55. The “OMG-My-Next-Clients-Are-Already-Here” Sales Strategy with Zoe Dew | the best sales discussion I've ever had

55. The “OMG-My-Next-Clients-Are-Already-Here” Sales Strategy with Zoe Dew | the best sales discussion I've ever had

Summary In this conversation, Kate chats with data-driven sales strategist Zoe Dew about how to make more sales without going into “I need a bigger audience” or “I need to post more content.” Zoe breaks down how your next clients might already be sitting inside your warm audience, past client list, referral network and inbox. Top Takeaways & Quotes 💸 More followers won’t automatically fix a sales problem. If you’ve grown your audience but sales still aren’t happening, the real leak is probably in your sales system, offer pathway or follow-up. 🧠 “If you have grown, even if you’ve grown by 50 and nothing has happened, there’s something wrong with something else in your business.” 🔥 Your sales machine needs to work before you pour more people into it. More visibility is sexy, but it won’t save an email list, offer or funnel that isn’t converting. ✅ Capacity comes first. Before chasing more leads, ask yourself how many clients you can actually hold, serve and support well. 💭 “What is my fully booked number?” is one of the most important questions you can ask if you want more income without overcommitting 🙌🏻 Your warmest sales opportunities are usually already in your world 👅 Follow-up isn’t annoying, it’s service. Most people don’t skip buying because they hate you. They forget, get distracted, need more info or need you to actually reopen the conversation. ⚡️ “Most of the sales you aren’t making are because you’re not having a conversation.” 😍 Track the things that actually make you money. Zoe shares why tracking lead sources, referral opportunities, past client conversations and revenue-generating sales activities can help you stop guessing and start selling with more confidence. Mentioned Resources 📌 Zoe's Instagram [https://www.instagram.com/zoerdew/] & Threads [https://www.threads.com/@zoerdew] 📌 Zoe’s email series, Booked by Friday, register here. [zoedew.com/booked]📌 Now -THAT'S-A-Group-Program Summit (registration opens 16th June!) 🧠 Your Next Step Make a list of 10 people who are already in your world: current clients, past clients, previous buyers, warm leads or people who regularly engage with your content. Then choose 3 to start genuine conversations with this week. Want more productivity + systems content? Follow Kate on Instagram ⁠here 👉🏻 https://www.instagram.com/moretolifekate [https://www.instagram.com/moretolifekate] Tags sales strategy for online coaches, lazy girl sales strategy, warm audience sales, how to get clients without posting more, sales follow up for coaches, client retention strategy, referral strategy for coaches, past client reactivation, booked out coach strategy, online business sales system, sustainable scaling for coaches, sales without burnout, predictable sales for coaches, making more sales from your audience, time freedom in business

54. US vs THEM | How to Build a Cult-Like Community with Mike & Rick Tielemans

Summary In this conversation, Kate chats with identical twins Mike and Rick Tielemans about how to create communities people don’t just join, but genuinely want to belong to. They dive into identity-based marketing, rituals, retention, belonging, and why so many memberships feel quiet or disconnected. If you’ve been trying to grow by adding more content, more offers and more stuff, this episode will show you why the real leverage might be in making your existing community sticky AF 🌶️🔥 Top Takeaways & Quotes 👅 “We can’t make people want to buy, but we can make people want to belong.” 💸 Recurring income gets easier when people genuinely want to stay, pay again and refer their friends. 🧠 Demographics don’t create belonging. Identity, values, beliefs and behaviour do. ✅ The clearest community model is built around one member, one mission and one method. 🙌🏻 Rituals, language, rewards and shared behaviours are what turn a group into something people feel part of. 💭 “People like us do things like this” is one of the simplest ways to think about building community culture. 📆 The first 30 days after someone joins are critical for retention, so sending a physical anchor or reward can make members feel connected fast. 😍 If cancelling only means losing access to content, people will cancel. If cancelling means losing status, belonging and identity, they’re way more likely to stay. Mentioned Resources * Cult Creators’ free Skool community [https://www.skool.com/cultcreators/about] * Funk Roberts / Over 40 Alpha [https://www.over40alpha.com/new-30-day-trial-o40alpha6318645332] * Now-THAT'S-A-Group-Program Summit - COMING SOON, keep an eye on @moretolifekate [https://www.instagram.com/moretolifekate] 😏 * Seth Godin’s book, ⁠Tribes⁠ [https://www.amazon.co.uk/Tribes-We-need-you-lead/dp/0749939753] 🧠 Your Next Steps 1. Define your “people like us do things like this” statement for your membership, program or audience. 2. Create one simple ritual your members can do together every week, even if it feels silly. Want more productivity + systems content? Follow Kate on Instagram ⁠here 👉🏻 https://www.instagram.com/moretolifekate [https://www.instagram.com/moretolifekate] Tags time management, productivity, online coach, coaching business, systems, goal setting, business growth, time freedom, membership retention, community building, online community, group program, coaching community, client experience, community engagement Music from #Uppbeat https://uppbeat.io/t/cruen/in-the-now License code: RZZWYFHBP9R4IVOY

