The In-Between Game
Random ranking factor is an SEO concept whereby some websites rank better than others for no other reason than randomness. Of course, if a website organically ranks well with less effort, it's a tremendous windfall for the website owner. However, if a website ranks average or worse, it's a significant obstacle. The term random ranking factor is coined by Terry Kyle of WPX.net hosting, hosting that I personally use and love. Read more on random ranking factor from SEO expert Matt Diggity: https://diggitymarketing.com/seo-test... [https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbXhOZUlGR3dlQTRnUFk2Ty0yM0tMUERzSE5fd3xBQ3Jtc0tubktrVEZjLUNpNG9iRFlVbjNKVnBCSGZoSEdrTTdjUGJ1RURrZ3ZWS2xOcmZ1OWVGbzdUaEc5RGh4blZnQkx1Q0hrZU5SWTVtejJGLW1OX04xcWxRS0RjTy1mWXVYU192NHRRa0oxdW5GQkdwMllZdw&q=https%3A%2F%2Fdiggitymarketing.com%2Fseo-testing%2F&v=6_nv7g9ySBQ] Randomness plays a large role in our lives. This is a prime example of how something as simple as how Google receives our website - outside of what optimization we do to our website - can make all the difference.
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