The Data Storytellers Podcast
What separates analytics teams that get a seat at the table from those stuck in the reporting queue? Anthony Jackel, Senior Director of Business Intelligence & Analytics at Ferrara, has spent his career answering that question, from Kraft to one of America's largest candy companies. In this conversation, we explore: * What "data-driven enterprise" actually means * The shift from data providers to decision enablers * Why user-centered design matters as much for dashboards as it does for iPhones * How to build analytics products that drive action, not just curiosity * The mindset shift that earns analytics a seat at the table Connect with us: Website: https://thedatastorytellers.com/ LinkedIn: https://www.linkedin.com/company/the-data-storytellers Apple Podcast: https://podcasts.apple.com/gb/podcast/the-data-storytellers-podcast/id1493766476 Spotify: https://open.spotify.com/show/2N0vZtHZHgod4Tll2LX2xa YouTube: https://www.youtube.com/channel/UCz9e56lhYUfORiOHMiLlPmA Chapters: 00:00 – Introduction to Anthony Jackel and his role at Ferrara 03:35 – Building Ferrara’s analytics team from scratch 07:42 – The problem with dashboards and low-value data work 11:50 – Connecting analytics to business decisions and revenue 16:25 – The importance of commercial empathy for data leaders 20:18 – Getting out of the service provider mindset 25:04 – Translating technical insights for non-technical audiences 28:45 – Why building trust is more important than being right 33:29 – Lessons from finance that shaped his analytics approach 37:12 – Coaching and developing high-performing analytics talent 41:05 – The challenge of balancing curiosity with execution 45:18 – Internal marketing and the power of repeatable wins 49:56 – Final advice for future analytics leaders 📍 Chapter Timestamps (Finalized for 50:13 runtime)
93 episodios
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