The Australian Small Business Show
Join the waitlist for The Australian Small Business Show Club by clicking here. [https://www.theaustraliansmallbusinessshow.com.au/] If you’ve ever wondered how to grow a service-based side business without burning out, getting stuck in perfectionism, or feeling overwhelmed by marketing and money, this episode is for you. Hello and welcome to this week's episode of The Australian Small Business Show. In this episode we welcome back returning guest Shandra Moran from The Transit Lounge to unpack the five pillars she believes every Australian small business owner needs to build a sustainable and successful service-based business. Drawing on more than a decade of business experience, we explore the common mistakes side business owners make, the steep learning curve of entrepreneurship, and why sustainable growth requires more than simply having a great idea. We dive into the five M’s framework: Method, Marketing, Money, Mindset and Momentum. We discuss why systems and processes matter, why marketing needs to be a deliberate strategy rather than a “hope” strategy, and why understanding your numbers is essential for long-term success in Australian small business. We also explore the emotional relationship many business owners have with money, why pricing can feel uncomfortable, and how mindset can either accelerate or handbrake your growth. If you’ve been asking yourself how to stop overthinking and finally launch your business idea, this episode will give you practical insight into moving past perfectionism and building momentum. We also discuss resilience in business, dealing with disappointment when launches don’t go to plan, and why measuring results and tracking data helps business owners make more informed decisions instead of reacting emotionally. About Shandra Moran: Our guest for this episode is Shandra Moran, founder of The Transit Lounge. Shandra works with women who have service-based side businesses and helps them transition those businesses into sustainable long-term ventures through coaching, workshops and mentoring programs. Before creating the Transit Lounge, Shandra had an eclectic career as… • A national multi-award winning Promotions & Marketing Director in the dynamic Radio industry • Talent Manager for the Merrick & Rosso Show on Foxtel • Head of People & Operations at a human performance consultancy – including managing one of the largest organisational culture change programs ever undertaken in Australia She is also a qualified Executive, Business and Results coach, has completed the Mindfulness Based Stress Reduction [MBSR] program, is an accredited international Money Breakthrough Coach, Podcast Host and co author of international best selling book Elevate Your Success [https://thetransitlounge.com/elevate-your-success-book/]. Shandra believes in lifelong learning, applying what I learn and sharing it with others so they can apply it too. I want to help as many people as possible to earn great money doing what they love, without burning out on the way. Shandra wants to help as many people as possible to create that world, by helping them to earn great money, doing what they love, without burning out on the way. If you’d like to connect with Shandra, you can visit her website here: https://thetransitlounge.com/ You can connect with her on LinkedIn here: https://www.linkedin.com/in/shandramoran/ [https://www.linkedin.com/in/shandramoran/] Or on Instagram here: https://www.instagram.com/thetransitlounge [https://www.instagram.com/thetransitlounge] Key Takeaways: * Why the five pillars of sustainable business growth are Method, Marketing, Money, Mindset and Momentum * The importance of having systems and processes in place before scaling your business * Why marketing should be a deliberate lead generation activity, not a passive strategy * How mindset and perfectionism can stop Australian small business owners from launching or growing * Why measuring results and tracking data helps you make better business decisions * The importance of building financial buffers so every launch or promotion doesn’t feel “make or break” * Why resilience and adaptability are essential for long-term small business success Connect with Us: If you're an Australian Small Business Owner, we'd love to connect with you on socials. You can give our Facebook Page a like here: https://www.facebook.com/theaustraliansmallbusinessshow [https://www.facebook.com/theaustraliansmallbusinessshow] Or follow us on Instagram here: https://www.instagram.com/aussmallbizshow/ [https://www.instagram.com/aussmallbizshow/] Subscribe to The Australian Small Business Show newsletter by visiting our website here: https://www.theaustraliansmallbusinessshow.com.au/ [https://www.theaustraliansmallbusinessshow.com.au/] Disclaimer: The information shared on The Australian Small Business Show is general in nature and does not constitute professional advice, legal or otherwise. We recommend consulting with your advisors on your specific circumstances.
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