-corp/ [https://www.linkedin.com/company/fulton-technology-corp/] Jim Weaver — LinkedIn: linkedin.com/in/jim-weaver-36457418 [http://linkedin.com/in/jim-weaver-36457418] Real Leadership Podcast: realleadership.oningroup.com [http://realleadership.oningroup.com] Real Leadership — LinkedIn: https://www.linkedin.com/company/104897916/ [https://www.linkedin.com/company/104897916/] The Ōnin Group: oningroup.com/clients [http://oningroup.com/clients]

Katie Distler, Chief Sustainability Officer at Technimark, Real Leadership

How does a lifelong conservationist and fly fisher end up leading sustainability for a global plastics manufacturing company? Katie Distler didn’t stumble into the role. She swam upstream to get there. Katie is Chief Sustainability Officer at Technimark, a global leader in injection molded plastics for healthcare, consumer, and industrial markets with close to 5,000 employees across the U.S., Mexico, Europe, and China.  For 25 years, she has turned purpose into action—from her earliest days catching snakes and surveying birds for a forest products company, to managing a global conservation portfolio at the National Fish and Wildlife Foundation, to spending eight years at the Turner Family Foundation where she ultimately served as Executive Director. What’s remarkable isn’t the pivot from conservation to plastics. It’s the philosophy that connects every chapter: to make real change, you have to understand the business you’re trying to transform.  At Technimark, Katie drives the company’s sustainability strategy across three pillars—people, planet, and product—with ambitious 2030 targets including a 42% reduction in greenhouse gas emissions, zero waste to landfill across manufacturing sites, and ensuring 75% of consumer solutions are recyclable, reusable, or made from recycled materials. The company’s vertically integrated recycling subsidiary, Wellmark, processes nearly 60 million pounds of plastic a year. In this episode, we cover: * How a love of wild places led to a career in the heart of manufacturing * What Katie learned navigating Ted Turner’s multigenerational family boardroom—and why reading the room before you get to the room matters * The presenter who froze in front of Ted Turner and the leadership lesson that stuck * Why she chose a plastics company—and why the smartest environmentalists understand business * How she frames sustainability as a value driver, not a cost center, for private equity owners * The failure that taught her strategy without alignment will always fail * Technimark’s ambitious 2030 sustainability targets and the real hurdles to hitting them * Her advice to young professionals: expose yourself to everything, build your network, and have fun Plus: Why sustainability is now sitting at the table during top-to-top meetings with the largest brands in the world—and what that signals for the future of manufacturing. Time Stamps * 02:16 - Where the love of wild places began: Christian upbringing and early exposure to the outdoors  * 04:15 - Starting in the field: catching snakes, bird surveys, and working for a forest products company  * 06:41 - Falling into the Turner Foundation and recognizing the power of Ted Turner’s brand 11:16 - Navigating the multigenerational Turner family board: reading the room before you get there 14:00 - The presenter who froze: adaptability over expertise  * 16:32 - How to think on your feet: distilling complexity and knowing when to say “I don’t know” 19:07 - What Technimark does: from concept to product across healthcare, consumer, and industrial markets * 23:50 - Why a conservationist chose a plastics company—driving change from the inside out 28:25 - Building sustainability strategy around stakeholders, not starting from scratch  * 30:31 - Framing sustainability as EBITDA: energy as the second largest cost below labor  * 32:41 - Private equity and sustainability: Oak Hill Capital, Pritzker, and the business case * 36:55 - The 2030 targets: 42% emissions reduction, zero waste, 75% recyclable products  * 43:06 - Favorite failure: the cost of moving too fast without alignment  * 46:09 - Advice to young professionals: get broad experience, build your network, and have fun Show Notes * Technimark — Website: www.technimark.com/ [https://www.technimark.com/] * Katie Distler — LinkedIn: www.linkedin.com/in/katiedistler/ [https://www.linkedin.com/in/katiedistler/]  * Jim Weaver — LinkedIn: https://www.google.com/search?q=https://linkedin.com/in/jim-weaver-36457418linkedin.com/in/jim-weaver-36457418 [http://linkedin.com/in/jim-weaver-36457418] * Real Leadership Podcast: realleadership.oningroup.com [http://realleadership.oningroup.com]   * Real Leadership — LinkedIn: www.linkedin.com/company/104897916/ [https://www.google.com/search?q=https://www.linkedin.com/company/104897916/]  * The Ōnin Group: oningroup.com/clients [https://oningroup.com/clients]

Carles Farre, Division President at HP Solutions Hybrid Systems, Real Leadership

Most leaders spend the early years of their career trying to accelerate forward. Carles Farré stepped away. Just a few years into his career at HP, he and his wife made an unconventional decision: they left the corporate world to spend several years in Latin America working with microfinance nonprofits—helping entrepreneurs in remote villages access small loans to start businesses. S03 E04 Carles Farre Some communities had no electricity. Getting there often meant navigating rivers, riding horses, or walking between villages. What looked like a detour would become one of the defining leadership experiences of his life. Carles eventually returned to HP, where he built a global career spanning engineering, research and development, worldwide operations, and commercial leadership. Today, he serves as Division President of HP Solutions Hybrid Systems, leading teams focused on building the integrated technologies shaping the future of work. But the lesson that stuck with him from those early years isn’t about hardware, software, or AI. It’s about people. In this episode of Real Leadership, Carles reflects on the leadership journey that shaped his philosophy—from stepping away early in his career to leading global teams across multiple countries and business units. He shares why culture is the true foundation of sustainable success, how leaders can build trust and empowerment at scale, and why the future of work must balance technological advancement with human connection. In this episode of Real Leadership, we explore: 🔥 Why stepping off the traditional career path can reshape a leader’s perspective 🔥 The leadership lessons learned from working in remote communities across Latin America 🔥 Why culture is the bedrock of successful organizations 🔥 How trust and care inside teams drive speed, agility, and results 🔥 The balance leaders must strike between AI-powered productivity and human connection Key Moments 03:02 — Introducing Carles Farré and HP’s evolving mission 06:20 — Measuring employee experience and human connection at work 11:31 — The future of collaboration and ambient technology 16:45 — Early leadership influences and personal values 19:31 — Leaving corporate life to work in Latin America 24:54 — The leadership lessons that experience created 27:43 — Why culture becomes the bedrock of organizations 33:10 — AI, productivity, and protecting human connection 37:01 — Advice for the next generation entering the workforce Show Notes * Carles Farré — LinkedIn: https://www.linkedin.com/in/carles-farre-hp/ [https://www.linkedin.com/in/carles-farre-hp/]  * HP — Website: hp.com/ [https://www.hp.com/us-en/home.html] * HP — LinkedIn: https://www.linkedin.com/company/hp/ [https://www.linkedin.com/company/hp/]  * HP Careers: jobs.hp.com/ [https://jobs.hp.com/]  * Jim Weaver — LinkedIn: linkedin.com/in/jim-weaver-36457418 [http://linkedin.com/in/jim-weaver-36457418] Real Leadership Podcast: realleadership.oningroup.com [http://realleadership.oningroup.com]  * Real Leadership — LinkedIn: https://www.linkedin.com/company/104897916/ [https://www.linkedin.com/company/104897916/] The Ōnin Group: oningroup.com/clients [http://oningroup.com/clients]