The Business of Wellness
You might think more time in the gym means more results. But after decades of long, grinding sessions, a lot of dedicated lifters end up with less muscle, more nagging injuries, and almost nothing to show for the hours they put in. In this conversation, I sit down with Rab Shanableh, co-founder and CEO of Oxefit, to unpack why the length of your workout has almost nothing to do with its quality. Learn what Wharton Business School will never teach you! Sign up for the ANTI-MBA today: https://bit.ly/46vct60 [https://bit.ly/46vct60] Click here to order your personalized poster!: https://bit.ly/46J08MS [https://bit.ly/46J08MS] Download the Ox AI app on the App Store and see how it becomes your ultimate training companion: https://bit.ly/4vikzKE [https://www.oxeai.com/] Connect with Rab Shanableh Website: https://bit.ly/4a8WGMV [https://www.oxefit.com/corev] YouTube: https://bit.ly/4aWYSr9 [https://www.youtube.com/@oxefit/featured] Instagram: https://bit.ly/4a74wa1 [https://www.instagram.com/rab_shanableh/] Facebook: https://bit.ly/4eeIggL [http://facebook.com/oxefit] TikTok: https://bit.ly/4viIPwf [https://www.tiktok.com/@oxefit_inc] X: https://bit.ly/4a0GY6E [http://x.com/OxeFit] LinkedIn: https://bit.ly/4a24RuC [https://www.linkedin.com/company/oxefit/] Timestamps 00:00 - Intro of Show 01:04 - Disrupting a 100-year-old rehab room 02:25 - Meeting co-founder Dr. Peter Neuhaus 04:00 - Why you need data under load 05:43 - The problem with too many trackers 06:00 - Same results in 20 minutes 07:04 - The AI that knows you better 09:05 - Losing muscle with age 09:39 - The built-in fitness assessments 10:55 - Cardio testing on the smaller device 12:07 - Why it was never a fitness machine 15:13 - 7,000 devices and a B2B-first strategy 16:56 - Why your trackers disagree 20:23 - Self-funding and raising $105M 21:47 - Thoughts on exit timing 22:29 - All innovation now in Oxi AI 24:11 - How AI reshapes building the product 29:41 - Starting out of a closed Pensacola bar 30:36 - 18 months to MVP 32:43 - Leadership, equity, and hiring for grit 33:55 - Everyone is a shareholder 39:00 - Green flags and red flags in hiring 41:44 - Using Oxford at home 43:26 - Where to find Rab and OxeFit Watch the “Business of Wellness Podcast” every Thursday at 8 AM EST on YouTube: https://bit.ly/3ZGK2yv [https://bit.ly/3ZGK2yv] Connect with David Guttman Website: https://bit.ly/4jclYvK [https://bit.ly/4jclYvK] Instagram: https://bit.ly/4iARMe9 [https://bit.ly/4iARMe9] TikTok: https://bit.ly/3P19NVm [https://bit.ly/3P19NVm] Facebook: https://bit.ly/49CQjQx [https://bit.ly/49CQjQx] X: https://bit.ly/4gH28aR [https://bit.ly/4gH28aR] LinkedIn: https://bit.ly/3Bx7Tc2 [https://bit.ly/3Bx7Tc2]
46 episodios
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