Tasting Room Sales Strategies to Sell More Drinks | Paradocx Vineyard | E18

The Beverage Biz Podcast | Ojai Valley Brewing

What does it mean to brew beer that tastes like where it’s from? 🌿🍺 In this episode of The Beverage Biz Podcast, we sit down with Jeremy Hafner, founder of Ojai Valley Brewing, to talk about his wild journey from hockey and rock bands to creating one of California’s most distinctive breweries. Jeremy shares how local ingredients, Ojai water, and his love for the land inspired beers that “taste like what a hike in the hills here smell like.” We dive into his creative process, the local scene, and what it means to stay true to your roots in craft brewing. 🎧 Listen in for: Brewing with local terroir & ingredients The philosophy behind small-batch brewing Building a local-first business in Ojai How creativity shapes everything from the beer to the vibe 📍 Watch more episodes of The Beverage Biz Podcast for behind-the-scenes stories from the people brewing, branding, and building the world of craft beverages. #BeverageBizPodcast #OjaiValleyBrewing #CraftBeer #BeerPodcast #CaliforniaBrewing #LocalBreweries #BreweryStories #BeerThatTastesLikeOjai

The Beverage Biz Podcast | Medford Brewing

What started as a homebrew hobby and a wild idea over pumpkin beer has turned into one of Massachusetts’ most community-driven breweries. 🍺 In this episode of The Beverage Biz Podcast, Steve sits down with Nick from Medford Brewing Company to talk about: 🔥 How two friends went from garage brewing to a full-scale taproom 📦 The hustle of getting their first distributor and selling out in 3 weeks 🎯 Why taproom margins now matter more than distribution 🎯 How creative ideas like darts leagues and empanadas keep their taproom packed 💌 The marketing channels that actually drive event sales (hint: it’s not social media) If you’re building a brewery, growing your taproom, or just love a good origin story — this episode’s packed with lessons, laughs, and a few surprises. 🎧 Watch now on YouTube and learn how Medford Brewing turned passion into a community hub. #MedfordBrewing #BeverageBizPodcast #CraftBeer #BreweryLife #TaproomTips #BeerBusiness #MassachusettsBreweries

The Beverage Biz Podcast | Pickett Brewing

What started as a garage homebrew project during COVID turned into one of South Baltimore’s most community-driven breweries. 🍺 In this episode of The Beverage Biz Podcast, host Steve sits down with Pickett Brewing Company co-owner Erin to talk about: 🏠 How Pickett began with a dream, a driveway, and a garage brew setup ⚾ Building a taproom two blocks from M&T Bank Stadium and embracing Ravens & Orioles game days 🎸 The story behind their fan-favorite beer, Broken G-String 🌭 Creating the South Baltimore Brewery District and hosting events like the annual Hot Dog Race 🐈 The taproom’s most famous staff member — Tuna the Brewery Cat 💪 How community, collaboration, and authenticity built their loyal following Whether you’re a brewery owner, a beer lover, or someone dreaming of starting your own taproom, this episode is packed with stories, laughs, and real lessons from the Pickett team. 🎧 Watch the full episode now and see how Pickett Brewing is building more than just beer — they’re building community. 👉 Subscribe for more interviews with brewers, founders, and beverage industry pros. #PickettBrewing #CraftBeer #BeverageBizPodcast #BaltimoreBreweries #BeerBusiness #BreweryLife #SouthBaltimore

The Beverage Biz Podcast | Falls City Beer

Falls City Beer is one of America’s most historic breweries — founded in 1905, it was once a top-five beer brand nationwide, went dormant for decades, and has now been reborn with a fresh vision for the modern craft market. In this episode of The Beverage Biz Podcast, host Steve sits down with Jason Wade, President of Falls City Beer and partner at Ness Ventures, to talk about: 🍺 The legacy of Falls City and its 120th anniversary 🍺 How a failed “Billy Beer” experiment turned into a comeback story 🍺 Nostalgia, brand equity, and even a Falls City tattoo 🍺 Lessons from Jason’s time at Papa John’s and how they translate to craft beer 🍺 Why community partnerships (soccer clubs, nonprofits, ballparks) are the secret to staying relevant 🍺 The future of craft beer, distribution, and navigating industry challenges Whether you’re a brewer, a marketer, or just a beer fan, you’ll love this mix of history, business insights, and stories from the world of Falls City. 👉 Learn more about Falls City Beer: https://fallscitybeer.com [https://fallscitybeer.com] 👉 Connect with Jason Wade on LinkedIn: linkedin.com/in/jasonawade #CraftBeer #FallsCityBeer #BeverageBizPodcast #BrewingHistory #BeerBusiness

Tasting Room Sales Strategies to Sell More Drinks | Paradocx Vineyard | E18

In this episode of the Beverage Biz Podcast, we're joined by Taylor, the Tasting Room Manager at Paradocx Vineyard. She shares her secrets for running a successful and welcoming tasting room that keeps customers coming back. Taylor, who has been with Paradocx for four years , discusses her career progression from a temporary part-time job to her current management role. She explains how the winery's culture focuses on tailoring the customer experience and having "something for everybody," even those who don't drink wine. Learn about their successful social media strategy , which not only attracts customers but also helps with staff recruitment. We also dive into: The importance of weekly events and how they drive foot traffic during the slower seasons. How Paradocx's unique wine club offers exclusive small-batch wines and special events to its members. The philosophy of "if you're happy, you sell more wine". The psychology of selling wine versus simply taking orders. The behind-the-scenes look at the winery's facilities and how that knowledge empowers staff to be more confident sellers. Join us for an insightful conversation that’s "Uncorked and Unfiltered" on the business of wine!