The Lowdown Show - By ADVrider

Indian Motorcycles Takes A Hard Shot At Harley-Davidson

48 min · 12 de jun de 2026
Portada del episodio Indian Motorcycles Takes A Hard Shot At Harley-Davidson

Descripción

Indian motorcycle have a new owner and a new CEO and they're gunning for Harley-Davidson. As the cruiser market shrinks, the competition between America's two brands, in the wake of unconfirmed reports of Indian's controversial and inflammatory new initiative, becomes personal. New Harley CEO Artie Starrs is mocked for his pizza and golf past, while Indian boss Mike Kennedy (ex of Harley-Davidson) is held up as the real-deal rider. But beyond the hyperbole, we delve into the effectiveness of political-style attack ads. Is taking down your competition a way to gain market share, or do you risk alienating the exact same people you're attempting to lure into your camp? Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]

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episode Indian Motorcycles Takes A Hard Shot At Harley-Davidson artwork

Indian Motorcycles Takes A Hard Shot At Harley-Davidson

Indian motorcycle have a new owner and a new CEO and they're gunning for Harley-Davidson. As the cruiser market shrinks, the competition between America's two brands, in the wake of unconfirmed reports of Indian's controversial and inflammatory new initiative, becomes personal. New Harley CEO Artie Starrs is mocked for his pizza and golf past, while Indian boss Mike Kennedy (ex of Harley-Davidson) is held up as the real-deal rider. But beyond the hyperbole, we delve into the effectiveness of political-style attack ads. Is taking down your competition a way to gain market share, or do you risk alienating the exact same people you're attempting to lure into your camp? Learn more about your ad choices. Visit megaphone.fm/adchoices [https://megaphone.fm/adchoices]

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