Staying Iconic with Sophie Atton
I've been running my own businesses for seven years - all of them public facing, all of them built on social media, all of them visible to anyone who wanted to look. And for most of that time I've shown you the parts that look good. This week I'm showing you the parts that don't. This is the episode I couldn't have recorded a year ago. The one where I talk honestly about what it actually costs to build something publicly: the loneliness, the months you work for free, the launches that flop, the self-doubt you have to push through anyway. And the genuinely awkward reality of building a career that your school friends, your neighbours, your kids' teachers and your ex-boyfriend can all see in real time. No insta-perfect highlight reel. Just the truth, including what I did about it and why I have absolutely zero regrets. If you've ever thought about working for yourself, already do, or just want to hear what seven years of doing it publicly has actually looked and felt like, this one's for you. Find me: Instagram [https://www.instagram.com/bysophieatton] and TikTok [https://www.tiktok.com/@bysophieatton?_r=1&_t=ZN-96sRXmbGuhy] @bysophieatton
33 episodios
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