Ep. 4: How to Set Prices That Actually Make You Money

Ep. 5: The Truth About "Girl Math": How This Viral Trend Keeps Women Broke

"Girl Math" isn't funny when it keeps women broke. In this episode, Josie exposes the double standards around women and money, and shares how female entrepreneurs can rewrite their money story, build profit, and claim real financial freedom. “Girl Math” may seem like a funny, relatable trend on TikTok and Instagram — but underneath the humor, it’s reinforcing a dangerous stereotype that women are bad with money. And that stereotype is keeping female entrepreneurs stuck, underpaid, and undervalued. In this episode of The Profit Princess, Josie breaks down why “Girl Math” isn’t harmless, how it impacts women in business, and what REAL wealth-building math looks like when women reclaim their financial power. We’ll dive into: * What “Girl Math” really is and why it went viral on social media * How self-deprecating money humor reinforces stereotypes that keep women broke * The dangerous double standards between how men and women are judged for spending money * How internalized money beliefs show up in entrepreneurship (underpricing, underpaying yourself, avoiding numbers, and more) * The Profit Princess alternative: building wealth with strategy, intuition, and unapologetic confidence * The ripple effect of women reclaiming their financial power for themselves, their communities, and future generations If you’re tired of outsourcing your money power and ready to build a profitable business that funds your dream life, this episode is for you. Connect with Josie:    Instagram: @josiesmithofficial [https://www.instagram.com/josiesmithofficial]    Website: josiesmithcoaching.com [https://www.josiesmithcoaching.com/]    6-month 1:1 Coaching: High Voltage Wealth [https://josiesmith.myflodesk.com/profit]    Private VIP Day: Power Surge VIP Day [https://josiesmith.myflodesk.com/vip]   What’s Your Money Attachment Style? Take the FREE Quiz! [https://josie-smith.involve.me/money]

Ep. 4: How to Set Prices That Actually Make You Money

If you’ve ever stared at your offer and thought, “Oh sh!t, no one’s going to pay this”! And then lowered your price out of fear... this episode is for you. Because if your business strategy is basically “throw spaghetti at the wall and hope someone buys it,” you’re not building a business. You’re building an expensive hobby. And hobbies don’t pay mortgages, fund retirement accounts, or let you live your dream life. In this episode of The Profit Princess, I’m sharing the real strategy behind pricing - not just pulling numbers out of the air, charging what “feels good,” or undercutting your competitors. You’ll learn how to ditch bargain-bin prices and step into your CEO crown by creating a pricing model that pays you, funds your dream life, and positions you as the authority your clients are looking for. Here’s what we’re diving into: * Why most women underprice themselves, and how fear, conditioning, and money stories are secretly driving your pricing decisions. * The truth about pricing: why it’s not a vibe, it’s a strategy, and the three things every price point must cover. * The three biggest pricing mistakes that are quietly killing your profit (and what to do instead). * The Profit Pricing Framework: a 6-part method to set prices that are profitable, scalable, and rooted in transformation. * The mindset shift you need to start pricing like a Profit Princess who knows her worth. You’ll walk away knowing exactly how to create pricing that doesn’t just “cover costs” but actually builds wealth, commands respect, and reflects the true transformation you deliver. Connect with Josie:    Instagram: @josiesmithofficial [https://www.instagram.com/josiesmithofficial]    Website: josiesmithcoaching.com [https://www.josiesmithcoaching.com/]    6-month 1:1 Coaching: High Voltage Wealth [https://josiesmith.myflodesk.com/profit]    Private VIP Day: Power Surge VIP Day [https://josiesmith.myflodesk.com/vip]   What’s Your Money Attachment Style? Take the FREE Quiz! [https://josie-smith.involve.me/money]  ********** Topics Discussed: how to set prices, women entrepreneurs pricing, profitable pricing strategies, money mindset for women, how to raise your prices, side hustle pricing, women business owners, charging your worth, profit strategies for entrepreneurs, money stories and pricing, financial freedom for women entrepreneurs, business coaching for women

Ep. 3: The 5 Money Mistakes Women Entrepreneurs Make (And How to Avoid Them)

