The Future is Fractional Podcast

Episode 8 - BD for Fractional Lawyers: What Nobody in Big Law Ever Warned You About (Julie Perez)

42 min · 12 de may de 2026
Portada del episodio Episode 8 - BD for Fractional Lawyers: What Nobody in Big Law Ever Warned You About (Julie Perez)

Descripción

In this special episode, Driele takes the helm and is joined by Julie Perez for a candid conversation about business development, mindset, and what nobody in Big Law ever warned you about. Julie is a lawyer turned business strategist with over 15 years of experience in Legal Tech, SaaS, and AI. As Managing Partner of The Oceanside Collective, she advises law firms and businesses on go-to-market strategy, AI adoption, and new business development. Having worked on both sides of the industry: as a practicing lawyer and later selling to lawyers, she brings a rare and refreshingly honest perspective on what it actually takes to grow in the legal space. In this episode, Julie and Driele explore the real barriers behind business development, why excellent legal work alone is no longer enough, and what lawyers can start doing today to take more ownership of their growth. To connect with Julie and learn more about her work, visit www.theoceansidecollective.com [http://www.theoceansidecollective.com] and www.linkedin.com/company/the-oceanside-collective.com [http://www.linkedin.com/company/the-oceanside-collective.com]

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10 episodios

episode Episode 8 - BD for Fractional Lawyers: What Nobody in Big Law Ever Warned You About (Julie Perez) artwork

Episode 8 - BD for Fractional Lawyers: What Nobody in Big Law Ever Warned You About (Julie Perez)

In this special episode, Driele takes the helm and is joined by Julie Perez for a candid conversation about business development, mindset, and what nobody in Big Law ever warned you about. Julie is a lawyer turned business strategist with over 15 years of experience in Legal Tech, SaaS, and AI. As Managing Partner of The Oceanside Collective, she advises law firms and businesses on go-to-market strategy, AI adoption, and new business development. Having worked on both sides of the industry: as a practicing lawyer and later selling to lawyers, she brings a rare and refreshingly honest perspective on what it actually takes to grow in the legal space. In this episode, Julie and Driele explore the real barriers behind business development, why excellent legal work alone is no longer enough, and what lawyers can start doing today to take more ownership of their growth. To connect with Julie and learn more about her work, visit www.theoceansidecollective.com [http://www.theoceansidecollective.com] and www.linkedin.com/company/the-oceanside-collective.com [http://www.linkedin.com/company/the-oceanside-collective.com]

12 de may de 202642 min
episode Episode 5 - Building Trust and Influence as a General Counsel (Bindu Cudjoe) artwork

Episode 5 - Building Trust and Influence as a General Counsel (Bindu Cudjoe)

In this week's episode, Bindu Cudjoe shares insights from her impressive legal career, including what it takes to build trust and influence in both full-time and fractional roles.  Bindu is an accomplished lawyer and business leader with over 25 years of experience across legal, compliance, governance and operations.  She’s been Chief Legal Officer, General Counsel, Chief Operating Officer, Chief Compliance Officer and Chief Inclusion Officer at major Canadian financial institutions – not to mention a law firm partner prior to that. She was recently appointed General Counsel, Canadian Banking at TD Bank where she now guides the company’s Canadian personal and commercial banking businesses. A special thanks to Bindu for taking the time to speak with us.  We hope you enjoy the episode!

1 de abr de 202629 min