30 NEW CREATIVE HIRES, ELLIE AT THE KNICKS PARADE, AND PRINGLEJAMAS

30 NEW CREATIVE HIRES, ELLIE AT THE KNICKS PARADE, AND PRINGLEJAMAS

Breaking & Entering | Live Show June 18Presented by RothmansToday's top story: Droga5's CCO of New York and the Americas joins us live to break down the agency's 30-person creative hiring spree.The Two-Minute Drill covers: DoorDash Seat Drops, an ad exec declared a "Hero," Drake delivering KD's new Nike shoes, Pringles pajamas, and Heineken's World Cup OOH.We're also joined by three guests: Our reporter Ellie hits the streets live from the Knicks Championship Parade. Then, the VP of Brand Operations and Senior Director of Product Strategy at La Colombe join to discuss the brand's new platform and where it's headed in a crowded coffee market. And two ACDs from Goodby Silverstein & Partners stop by to discuss their campaign for the Smithsonian.

DR EVIL IS BACK, SO ARE SNAP GLASSES, AND ALSO BIGFOOT??!!

Breaking & Entering | Live Show June 17Presented by Rothmans Ad Age A-List top 5 get their WNBA/NBA comps.The World Famous Two-Minute Drill covers: La Colombe's US Soccer campaign, Yum Brands selling Pizza Hut, the Knicks Day Off activation, e.l.f. Beauty teaming up with Bigfoot, and Snap's new $2,195 AR glasses.We're joined by three guests: Daniel "Monty" Montalto, VP of Brand Marketing at Etsy, joins to discuss the latest campaign. Chris Colliton, ECD at Zulu Alpha Kilo, breaks down the new Lyft spot. And Ricardo Aspiazu, SVP of Creative & Brand Design at Verizon, joins to discuss the new ad bringing back the original Austin Powers cast.Tune in live on LinkedIn, X, or YouTube at 11 AM ET.

THE KNICKS WIN, KFC HAS A NEW LOOK, BBDO GOES BIG

We kicked off the show with Chiki Uno, the actor from Nike's viral post-NBA Championship spot, joining us live. The World Famous Two-Minute Drill covered: Etsy's new Jeff campaign, FIFA hydration breaks, KFC's global rebrand, and Publicis calling out bad AI practices ahead of Cannes. We're also joined by three guests: Jason Campbell, the new CCO of McGarrah Jessee, the creative mind behind Beats by Dre's Cannes Titanium-winning "You Love Me" and some of Nike and the NBA's most viral work. He joins us to discuss his new role. Gemini Babla, Head of Brand Marketing at Intuit, joins to discuss the company's selection of Mother as its new creative and strategic partner. And the CCO and ECD of BBDO New York stop by to break down the Michelob Ultra Knicks Championship billboard campaign. Finally, Geno jumps back to the green screen to break down some clever Aer Lingus OOHs.

All George Washington's can win a jeep, a wild South African newspaper ad, and the Miracle at MSG