53. BECOME The Person Everyone Wants To Collaborate With | sara alepin shares collab + networking secrets

Summary In this conversation, Kate chats with Sara Alepin, founder of District Bliss, about creating collaborations that actually lead somewhere. They dive into what makes a collaboration memorable, how to make collaborators feel genuinely seen, why relationships can become long-term referral streams, and how networking can grow your business without adding chaos to your calendar. Expect warm wisdom, smart strategy, and a very juicy reminder that aligned connections can create serious money, momentum and freedom 💸🔥 Top Takeaways & Quotes 🙌🏻 The best collaborations happen when both people are equally invested in the success of the experience. 💭 Memorable collaborations don’t feel transactional. They feel warm and mutually supportive. ✅ “What do you have inside your platform, offer stack or skillset that can enhance the experience and numbers for your collaborators?” 😍 Collaborations can evolve into long-term business growth in ways you could never predict at the start. 💸 Sara shared how one collaboration led to workshops, virtual events, a packaged offer, client referrals, membership conversions and almost 10 years of partnership. 👅 Real growth comes from showing up generously, helping people solve problems and staying top of mind. Mentioned Resources * District Bliss [districtbliss.com] * Sara's Instagram [https://www.instagram.com/districtblissevents/] * Collaborations That Monetize [https://districtbliss.com/collaborations-that-monetize-summit/] * Kate's summit in July, Now-THAT'S-A-Group-Program Summit - stay so f-ing tuned 😏 happening July 7-9th! * Kate and Sara’s first podcast episode together [https://open.spotify.com/episode/2svPibqw7YNiEn0QdRb2hb?si=0JUiEiLUQe6ingFq1RJpYQ] 🧠 Your Next Steps 1. Choose one aligned event, summit or networking space to show up in this week. 2. Make a list of 5 people you’d love to build a genuine business relationship with. 3. Audit your current offer stack and ask: “What could I give collaborators that would make this feel like a no-brainer?” Want more productivity + systems content? Follow Kate on Instagram ⁠here 👉🏻 https://www.instagram.com/moretolifekate [https://www.instagram.com/moretolifekate] Tags collaboration strategy, networking for entrepreneurs, online coach, coaching business, business growth, referral strategy, time freedom, productivity, visibility, relationship marketing, summit strategy, systems, online business growth, meaningful connections, grow your audience Music from #Uppbeat https://uppbeat.io/t/cruen/in-the-now License code: JQL2THKBNRNLBSNA

