Pricing & Purpose

Do-over & Thank you

Startups are filled with mistakes. It can be tempting to want a do-over, but I've found it unhelpful to think about those mistakes in terms of regret. A startup becomes a successful business by finding the lessons it can be grateful for underneath each mistake. In this episode, join Eric Parker as he explores burn rates, company bloat, organizational structure, becoming a better leader, appreciating your investors, and the value of pursuing those random connections that are formed along the way. As always, leave a comment if you'd like something to be covered in a future episode.

Pricing & Purpose

Is your pricing strategy the primary barrier to your startup's success? Maybe. In the Valley of Death, you can drive yourself crazy second guessing every assumption you've made about your business. To reclaim some sense of control, it can be helpful to explore how your pricing strategy reinforces, potentially undercuts your CORE WHY as a founder. You may not know the answer today, or even next week, but if you keep performing you can continue to build trust with your early adopters to carry you through to the solution. Leave a comment or send us an email at podcast@makestartups.com if there is a topic you'd like covered in a future episode. Learn more about MakeStartups.com [https://makestartups.com]

Startup Triage

The Valley of Death is not the place to Monday morning quarterback your startup. You need to focus on the immediate needs of fixing your cashflow. Should you raise capital, or should you focus on sales? Join Eric Parker in this episode for a conversation about building trust and fixing your sales process so you can close more customers. Have a question or topic you'd like covered? Email podcast@makestartups.com and we can talk about it in a future episode.

Welcome to the Valley of Death

Virtually every startup will at some point face the Valley of Death. How you navigate it will be the primary determining factor of whether your businesses succeeds or fails. If you're listening to this, you've likely invested significant amounts of your time, your money, and relationships to make something unique and create wealth. At this stage, there are usually two main things you need to balance; 1. Something you need to disrupt, and 2. Something you need to stay the course on. Or maybe you just need better accountability systems? You won't know either until you're willing to be honest and quit posturing. Join Eric Parker, as he navigates his own Valley of Death, for a raw conversation on the challenges every startup faces when things don't go according to plan.