Stark Raving Social with Sherrilynne Starkie

Why Public Relations is crucial in marketing

5 min · 9 de sep de 2025
Portada del episodio Why Public Relations is crucial in marketing

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In this episode of Stark Raving Social, host Sherrilynne Starkie explains why earned media coverage, or public relations, crucial for success in today's digital media marketing mix.  🔥 How earned media supports all marketing activities and tactics 🚀 Why gaining 3rd party coverage for your brand stories adds incredible power  💡 Why reach and impressions will never trump relationships Resources & Links  Why Earned Media Still Matters in 2025 [https://sherrilynnestarkie.com/2025/09/08/why-earned-media-still-matters-in-2025/] Added Bonus:  Surveys Demonstrationg the power of Earned Media. [https://prlab.co/blog/public-relations-statistics-2025/]  Enjoyed this episode? Subscribe, share, and connect with Sherrilynne: 🔗SherrilynneStarkie.com [https://sherrilynnestarkie.com/] 📱 Follow Sherrilynne on LinkedIn [https://www.linkedin.com/in/sherrilynne/] ✉️ Have a question or topic idea? Reach out via Messenger. [https://www.facebook.com/SherrilynnePR] 🎧 Subscribe now and never miss an episode of Stark Raving Social!

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22 episodios

episode Social Media Backlash Over Apple Pie artwork

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In this episode of Stark Raving Social, host Sherrilynne Starkie looks at how a simple Threads post about an $18 apple pie unexpectedly erupted into a heated debate, what this reveals about today’s culture, and why brands should pay attention. 🔥 People are hypersenstive to perceived tone. 🚀 Neutrality is a myth 💡 Trust is fragile  Resources & Links  What my Apple Pie Social Media Backlash Says About Today's Cultural Mood [https://sherrilynnestarkie.com/2025/11/24/what-my-apple-pie-social-media-backlash-says-about-todays-cultural-mood/] Enjoyed this episode? Subscribe, share, and connect with Sherrilynne: 🔗SherrilynneStarkie.com [https://sherrilynnestarkie.com/] 📱 Follow Sherrilynne on LinkedIn [https://www.linkedin.com/in/sherrilynne/] ✉️ Have a question or topic idea? Reach out via Messenger. [https://www.facebook.com/SherrilynnePR] 🎧 Subscribe now and never miss an episode of Stark Raving Social!

24 de nov de 20257 min
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PR Lessons from the Latest Royal Scandal

In this episode of Stark Raving Social, host Sherrilynne Starkie looks at the latest royal family scandal from the perspective of the marketing and communications profession and what every marketer, communicator, and brand leader can learn from one of the world’s most famous “family businesses”: the House of Windsor. 🔥 Plan for a crisis before you are in one 🚀 Clarity is your superpower.  💡 Trust is renewable, but only if you protect it.  Resources & Links  A PR Disaster Dressed Up as a Win: The Royal Family in Crisis [https://sherrilynnestarkie.com/2025/11/03/a-pr-disaster-dressed-up-as-a-win-the-royal-family-in-crisis/]   Enjoyed this episode? Subscribe, share, and connect with Sherrilynne: 🔗SherrilynneStarkie.com [https://sherrilynnestarkie.com/] 📱 Follow Sherrilynne on LinkedIn [https://www.linkedin.com/in/sherrilynne/] ✉️ Have a question or topic idea? Reach out via Messenger. [https://www.facebook.com/SherrilynnePR] 🎧 Subscribe now and never miss an episode of Stark Raving Social!

3 de nov de 20256 min
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Why Your Busines Needs A Social Media Policy

EPISODE NOTES In this episode of Stark Raving Social, host Sherrilynne Starkie explains why every business and organization needs to have a solid social media policy in place.  or public relations, crucial for success in today's digital media marketing mix.  🔥 How a social media policy protects people, brands and organizational reputation.  🚀 What strong social media policies should include.  💡 How a social media policy fosters a culture of respect.  Resources & Links  Why Every Organization Needs a Social Media Policy  [https://sherrilynnestarkie.com/2025/09/22/why-every-organization-needs-a-social-media-policy/]   Enjoyed this episode? Subscribe, share, and connect with Sherrilynne: 🔗SherrilynneStarkie.com [https://sherrilynnestarkie.com/] 📱 Follow Sherrilynne on LinkedIn [https://www.linkedin.com/in/sherrilynne/] ✉️ Have a question or topic idea? Reach out via Messenger. [https://www.facebook.com/SherrilynnePR] 🎧 Subscribe now and never miss an episode of Stark Raving Social!

22 de sep de 20255 min
episode Why Public Relations is crucial in marketing artwork

Why Public Relations is crucial in marketing

In this episode of Stark Raving Social, host Sherrilynne Starkie explains why earned media coverage, or public relations, crucial for success in today's digital media marketing mix.  🔥 How earned media supports all marketing activities and tactics 🚀 Why gaining 3rd party coverage for your brand stories adds incredible power  💡 Why reach and impressions will never trump relationships Resources & Links  Why Earned Media Still Matters in 2025 [https://sherrilynnestarkie.com/2025/09/08/why-earned-media-still-matters-in-2025/] Added Bonus:  Surveys Demonstrationg the power of Earned Media. [https://prlab.co/blog/public-relations-statistics-2025/]  Enjoyed this episode? Subscribe, share, and connect with Sherrilynne: 🔗SherrilynneStarkie.com [https://sherrilynnestarkie.com/] 📱 Follow Sherrilynne on LinkedIn [https://www.linkedin.com/in/sherrilynne/] ✉️ Have a question or topic idea? Reach out via Messenger. [https://www.facebook.com/SherrilynnePR] 🎧 Subscribe now and never miss an episode of Stark Raving Social!

9 de sep de 20255 min
episode Content: The Power of Pressing Pause artwork

Content: The Power of Pressing Pause

In this episode of Stark Raving Social, host Sherrilynne Starkie explains taking how break from content creation can recharge your creativity and why short pauses don't hurt long-time success.  🔥 How to restart content marketing with confidence 🚀 Why consistency matters for digital creators  💡 Where fresh ideas can begin About the host: Sherrilynne Starkie is a social media strategist, industry pioneer, and trusted advisor to brands navigating the digital landscape. With decades of experience in marketing, PR, and social media, she’s here to help you stay ahead of the curve.  Resources & Links  On Taking a Break from Content Creation [https://sherrilynnestarkie.com/2025/09/02/on-taking-a-break-from-creating-content/] Enjoyed this episode? Subscribe, share, and connect with Sherrilynne: 🔗SherrilynneStarkie.com [https://sherrilynnestarkie.com/] 📱 Follow Sherrilynne on LinkedIn [https://www.linkedin.com/in/sherrilynne/] ✉️ Have a question or topic idea? Reach out via Messenger. [https://www.facebook.com/SherrilynnePR] 🎧 Subscribe now and never miss an episode of Stark Raving Social!

2 de sep de 20255 min