52. The “Holy Sh*t, I CAN Actually Handle This” Systems Episode | why now vs. later, do you need a team first etc

MAJOR ANNOUNCEMENT 📣 My signature program, Streamlined Coach, is BACK AND BETTER THAN EVER 😮‍💨 I've just opened the doors to the EXCLUSIVE PRESALE!! Streamlined Coach helps you work 100x smarter inside your offers, so your clients feel SO supported, your expertise goes further, and you’re not wasting your best coaching energy on repeat questions, reminder emails, updating portals, onboarding faff, and all the tiny admin bits that happen after someone buys. OBSESSED. And... she's got a new and improved curriculum. There are two ways to join us: 1. THE PROGRAM: Weekly trainings, done-for-you resources, get-it-done structure to streamline how your offers run. This option is only $399 on presale (full price $997). Join here [https://creatorproductivity.com/checkout-page/?product_id=10206]. 2. THE MINIMIND: All of the above plus closer proximity with Telegram access, 2 direct coaching days per week, homework feedback, bonus audio trainings, etc. This option is only $1600 on presale (full price $3000). Join ⁠h [https://creatorproductivity.com/checkout-page/?product_id=21116]ere [https://creatorproductivity.com/checkout-page/?product_id=21116]⁠. There are payment plans available for both options. Price will increase as more deets are released. Summary In this conversation, Kate breaks down why systems are not a “team later” thing, they’re the foundation that helps your coaching business hold more clients, more sales and more growth without everything falling apart. She talks SOPs, capacity, quiet launches, one-to-many offers, visibility, audience heat, client experience, refinement and selling 🔥 Top Takeaways & Quotes 🌶️ SOPs are not just for people with teams. They help you simplify, streamline and save time BEFORE you’re at capacity 🔥 “When you’re finally ready to hire, chances are you’re already overwhelmed with work.” ✅ Creating SOPs now means you won’t have to use your precious future time training someone from scratch when things get busy. 💸 “The amount of people that are in your offers now has nothing to do with the amount of people that could be there in the future.” ⚡️ If your one-to-many offers feel like crickets, your full-time job is welcoming in the crowd through visibility, value, connections and consistent selling. 😍 Growth becomes much easier to hold when your boundaries, onboarding, client experience and backend systems are already set up. 🙌🏻 “You’re lucky enough to have that space around you now.” Use slow seasons to build the foundations you're gonna NEED 👅 People may be watching, thinking and considering your offer behind the scenes long before they actually buy. Mentioned Resources * Spice Up Your Email List training [https://creatorproductivity.com/spice-up-your-email-liston-autopilot-training/] * Kate’s YouTube channel [https://www.youtube.com/@moretolifekate](first vid back goes live on Fri 29th May AAHHHHH!) * Upcoming May 2026 program release - stay tuned on Instagram [https://www.instagram.com/moretolifekate] 🧠 Your Next Steps 1. Choose one client-facing process, like onboarding, support or delivery, and ask: “Would this still work if 10x more people joined?” 2. Audit your one-to-many offer through the lens of visibility, heat, client experience, refinement and selling. Want more productivity + systems content? Follow Kate on Instagram ⁠here 👉🏻 https://www.instagram.com/moretolifekate [https://www.instagram.com/moretolifekate] Tags time management, productivity, online coach, coaching business, automation, templates, systems, goal setting, business growth, time freedom, SOPs for coaches, scalable coaching business, one-to-many offers, client experience, business systems, online business growth, visibility strategy, audience nurturing Music from #Uppbeat https://uppbeat.io/t/cruen/in-the-now License code: EHY41JPWWKVID7WS

51. THE NO-CALENDAR EXPERIMENT (as a productivity strategist) | why, insights so far, how my is approach evolivng

Summary In this conversation, Kate takes you inside her most unhinged (and revealing) experiment yet: doing NO calendarizing for 30 days... as a productivity strategist. After years of structure, planning, and control, she’s exploring what happens when she follows pure intuition instead. Listen in for the real-time insights, identity shifts, insights and uncomfortable truths that are already reshaping how she views productivity, time, and control 😏 Top Takeaways & Quotes 💭 “My calendar had more power over my day than my intuition did.” 📆 Letting go of structure doesn’t instantly feel freeing, it can feel chaotic, uncomfortable, and even… wrong ⚖️ The tighter you grip control, the more likely you are to “snap back” (hello all-or-nothing cycles 👀) 🧠 “If I don’t have control… who am I?” ⏳ Without a plan, time can feel like it disappears faster ⚡️ “When I actually feel like doing the task, it’s 10x easier than forcing it from a calendar.” 🌿 Productivity is shifting from control → relationship with time 👀 The sweet spot might not be full structure OR full freedom… but something in between Mentioned Resources * Heal With Kailin [https://www.youtube.com/@healwithkailin] (YouTube) * Stephanie Buttermore [https://www.youtube.com/@StephanieButtermore] (YouTube) 🧠 Your Next Steps 1. Audit your calendar: where are you forcing tasks that you don’t actually feel aligned with? 2. Pick 1 day in the next 14 days to experiment with “intuition-led work” - no strict plan, just following your energy 3. Before starting any task, pause and ask: do I actually want to do this right now — or do I just feel like I should? Want more productivity + systems content? Follow Kate on Instagram ⁠here 👉🏻 https://www.instagram.com/moretolifekate [https://www.instagram.com/moretolifekate] Subscribe on Youtube here (YES, I'm making a comeback!): https://www.youtube.com/@moretolifekate [https://www.youtube.com/@moretolifekate] Tags time management, productivity, online coach, coaching business, automation, templates, systems, goal setting, business growth, time freedom, calendar, coaching Music from #Uppbeat https://uppbeat.io/t/cruen/in-the-now License code: 78HBQSRPEEQ5MEMC