The EdTech Sales Playbook

#4 Mastering Discovery

35 min · 25 de nov de 2025
Portada del episodio #4 Mastering Discovery

Descripción

In this conversation, Curtis Gomez shares his journey into the EdTech industry, discussing the importance of passion and genuine connection in sales. He emphasizes the significance of the discovery process in understanding customer needs and building relationships. Curtis provides insights into navigating challenges in sales, the importance of energy during demos, and the value of being curious and asking the right questions to foster engagement.

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#1 Having a Bad Year in EdTech Sales, Working for a Start-up, and Classroom to Sales.

Kristina Mitchell discusses her transition from the education sector to sales, highlighting the stark differences in how knowledge is valued in both fields. She reflects on the challenges of leaving a familiar environment and the realization that in sales, outcomes take precedence over academic credentials. takeaways * A significant transition can bruise one's ego. * In education, knowledge is paramount; in sales, it's outcomes. * The shift from education to sales requires a mindset change. * Personal growth often comes from uncomfortable transitions. * Sales success is measured by results, not degrees. * Leaving education can lead to a realization of value differences. * Ego can be challenged when moving to a new field. * Understanding the importance of outcomes is crucial in sales. * The education system focuses on knowledge transfer. * Sales requires a different skill set than teaching.

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