Ep. 102 - Warehouse Technology with Cliff Hardesty

Ep. 104 - The Power of Entrepreneurial Resilience with Alon Partuk

In this episode, Alon Partuk shares his entrepreneurial journey from military service to founding Octup, a cutting-edge AI-driven 3PL management platform. Discover how his experiences, failures, and innovations are transforming the logistics industry. Chapters 00:00 Introduction to Alon and Octup 02:45 Alon's Early Life and Entrepreneurial Spirit 05:35 Military Service and Its Impact on Alon's Career 08:56 The Journey of Building Businesses 11:44 Challenges and Lessons from Early Ventures 14:47 Founding Octup and Identifying Market Needs 17:34 Innovations in 3PL Operations with AI 20:40 Client Success Stories and Impact of Octup 23:43 Key Learnings and Future Directions for Octup 26:43 Conclusion and Final Thoughts Surgere [https://surgere.com/] is the official sponsor of The Supply Chaney [https://www.linkedin.com/company/supply-chaney/] Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

Ep. 103 - Supply Chain Software with Greg Braun

In this episode, Greg Braun, co-founder and CRO of C3 Solutions, shares his 26-year journey in the supply chain industry, focusing on yard management and dock scheduling innovations. Discover how his early experiences, technical expertise, and entrepreneurial spirit have shaped solutions that improve visibility, efficiency, and collaboration in logistics. Chapters 00:00 Introduction to the Supply Chain Podcast 01:56 Greg Braun's Background and Early Life 05:46 Career Beginnings in Logistics 12:02 Transitioning from Software to Trucking 18:01 Founding C3 Solutions and Its Evolution 19:58 Transitioning from Safety Net to Independence 22:22 Evolution of C3's Solutions 28:57 The Critical Role of Dock and Yard Management 31:11 Defining Supply Chain Visibility 35:18 Insights from Customer Surveys 40:33 Final Thoughts and Future Directions Surgere [https://surgere.com/] is the official sponsor of The Supply Chaney [https://www.linkedin.com/company/supply-chaney/] Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

Ep. 102 - Warehouse Technology with Cliff Hardesty

In this episode, Cliff Hardesty from Hardesty Technologies shares his journey from a family business rooted in supply chain solutions to leading a tech-forward company. He discusses industry trends, the importance of strategic partnerships, and insights into emerging warehouse technologies. Chapters 00:00 Introduction at Truist Park 01:04 Cliff's Background and Family Business 04:05 Entrepreneurial Spirit and Company Evolution 06:56 Golf and Networking in Business 08:28 Career Path and Experience Before Joining Family Business 09:51 Rebranding to Hardesty Technologies 12:12 Family Dynamics in Business 13:55 Understanding the Ideal Customer 15:10 Solutions Offered to Customers 17:43 Partnerships and Technology Integration 19:41 Emerging Technologies and Market Trends 21:19 AI and Its Impact on the Industry 24:14 Balancing Legacy and Innovation 25:50 Advice for Founders in the Warehouse Tech Space 27:44 Vision for the Future of Hardesty Technologies Surgere [https://surgere.com/] is the official sponsor of The Supply Chaney [https://www.linkedin.com/company/supply-chaney/] Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

Ep. 101 - Supply Chain Podcasting with Kevin Lawton

In this live podcast-style conversation from the IWLA event, Kevin Lawton and Nathan Chaney dive into the evolution of podcasting, content creation, and marketing in the warehousing and logistics industry. Both share their paths into supply chain, lessons learned from operations leadership, and how curiosity, networking, and consistent content creation opened unexpected doors in their careers. The discussion explores the power of podcasts as educational and relationship-building tools, why authentic thought leadership matters more than constant sales pitches, and how logistics companies can leverage content to build trust, visibility, and industry authority. The conversation also highlights practical marketing advice for 3PLs and solution providers, including batching content, empowering operational leaders to become visible voices online, and creating educational content that resonates with customers. This episode is packed with practical insights for warehouse operators, logistics leaders, marketers, and anyone interested in the growing role of content and community in supply chain. Chapters 00:00 – Opening & Podcast Fireside Chat Concept 01:00 – Kevin Lawton’s Journey into Warehousing & Podcasting 05:05 – Starting a Podcast to Learn the Industry 08:07 – Nathan Chaney’s Supply Chain Career Path 12:00 – Leadership Lessons from Running a P&L Early 14:20 – Discovering Automation & Innovation Through ProMat 16:00 – Launching Supply Chaney & Supply Chain Social Club 19:38 – Teaching Supply Chain & Developing Future Leaders 20:40 – Why Warehouse Leaders Need More Industry Exposure 25:00 – The Secret to Podcast Consistency & Longevity 29:10 – Turning Podcasts into Multi-Use Content Assets 32:00 – Should Companies Launch Their Own Podcast? 37:00 – Creating Educational Content That Builds Authority 41:10 – TikTok Shop, Warehousing & Modern Content Marketing 44:53 – Marketing Do’s & Don’ts for 3PLs 47:30 – Thought Leadership vs. Constant Selling 51:00 – AI Content Pitfalls & Staying Authentic 53:40 – Final Marketing Takeaways & Closing Thoughts Surgere [https://surgere.com/] is the official sponsor of The Supply Chaney [https://www.linkedin.com/company/supply-chaney/] Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.

Ep. 100 - The Supply Chaney Story

In this episode, Nathan Chaney shares his journey through the supply chain industry, highlighting the importance of networking, continuous learning, and authentic content creation. Discover how his diverse experiences and passion have shaped his role as a thought leader and community builder in logistics. Chapters 00:00 Introduction to Nathan Chaney 02:16 Early Life and Education 05:46 Career Beginnings in Logistics 08:09 Lessons from Early Career 10:38 Transitioning to Corporate America 12:49 Experiences in the Tech Startup World 16:23 The Importance of Networking 18:40 Starting Supply Chain Consulting 20:49 The Birth of Supply Chain Social Club 25:01 Future of Supply Chain Networking 28:10 The Evolution of Networking Events 30:23 Building a Community Platform 32:28 Expanding Resources in Supply Chain 36:03 Innovative Approaches to Events 37:14 The Role of Media in Supply Chain 42:26 Key Takeaways from 99 Conversations 45:19 Finding Your Purpose in Supply Chain Surgere [https://surgere.com/] is the official sponsor of The Supply Chaney [https://www.linkedin.com/company/supply-chaney/] Podcast for 2026. Surgere’s singular focus is building AI-powered, frictionless supply chains that result in real time, end-to-end visibility with 99.9% accuracy for partners and customers.