Breaking & Entering | Live Show — Thursday, June 11Presented by RothmansTHE KNICKS WIN GAME 4!!!We spotted LOOP.co Founder & CEO Nick Gallo sitting right behind Jerry Seinfeld when the madness went down. We bring Nick on to talk about the experience at MSG.During the World Famous 2 Minute Drill we discuss: Nike Rip The Script Canada, Toyota Motor Corporation's New Series with Kareem created by Portal A, PNC's new spot, why a South African newspaper ad is going viral, and check out the newly revealed Titanium Lion Shortlist.Then, the legend himself Ken Giddon, owner of Rothmans joins to talk about how the store has continued to thrive for nearly 100 years.Rick Ewing and Jeremy Adams, two Creative Directors from Highdive pop in to discuss a new campaign for Jeep where everyone named George Washington can get a brand new Jeep.Finally, Leslie Barrett, President of INNOCEAN USA comes on to reveal the identity of their first ever Head of Growth.Who is………….. Crystalyn Portwood!!!!!!Tune in live on LinkedIn, X, or YouTube at 11 AM ET.More from Breaking and Entering Media:💼 Follow on LinkedIn⁠   / ⁠   [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa3BQZTJidVdKcTN0d0p0VWpGTlJGYXNrYmJrd3xBQ3Jtc0ttTUQtZ1p6SnlsN3lZWW1tb1pieUFtLU0yQ1JtLVFya0xRcktqXzF4a1ZQZW9OcE5MVFhudU9FOV9HbkhWTUE1QUhBMU0wcU9LSExKTVZieEdMZm5UZ2FfV3RsMjhnYUQ0Nk5rOWJDb191aF85d1E2aw&q=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbreaking-entering-podcast%2F%E2%81%A0&v=aAPoAA5aZ8w]📖 Read our Publications⁠ https://www.breaking-entering.com/blog⁠ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa0dyU1htU2xaUW9TbXVjXzlaUU1uQndCamR3d3xBQ3Jtc0trQXJtcHZWQk1CLUNGVmR3eDdlcVU4RTgyWmxvMFpwbFoxQ0hfN2RjcDVfZmxYTzNiUXI5R1FxaGhCYldKSTM5bC1oN3VtQ0ZCZzBSR0RjY2NwVXNEQzdIX0M3dmZkMUMxT09XalRFQUxqWnd5aHBjbw&q=https%3A%2F%2Fwww.breaking-entering.com%2Fblog%E2%81%A0&v=aAPoAA5aZ8w]💬 Join our Unlocked GroupMe⁠ https://groupme.com/join_group/102437... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa0JWZHJlS0lqbE1lRV9Dc0c3WDk4TGZITjV4UXxBQ3Jtc0tuaFhNaGdFSnNXWEtyTlljZVc2aW4tYVNJSm9tRFJtbFAzQkpBODcyc0ttQVVVYzRCallKaVZ2dnZ1UmVhX1ZoRFR4TVJhUXN5TzkwSVQ5cE9HcTY2bkxUOUVOelBhMHp0ZFE0LXlUSTFmcFhuNFdqRQ&q=https%3A%2F%2Fgroupme.com%2Fjoin_group%2F102437585%2Fxg5Z5tei%E2%81%A0&v=aAPoAA5aZ8w]✉️ Subscribe to The Vault⁠ https://breakingandenteringadv.substa... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbW1FbXhpakxEdDFKN0doNlJjNF9EN182bEV1UXxBQ3Jtc0tuUlhmbDB3Mk5EMHUzZVpQTFlqYUM2aE1LekRIR1BFTUtzbDhJSE9DQnZmZDhvZFhwcVlBZThURE5mRTB1ZC1vUURXc3VZU3Vic2RaQTVnTXJtTkZYR0Y2V3VBanBfTkUycHgtU2czT2FBWG16OEJkaw&q=https%3A%2F%2Fbreakingandenteringadv.substack.com%2F%E2%81%A0&v=aAPoAA5aZ8w]📹 Subscribe to our :60 Advertising News Videos⁠ https://breakingandentering.beehiiv.c... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbERRYmN1U3M5SkduUmlTcXlpX2dtSUpubFJsQXxBQ3Jtc0tseXZFZFlIcXNSVEZTOUdDeUdXWWpSV00zeU9meFdsRFRsVWNzSUNVeXRncm5lZHloV252a25sWWVaWUtDNEQ5OHJTRnNER05lWU1RSU42a3g4OGNWbXkwWW0wY0thbGhUcnJfSndXNFRTYjE0ZjFVNA&q=https%3A%2F%2Fbreakingandentering.beehiiv.com%2F%E2%81%A0&v=aAPoAA5aZ8w]🏆 Check out the Crowbar Awards to break into advertising⁠ https://www.crowbarawards.com/⁠ [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbEhCOWUxNkdKSzctUG94dm9IbFZoNW9YUDkwQXxBQ3Jtc0tsYjFObUw1T3hzVTFNbmpkckx3c0U4S29zMUs3QlgzOThoajVZR2FRcTlRd0ZPZEpYVmRneGYwMC03VjBZTlJQb1A4aU05Z1FqZENJSEZkNlphSlBKczFkNGptV1Z1NGR2d0xyVmxGVjdKbTIxN0RWcw&q=https%3A%2F%2Fwww.crowbarawards.com%2F%E2%81%A0&v=aAPoAA5aZ8w]🤝 Work With Us - Email: ⁠breakingandentering@smoothmedia.co⁠

The biggest Creator Economy deal EVER, Geico Gecko is Doing Podcasts Now, 360i is BACK

Breaking & Entering | Live Show — Wednesday, June 10 Presented by Rothmans [https://www.rothmansny.com/?srsltid=AfmBOoqEGfs7eETpqHTcIE8BIVnJlwiwoAuqKbdaM-8x0N687SxOLmgh&utm_source=60secondadnewsletter.beehiiv.com&utm_medium=newsletter&utm_campaign=the-biggest-creator-economy-deal-ever-geico-gecko-is-doing-podcasts-now-360i-is-back&_bhlid=dd697021ad46f9adb2e6a59ff963d5c8abbefc0d] Today's show featured two of the biggest stories in advertising right now: Accenture Song's acquisition of Whalar, with both CEOs on live, and the return of 360i, relaunching as an AI-native, social-first agency under dentsu. We're also joined by Havas on its new record label VOLYUM, and DICK'S Sporting Goods and BOLDED on their largest-ever World Cup campaign. The Two-Minute Drill covers: HEINZ x Heineken, the Geico Gecko's podcast debut, Burger King France becoming Pizza King, Miller Lite's Fix Pack, and LinkedIn's new Creator Marketplace. Plus, the green screen segment got even wilder with Geno playing Coinbase’s new video game while Jack breaks it down. Check out today’s episode at the link above, and tune in tomorrow at 11 AM ET on Linkedin, X, or YouTube!