The Growth and Influence Podcast

38 - Big Problem: Tech Channel Partners are Behind on AI

47 min · 25 de ago de 2025
Portada del episodio 38 - Big Problem: Tech Channel Partners are Behind on AI

Descripción

Channel partners are behind on AI, and it's going to hurt their businesses. Here's one example: this company used AI to increase their RFP win rate from ~5% to ~25%... While responding to far more of them. The process for doing so is just one of the high value topics of conversation in this episode. Josh Santiago is a rare animal - a Chief Strategy Officer at a channel consulting firm. The insights he shares in this episode may convince you that every firm - even boutiques - need a Chief Strategy Officer. If you're a channel partner who wants to win more RFPs... Or if you're at all afraid that you're behind the AI adoption curve... Listen to this episode right now.

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