The SmallBizChat with Melinda Emerson
In this episode, Melinda Emerson is joined by Terry James, who shares his entrepreneurial journey and insights on the impact of social media on loneliness and consumer behavior. Terry provides an overview of his ventures, OffLeashed and Nibble and Wag, emphasizing the importance of listening to customers. The discussion explores the distinction between building an audience and fostering a community, and how to balance community engagement with innovation. Terry James, Founder and CEO of Offleash'd and Nibble & Wag. Terry is on a mission to transform modern pet ownership through technology, wellness, and community. Through Offleash'd, he's building an AI-powered social ecosystem that helps pet parents connect both online and in real life. Through Nibble & Wag, he's tackling another important challenge: making healthier, premium pet nutrition affordable and accessible for everyday families. For more information: https://nibbleandwag.com [https://nibbleandwag.com] (0:00) Introduction, subscribing, and podcast mission (0:58) Introduction of guest Terry James and background (3:14) Terry James' entrepreneurial journey (5:27) Impact of social media on loneliness and consumer behavior (7:13) Overview of OffLeashed (9:08) Introduction and development of Nibble and Wag (10:32) Importance of listening to customers (16:50) Building an audience vs building a community (19:14) Balancing community with innovation (22:36) Advice for small business owners (24:11) Best business advice received (25:57) Purposeful and intentional actions in business (26:31) Thanking the guest and promoting guest's business (28:26) Closing remarks, inspirational quote, and next episode teaser
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