Stop Posting Like a Business. Start Posting Like a Human | Emily Connors

Everyone’s Talking About Peptides… Here’s the Truth w/Danese Rexroad of Ways2Well

Peptides are everywhere right now. You’ve probably seen them mentioned… talked about… recommended… But if I’m being honest? Most people don’t actually know what they are or how they work. And that’s exactly why I wanted to have this conversation. In today’s episode of the She’s More podcast, I sat down with the Chief Clinical Officer of Ways2Well [https://ways2well.com/product/peptide-consult] to break it all down in a way that actually makes sense. We talked about: – What peptides really are – What they’re used for (and who they’re for) – What to watch out for when it comes to misinformation Because not everything you see online is created equal. And when it comes to your health… guessing isn’t the move. If you’ve been curious, overwhelmed, or just trying to understand what’s actually worth your time… This episode is for you. Book your next Peptide Consultation for 50% off all of May! Use code WOLVERINE [https://ways2well.com/product/peptide-consult].

Your Town Can’t Support Your Business If They Can’t Find You!

If you own a local business and feel like social media “isn’t working,” this episode will shift everything. TikTok is no longer just an entertainment app — it’s a search engine, and people are using it to find businesses in their own city every day. In this solo episode, Whitney Williford breaks down a simple, practical strategy for using TikTok to create familiarity, trust, and real customers — even with a small following. You’ll learn: • why TikTok rewards behavior, not aesthetics • the 3 content buckets every local business needs • how to target people in your specific town • what to actually say in your videos • how comments help you grow This isn’t about becoming an influencer. It’s about becoming recognizable in your community.

Stop Posting Like a Business. Start Posting Like a Human | Emily Connors

If you feel like you’re posting… and nobody cares — this episode will hit home. I sat down with Emily Connors (The Creative Bodega) and we talked about why small business content doesn’t convert, the messaging mistake most entrepreneurs are making, and how clarity builds trust faster than any aesthetic ever will. We also get into: • showing your face online (even if it feels awkward) • simple Canva workflows that save time • content pillars that actually make sense • how to be authentic without oversharing • why specificity stops the scroll You don’t need to post more. You need people to understand you.

Why People Like Your Content but Never Buy | Jordan Sellers

You’re posting. You’re showing up. People even tell you they love your content. So why aren’t they actually reaching out? In this episode, Whitney Williford sits down with revenue architect Jordan Sellers to talk about the frustrating middle space a lot of entrepreneurs live in — visible, supported, and still not paid. Here’s the hard truth: most people don’t ignore businesses they dislike… they ignore businesses they don’t understand. We unpack why your audience can follow you for months and never inquire, how trying to sound more “professional” actually lowers trust, and why small wording changes can completely shift your sales. Jordan explains the 5-second “grunt test,” why clarity beats branding, and how confused customers don’t say no — they quietly scroll away. If you’ve ever felt like your business should be working by now, this conversation will probably explain why it hasn’t yet — and what to fix first. No hacks. No more posting 5x a day. Just messaging that finally makes the right people reach out.

Motherhood. Business. Identity loss. This episode says the quiet parts out loud w/ Logann Hatcher

In this episode of She’s More, Whitney Williford talks with Logan Hatcher about building a beauty business out of necessity, losing your identity in motherhood and business, and leaning on faith and community to survive hard seasons. This is an honest conversation about resilience, advocacy, and learning how to pour back into yourself when survival mode can’t be your forever. Follow Logann Here! https://www.instagram.com/logann.hatcher?igsh=MXhkMmljOWpicWVocg== [https://www.instagram.com/logann.hatcher?igsh=MXhkMmljOWpicWVocg==]