Take 148 Podcast

16 - Begin With the End in Mind: Demystifying Video Production for both Buyers and Creators

1 h 8 min · 6 de mar de 2026
portada del episodio 16 - Begin With the End in Mind: Demystifying Video Production for both Buyers and Creators

Descripción

Video production can feel like a black box - mysterious, expensive, and full of surprises. But what if you understood the process before you started? In this episode, Skip Skipper of 148 Films walks us through the entire journey from initial concept to final delivery, revealing why production value isn't just about equipment and crew, it's about strategy.Whether you're a business commissioning your first commercial or a production company looking to better serve your clients, this conversation covers the critical decisions that shape your project. Skip breaks down the phases that separate amateur work from professional results: discovery calls that "begin with the end in mind," preproduction planning that prevents costly reshoots, and the postproduction magic where raw footage becomes compelling content."Video production is like building a house," Skip explains. "Upfront planning and budget directly influence the scale, quality, and overall production value."Learn where production dollars actually go, how to set realistic expectations, and why the relationship between creators and clients matters just as much as the final cut. Plus, discover how to build a digital ecosystem that maximizes your video's ROI - because the best video in the world won't work if nobody sees it.

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18 episodios

episode 16 - Begin With the End in Mind: Demystifying Video Production for both Buyers and Creators artwork

16 - Begin With the End in Mind: Demystifying Video Production for both Buyers and Creators

Video production can feel like a black box - mysterious, expensive, and full of surprises. But what if you understood the process before you started? In this episode, Skip Skipper of 148 Films walks us through the entire journey from initial concept to final delivery, revealing why production value isn't just about equipment and crew, it's about strategy.Whether you're a business commissioning your first commercial or a production company looking to better serve your clients, this conversation covers the critical decisions that shape your project. Skip breaks down the phases that separate amateur work from professional results: discovery calls that "begin with the end in mind," preproduction planning that prevents costly reshoots, and the postproduction magic where raw footage becomes compelling content."Video production is like building a house," Skip explains. "Upfront planning and budget directly influence the scale, quality, and overall production value."Learn where production dollars actually go, how to set realistic expectations, and why the relationship between creators and clients matters just as much as the final cut. Plus, discover how to build a digital ecosystem that maximizes your video's ROI - because the best video in the world won't work if nobody sees it.

6 de mar de 20261 h 8 min
episode 15 - Lindsey Glass: 15-Hour Days and Still Standing artwork

15 - Lindsey Glass: 15-Hour Days and Still Standing

In this episode, we sit down with Lindsey Glass, a dynamic force in the production world who brings her competitive spirit from the sports field to production sets. Lindsay takes us through her journey from collegiate lacrosse player to spending more time on set as an Assistant Director, revealing how the same teamwork and communication on-field translates to effective days on set with cast and crew. Young and grinding hard in the industry, Lindsey has a natural talent for production work and a willingness to tackle any role that comes her way. She offers candid advice for industry newcomers: "You have to be willing to sacrifice and fully embrace this world." Connect with Lindsey Facebook [https://www.facebook.com/lindsey.glass.9⁠] Instagram [https://www.instagram.com/glass_lindsey/⁠] More on 148 Studios: https://www.148studios.co

23 de ene de 202647 min
episode 14 - Madison McCann: How Intentional Podcast Production Drives Business Success artwork

14 - Madison McCann: How Intentional Podcast Production Drives Business Success

In this episode, Daniel sits down with Madison McCann, founder of SpeakEasy Productions, who transforms business owners' voices into profitable podcasts. Madison reveals her journey into professional podcast production and the methodical approach that separates successful shows from the majority that never make it. "Pre-production planning is the most critical piece that people miss," Madison explains, sharing how intentionality drives every aspect of her work. "You can't just jump on a microphone and start talking." Her insights cut through the noise of an increasingly crowded podcast landscape, offering a masterclass in creating content that connects and converts. Madison doesn't shy away from addressing the AI elephant in the room, balancing excitement for new tools with a warning against outsourcing creativity: "AI should enhance your voice, not replace it." Her perspective bridges old-school production values with next-generation techniques, making this episode essential listening for entrepreneurs looking to amplify their message. When she's not behind the scenes crafting perfect podcast moments, Madison finds fulfillment in watching clients' ideas become reality and witnessing the tangible business growth that results. Get practical wisdom, industry forecasts, and Madison's refreshingly honest take on what it truly takes to make your podcast stand out. SpeakEasyProductions.co [https://speakeasyproductions.co/] LinkedIn [https://www.linkedin.com/in/mccannmadison/] 148 Studios [https://148films.com/studios]

9 de ene de 202649 min
episode 13 - Delanie Nelson: Marketing Through Experience, Memory, and Magic artwork

13 - Delanie Nelson: Marketing Through Experience, Memory, and Magic

From Disney princess to marketing maverick: In this episode, Idris Garcia, Creative Film Director for 148 Films, sits down with Delanie Nelson, Director of Brand Marketing for The Recreational Group. Delanie takes us on her unconventional journey from UC Irvine English graduate to Disney performer to marketing strategist, revealing how storytelling has been the golden thread connecting her diverse career paths. "What excites me is what memory we create for that person and how it might change their life," shares Delanie, whose marketing philosophy centers on creating meaningful experiences rather than just selling products. "They've all been brands that add an element of experience and memory to your life - they enrich your life." Delanie offers insights into managing multiple brands, leveraging AI responsibly in marketing, and finding the perfect balance between high-quality content and authentic user-generated materials. When she's not crafting compelling brand narratives, the self-proclaimed "Queen of Fun" brings her infectious energy and unique perspective to everything she touches. Tune in for marketing wisdom, career advice, and a healthy dose of Delanie's quirky charm that will leave you inspired to find the magic in your own professional journey.

26 de dic de 20251 h 15 min