Unlocked Podcast
Are the trades facing a structural recruitment crisis, or are we just terrible at telling our story? In Episode 81, Chad (Loc-Doc Security [https://www.locdoc.com/]), Tony (Assured Security [https://www.google.com/search?q=https://www.assuredsecurity.com/]), and Lars (Calgary Lock & Safe [https://www.google.com/search?q=https://calgarylockandsafe.ca/]) break down the historical social status gap between university degrees and modern craftsmanship. Lars challenges the trio with John Gardner’s classic warning: a society that scorns plumbing because it's a humble activity will have neither good plumbing nor good philosophy. Chad shares a pivotal baseline shift from his days as a field technician that led Loc-Doc Security to completely ditch standard t-shirts for formal button-down corporate uniforms to alter market perception. The guys analyze the hidden pitfalls of a $150,000 college debt trap, the human psychology of task fulfillment over digital exhaustion, and why standard locksmith businesses must inject a white-collar aesthetic to capture high-performing talent.
82 episodios
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