Tits Up Podcast
In this episode of Tits Up, Coley sits down with Jessica Wegner McPhaul, founder of Naked Rebellion—a bra and underwear brand redefining what "nude" means by creating a shade for every body on earth. Jess's journey began in costume design for Dancing with the Stars, where she was fired after discovering a massive industry gap: the lack of bras that worked for dancers of different skin tones. That moment sparked the idea that would eventually become Naked Rebellion. Coley and Jess talk through what it really takes to build a product-based business from the ground up. Jess and her husband moved back to Phoenix with a blank slate, trusting an idea that brought excitement, and going from concept to product in just six months to meet the deadline of a fashion show. They also unpack navigating COVID, when Jess and her husband kept their factory open by turning leftover fabric into face masks which lead to hospital partnerships and even involvement from the Arizona Air National Guard. The conversation dives into the realities of bootstrapping, inventory risk, and preparing for major opportunities like The Today Show. This was a leap that paid off and helped propel Naked Rebellion into major retailers like Macy's and Bloomingdale's. Now, as Naked Rebellion grows as a wholesale brand, Jess is stepping into leadership as a creative director as she helps other brands navigate growth, transition, and scale. This episode is a reminder that saying yes—before you have it all figured out—can change everything. 🌐 https://nakedrebellion.com [https://nakedrebellion.com/] 📸 @nakedrebellion For anyone listening use the code Tits Up Pod when you buy a bra and you'll get an underwear for FREE!
22 episodios
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