Ruling Sports
Amy Errett is the Founder and CEO of Madison Reed, which offers award-winning hair color free from harmful ingredients and is sold online and in its Hair Color Bars. Amy’s founding of Madison Reed followed a successful career in finance and past role as a CEO. Using her career as background, Amy discusses: * The role curiosity played in her success and the founding of Madison Reed; * How mission factors into building winning brands; and * How to find your personal “north star” to develop a mission. Amy then discusses Madison Reed's investment in women's sports sponsorships to explore: * The unique approach Madison Reed takes in partnering with athletes to foster female entrepreneurship; * The impact and value Madison Reed’s women’s sports partnerships have driven for the company; * The marketing surprises Madison Reed has encountered in sponsoring women's sports; and * Guidance for companies, athletes and teams in curating impactful sports sponsorships. Learn about Madison Reed's sports sponsorships here [https://www.madison-reed.com/female-athlete-sponsorships]. Get the Ruling Sports Newsletter: https://rulingsports.com/newsletter/ [https://rulingsports.com/newsletter/] Follow Ruling Sports Instagram: www.Instagram.com/RulingSports [https://www.instagram.com/rulingsports/] Twitter: www.Twitter.com/RulingSports [https://twitter.com/RulingSports] Facebook: www.Facebook.com/RulingSports [https://www.facebook.com/RulingSports] LinkedIn: www.linkedin.com/company/RulingSports [https://www.linkedin.com/company/rulingsports/] TikTok: www.tiktok.com/@RulingSports [https://www.tiktok.com/@rulingsports]
92 episodios
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