#91, The Women Behind VECA & East County Salutes

#91, The Women Behind VECA & East County Salutes

Episode #91 of The Goode Show features a conversation with Susan Roberts Egley, founder of Veterans East County Alliance (VECA), along with Priscilla, two women who have been quietly creating meaningful connections within the veteran and military community in East County San Diego. We talk about how VECA was built, why community matters so much, and what happens when women collaborate instead of compete. From supporting veterans and active duty service members to bringing military spouses together — this conversation highlights the power of relationships, service, and showing up for one another. We also share details about our new collaboration, East County Salutes, created alongside VECA and our trusted partner Sedano Auto Group. The event is focused on honoring active duty, veterans, retired military, and military spouses while strengthening the East County military community. This episode is real, uplifting, community-driven, and a reminder that some of the best things happen when people come together with a shared purpose. 🎙️ Follow The Goode Show on Spotify, Apple Podcasts, YouTube, and all major streaming platforms. 📲 Share this episode with someone connected to the military or veteran community.

The Evolution of GOVX | Brands, Community & Military Support

This week on The Goode Show, we sit down with Aaron Pelander, Chief Branding Officer of GOVX, to talk about the evolution of one of the biggest platforms supporting military, veterans, first responders, teachers, and government employees. If you think GOVX is just about discounts — think again. Aaron shares how the company has grown, the incredible brands now partnering with the platform, and why so many military-forward companies are stepping up to support those who serve. We also talk about community, brand loyalty, entrepreneurship, and what it really means to give back to the military and first responder space in a meaningful way. Whether you’re active duty, retired, a military spouse, veteran, first responder, or educator — this episode gives an inside look at how GOVX continues to evolve and why it’s become a trusted name across the military community. 🎧 Subscribe, follow, and share The Goode Show on Spotify, Apple Podcasts, and YouTube. #Military #Veterans #GOVX #FirstResponders #MilitarySpouse #TheGoodeShow #Podcast

#89...Work Life Balance?

Work-life balance—everyone talks about it, but for military moms building a business, it can feel almost impossible to define… let alone achieve. In this episode, we’re getting real about what it actually looks like behind the scenes. The blurred lines between work and home. The constant pull between being present for your family and showing up for your business. And yes—the everyday distractions that come with working from home… laundry, dishes, and all. How do you manage your time when everything feels like a priority? Do you create structure, or just roll with the chaos? And is balance even the goal—or is it something else entirely? This is an honest, relatable conversation about the challenges, the guilt, the small wins, and the reality of trying to “do it all” in military life. If you’re a military spouse, entrepreneur, or just someone trying to find your rhythm—you’re not alone. 🎧 Tune in, and don’t forget to follow, share, and connect with The Goode Show for more real conversations from the military community.

#88 I Got Picked on Let’s Make a Deal… and It Got Wild 🎉...Surinder and Kim

Last year in June '25, Surinder Goode and Kim Brinkman headed to Los Angeles for a once-in-a-lifetime experience — appearing on Let's Make a Deal. Dressed as military spouses and bringing high energy to match the moment, what started as a fun opportunity quickly turned into something unforgettable when Surinder was selected as a contestant on the show. In this episode of The Goode Show, Surinder and Kim sit down to relive the experience — from the preparation and styling, to the atmosphere on set, and the unexpected connections with fellow contestants, many of whom were also part of the military community. They also reflect on a standout moment: hearing The Goode Show mentioned alongside major names like Joe Rogan and Sean Hayes — a full-circle moment that underscores the growth of the show. This is a fun, high-energy, behind-the-scenes conversation about stepping outside your comfort zone, representing the military spouse community, and embracing unexpected opportunities. 🎧 Follow The Goode Show and share this episode with someone who needs a reminder to say yes to something new

#87 Military Spouse Starts Sourdough Business with Veteran SEAL Husband

There’s something pretty special about a business that starts not with a grand plan… but with a gut feeling—literally. In this episode, I sit down with military spouse Krista and her husband Kevin, a Veteran SEAL, who turned a personal health challenge into a thriving home-based sourdough business. What began as Krista simply not feeling her best—especially after eating store-bought bread—quickly became a deep dive into nutrition, ingredients, and the art of baking bread the right way. Armed with her nutritional background and a whole lot of curiosity, Kristen decided to take matters into her own hands (and kitchen). Enter Kevin—lovingly dubbed the “indentured servant to a sourdough baker”—who jumped in to support the mission, proving once again that behind every great military spouse venture… there’s a team effort. They started small—baking fresh loaves and placing them outside their home with a simple sign, running on an honor system. No storefront. No big marketing push. Just trust, community, and really good bread. And it didn’t take long for neighbors and the local community to show up in full support. This is a story about resilience, resourcefulness, and what can happen when you lean into a problem and turn it into purpose. It’s also a reminder that sometimes the simplest ideas—done with heart—can rise into something pretty incredible. 🎧 If you love stories like this, don’t forget to follow The Goode Show, hit subscribe, and share this episode with a fellow military spouse, friend, or anyone chasing their own idea. Your support helps us keep telling these stories that matter.