Episode 4: Trade Shows with Rich Ryczek

Episode 7: Voiceover Talent Debbie Grattan

Debbie Grattan, a veteran voice actor, discusses the state of voice acting in 2026 and what marketers should know when working with voiceover professionals.

Episode 6: Radio Host and Workplace Communication Specialist Mathew Blades

Mathew Blades was a successful radio host for 30 years. He then quit his job before his contract was up. Mathew is now a workplace communication specialist, teaching people how to have difficult conversations, whether at work or at home. Mathew explains why he left radio and how his new career is so rewarding. He also provides a behind-the-scenes look at radio and an amazing story about Britney Spears shutting down a mall. https://mathewblades.com/ [https://mathewblades.com/]

Episode 5: Certification for Communicators with Shel Holtz

Many doctors are certified. But should communicators be? Communication veteran Shel Holtz believes communicators should be certified for themselves and for the profession. After discussing this topic, David and Shel talk about how AI is impacting communicators. Make sure you visit Shel's website at https://holtz.com/ [https://holtz.com/].

Episode 4: Trade Shows with Rich Ryczek

Trade shows are far from dead; they’re a $16 billion industry with 13,000 events held annually in the U.S. alone. While securing a booth is a major investment, the marketing payoff can be massive. Industry veteran Rich Ryczek shares his 25 years of expertise to give you an inside look at the business and essential tips for making your booth stand out.

Episode 3: SEO/SEM/GEO/AEO with Casey Nifong

Most marketers are familiar with Search Engine Optimization and Search Engine Marketing. Now you need to know how to have your company show up when someone is chatting with Chat GPT. Casey Nifong of Mountain Laurel Digital [https://www.mountainlaureldigital.com/ ]explains what marketers need to know about this new technology and why SEO still matters a lot.