The Music Matters Podcast

Instagram vs TikTok: Which Platform REALLY Helps Independent Artists? | The Music Matters EP 6

1 h 4 min · 21 de mar de 2025
Portada del episodio Instagram vs TikTok: Which Platform REALLY Helps Independent Artists? | The Music Matters EP 6

Descripción

In this value-packed episode of the Music Matters Podcast, hosts Bradley Denniston and Kevin Beggs dive deep into social media strategies that actually work for independent artists and musicians in 2025. Learn why most artists struggle with algorithmic "jail," how to craft content that gets shared, and the critical difference between top, middle, and bottom funnel content. Discover why authenticity wins, why your calls-to-action might be killing your reach, and practical tips to stand out in a crowded digital landscape.

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episode 5 Music Revenue Streams Most Artists COMPLETELY Miss | The Music Matters Podcast EP 9 artwork

5 Music Revenue Streams Most Artists COMPLETELY Miss | The Music Matters Podcast EP 9

In this episode, we break down the 5 major revenue streams that can transform your music career: * Mechanical Royalties: The truth about streaming income and why iTunes purchases might be more valuable than you think * Publishing & Performance Rights: Why your PRO registration matters and how publishing can become your biggest income source * Sync Licensing: How to get your music in TV, film, and commercials (and why it could be 25-50% of your income) * Brand Deals: The power of building your personal brand and attracting sponsors * Merchandising: Creating products your fans actually want to buy We also discuss why critical mass matters for your brand, building genuine connections with your audience, and playing the long game in your music career.Whether you're a producer, artist, or engineer, understanding these revenue streams is essential for building a sustainable career in music. Stop thinking ROI and start focusing on cash flow!

12 de may de 20251 h 24 min