Are you tired of pouring your heart, soul, and 80-hour workweeks into your business… only to watch the money slip through your fingers? You’re not lazy, you’re not bad at business, and you’re definitely not “bad with money.” The problem? Most women entrepreneurs are making the same 5 costly money mistakes over and over—and they’re totally preventable. In this episode of The Profit Princess, I break down the five biggest money mistakes women entrepreneurs make and, more importantly, give you practical steps to avoid them so you can stop leaking money and finally start paying yourself like the CEO you are. By the end of this episode, you’ll walk away with clarity, confidence, and actionable strategies to get your finances working for you—not against you. What You’ll Learn in This Episode: Mistake #1: Pricing Wrong – Why picking a number based on fear or comparison keeps you underpaid, and how to set prices that actually put money in your bank account. Mistake #2: Underpaying (or Not Paying) Yourself – How paying yourself consistently is the single most important habit for building a sustainable business. Mistake #3: Reinvesting Too Much Back Into Your Business – The difference between strategic investing vs. compulsive reinvesting, and why over-reinvesting can actually stall your profit. Mistake #4: Not Establishing a Profit Strategy From the Beginning – Why profit doesn’t just “happen” and how to create a clear, personal profit plan that grows with your business. Mistake #5: Not Separating Business and Personal Money – How keeping your accounts separate shifts your mindset, simplifies taxes, and makes you feel like a legit CEO. I also share why these mistakes happen in the first place, including the systemic ways women are conditioned around money and how it shows up in your business. Plus, I give real, actionable steps to break these patterns and start building profit, stability, and confidence in your business finances. Resources & Links Mentioned in This Episode: Key Takeaways: 1. Revenue doesn’t equal profit. You need a strategy. 2. Paying yourself isn’t optional—it’s essential. 3. Strategic investing grows your business; compulsive reinvesting keeps you stuck. 4. Profit planning starts at the beginning, not after you “figure it out.” 5. Your business is real—treat it like one by separating personal and business finances. Whether you’re just starting your business or feeling stuck in a cycle of burnout and underpayment, this episode will give you the clarity and tools to take control of your money, stop leaving profit on the table, and finally run your business like the confident, unapologetic CEO you are. Connect with Josie:    Instagram: @josiesmithofficial [https://www.instagram.com/josiesmithofficial]    Website: josiesmithcoaching.com [https://www.josiesmithcoaching.com/]    6-month 1:1 Coaching: High Voltage Wealth [https://josiesmith.myflodesk.com/profit]    Private VIP Day: Power Surge VIP Day [https://josiesmith.myflodesk.com/vip]   What’s Your Money Attachment Style? Take the FREE Quiz! [https://josie-smith.involve.me/money]  ***** Topics Discussed: women entrepreneurs, business profit, pricing strategy, pay yourself, money mistakes, profit strategy, money mindset, business finance, scale your business, business growth tips, female CEO, money attachment style

Ep. 2: How To Know If You're Ready to Quit Your 9-to-5 for Full-Time Entrepreneurship

Are you sitting at your 9-to-5, daydreaming about turning your side hustle into a full-time business—but not sure if you’re actually ready to take the leap? You’re not alone. In this episode of The Profit Princess, I break down the 3 key signs that show you’re ready to leave your job and fully embrace entrepreneurship—without the fear, guesswork, or financial panic. We’re diving into real talk for women entrepreneurs: statistics show that 83% of working women want their own business, 55% are juggling side hustles alongside full-time jobs, and nearly 40% of women-owned businesses started as side hustles. If that resonates with you, this episode is a must-listen. I’ll walk you through: 1. How to build a solid financial foundation before quitting your 9-to-5—because confidence in your finances is non-negotiable. From creating a runway account to managing debt smartly, I explain the exact levers you need to pull to make leaving your job not just possible, but empowering. 2. How to know if your business is ready to sustain you. We’ll break down the difference between revenue vs. profit, why proof of consistent income matters, and how even a small, profitable side hustle can grow into a full-time, income-replacing business. 3. Why a strong support system is critical—and what that actually looks like in real life. Emotional, strategic, and even financial support can make or break your entrepreneurial journey. I share exactly how to surround yourself with mentors, friends, and allies who have your back (and your bank account!) Along the way, we’ll also discuss: * How the last few years have reshaped women’s relationship with work and what they taught us about the kind of careers we really want * Why the traditional 9-to-5 wasn’t designed for women, and how honoring your natural rhythms can supercharge productivity and fulfillment * How to use your existing runway and side hustle to transition with confidence and clarity * The mindset shifts you need to embrace your entrepreneurial power and stop doubting yourself Whether you’re thinking about quitting your job, growing your side hustle into a full-time business, or simply craving more freedom and fulfillment, this episode is packed with actionable insights, encouragement, and no-BS advice you won’t hear anywhere else. Connect with Josie:    Instagram: @josiesmithofficial [https://www.instagram.com/josiesmithofficial]    Website: josiesmithcoaching.com [https://www.josiesmithcoaching.com/]    6-month 1:1 Coaching: High Voltage Wealth [https://josiesmith.myflodesk.com/profit]    Private VIP Day: Power Surge VIP Day [https://josiesmith.myflodesk.com/vip]   What’s Your Money Attachment Style? Take the FREE Quiz! [https://josie-smith.involve.me/money]  Also mentioned in the episode: Unfilter Yourself: Episode 119 [https://www.josiesmithcoaching.com/podcast/episode/1d05ffc2/ep-119-maximize-creativity-efficiency-and-productivity-with-cycle-syncing] ***** Topics discussed: women entrepreneurship, quitting 9-to-5, side hustle to full-time, financial runway, women in business, profitable business, revenue vs profit, support system for entrepreneurs, women-owned business, financial independence for women, business coaching for women, entrepreneurial mindset

Ep. 1: (Trailer) The Profit Princess: Bold Money Conversations for Women Entrepreneurs

The world needs you wealthy, powerful, and unapologetic! The Profit Princess Podcast is where women entrepreneurs, female founders, and femme business owners come to build wealth, grow their businesses, and break every money rule they were told to follow. Hosted by profit coach & business strategist Josie Smith, The Profit Princess dismantles the money barriers built by society, corporate culture, and the patriarchy — and gives you the tools to step into your full financial power. This podcast is here to de-stigmatize money conversations, normalize women building their own wealth, and remind the collective what a network of powerful women can truly do. In this trailer episode you'll hear: * Why women building wealth changes the world * How to reconnect with your inner princess — the bold, brave version of you who refuses to settle * The truth about the massive impact women make when we hold the money Whether you’re running a global empire or changing the world from your kitchen table, you belong in this movement. Follow now — because when the first full episode drops, you won’t just listen… you’ll rise. ***** Connect with Josie: Instagram: @josiesmithofficial [https://www.instagram.com/josiesmithofficial] Website: Josie Smith Coaching [https://www.josiesmithcoaching.com/]