This Definitely Was a Bad Idea

This Might Have Been a Bad Idea

To celebrate the biggest marketing day of the year, Skittles wanted to go bigger than the traditional 30-second big game ad. Skittles Commercial: The Broadway Musical is a one-show-only, live 30-minute spectacle, performed in the heart of Times Square in a 1,500 seat Broadway theater. Through song and dance, the show takes an absurdly self-reflective look at consumerism and the ever-increasing pervasiveness of brand advertising in our lives.

Four Minutes of Michael C. Hall Eating Skittles

To celebrate the biggest marketing day of the year, Skittles wanted to go bigger than the traditional 30-second big game ad. Skittles Commercial: The Broadway Musical is a one-show-only, live 30-minute spectacle, performed in the heart of Times Square in a 1,500 seat Broadway theater. Through song and dance, the show takes an absurdly self-reflective look at consumerism and the ever-increasing pervasiveness of brand advertising in our lives.

Advertising Ruins Everything

To celebrate the biggest marketing day of the year, Skittles wanted to go bigger than the traditional 30-second big game ad. Skittles Commercial: The Broadway Musical is a one-show-only, live 30-minute spectacle, performed in the heart of Times Square in a 1,500 seat Broadway theater. Through song and dance, the show takes an absurdly self-reflective look at consumerism and the ever-increasing pervasiveness of brand advertising in our lives.

This Definitely Was a Bad Idea

To celebrate the biggest marketing day of the year, Skittles wanted to go bigger than the traditional 30-second big game ad. Skittles Commercial: The Broadway Musical is a one-show-only, live 30-minute spectacle, performed in the heart of Times Square in a 1,500 seat Broadway theater. Through song and dance, the show takes an absurdly self-reflective look at consumerism and the ever-increasing pervasiveness of brand advertising in our lives.