From Idea to Shelf: The Food Product Creation Journey

S1 E6 The Psychology of Branding Creating a Memorable Brand Identity

The Retail GPS Podcast: The Psychology of Branding explores how emotional triggers, visual design, and storytelling shape unforgettable brand identities. Gain actionable insights to create a brand that captivates and connects with your audience in the competitive retail and CPG space.Credits: Music from #Uppbeat: https://uppbeat.io/t/mark-july/your-way [https://uppbeat.io/t/mark-july/your-way]License code: J4PFO2GXE36QLHWT

S1 E5: Wholesale vs. Distributor: Choosing the Right Path for Your Food Brand

In S1 E5 of The Retail GPS, Ihsan breaks down wholesale vs. distributor models for scaling food brands. Wholesale offers higher margins and control but is resource-heavy, while distributors provide reach and scalability with lower margins. Your choice depends on goals, resources, and cash flow. Music: “Mellow Bop” by Prigida from Uppbeat (License code: 4HQCBYCVPZJTWYKL).

S1 E4 Mastering Food Brand Logistics From Shipping to Shelf Life

In this episode of The Retail GPS Podcast, we dive into logistics essentials for food brands. Learn strategies to secure optimal shipping rates, partner with co-packers for ingredients and packaging, manage inventory, and choose storage solutions to streamline operations. Music from Uppbeat: https://uppbeat.io/t/prigida/sketch-book (License code: OVAYMCIUB7NWXLQK).

S1 E3 The Secret Recipe for Success: Product Briefs, Key Selling Strategies, and Go-To-Market Plans for Food-Related Products

In "The Secret Recipe for Success," join host Ihsan Munir as we delve into the essential strategies for food product success, focusing on the importance of detailed Product Briefs, Key Selling Strategies, and powerful Go-To-Market plans. Music from #Uppbeat (free for Creators!): https://uppbeat.io/t/cruen/city-streets License code: LFSH1KED6YQKANPS

From Idea to Shelf: The Food Product Creation Journey

"From Idea to Shelf" is for aspiring food entrepreneurs. Join us as we guide you through the journey of transforming your food product idea into a market-ready success.  Music from #Uppbeat (free for Creators!): https://uppbeat.io/t/zayner/falling   License code: 2N6YORK9CHYVRLPT