The Intersection of Sports Tech and NIL

2025 Updated Myths of NIL

In this episode, Dr. JAM revisits and deconstruct common misconceptions about Name, Image, and Likeness (NIL) in college athletics — with a fresh 2025 lens. As the regulatory, legal, and financial landscape of NIL continues to evolve (e.g. via new Q&A guidance, settlement developments, and emerging practices), some myths persist or morph. We break down which beliefs are outdated, which have new wrinkles, and how stakeholders need to adapt.

The Intersection of Sports Tech and NIL

Dr. Hill, a former student-athlete himself, opens up about his journey and the challenges facing today’s college athletes. He’ll share why planning ahead, leveraging natural talents, and maintaining balance are essential for success in the fast-paced world of college sports.

GameChangers 2024: Daylon McCoy

Mr. Daylon McCoy, owner of PriorityU Sports Performance. Mr. McCoy has been on the NIL road trying to tell businesses, student athletes, and coaches about NIL and how to effectively use it. Through a Facebook Group he and Dr. JAM connected and began to think of ways to share their passion of helping others learn about NIL. Together they came up with the idea of GameChangers. Hear more about Mr. McCoy and GameChanger 2024.

GameChangers 2024: Brandi Theriot

Ms. Brandi Theriot, the owner of Melanated Moxie explains how businesses and student athletes can use AI to build their brand. University-trained graphic designer, Ms. Theriot discussed using AI for your advantage, especially when you are on a budget. Interested in using AI to build your NIL brand? Ms. Theriot shows that you don't have to be a sports enthusiast in order to support student athletes and businesses through NIL. The only requirement is being a SERVANT!

Gamechangers 2024: Langston Faulk

In spite of the fact that Mr. Langston Faulk comes from a well-known family associated with football, playing football wasn’t his thing.  As a result, he forged a career in basketball and fashion instead.  Hear his story of creating the Eyeconik Brand and his plans to integrate sports and fashion to help student athletes.