Virtuosity
I interviewed Faris Oweis, former Head of Platform @ Struck Crypto and now coaching and angel investing in web 3 founders at Crypto Coach. Example: Faris is Head of Gaming @ Eclipse Laboratories, a next generation rollup that's raised 15 million in pre-seed and seed funding from Tribe Capital, Tabiya, Infinity Ventures Crypto, Soma Capital, Struck Crypto, CoinList, Polychain, Galileo, Polygon Ventures, Accel, Sreeram Kannan and Ryan Fang. Eclipse's public testnet will go live in 2023 in ecosystems including Celestia, Polygon, and EigenLayer. We talk about: 0:00-0:22: Intro 0:22-3:17: What are the myths of web 3 GTM? How the winter crystalized focus + best practices for industry conferences 3:17-5:57: Digging deeper into the effects of the winter: Increased focus on growth/BD, shift in narratives(e.g rise of ZK and consumer crypto), and onus on shipping product more than ever 5:57-10:45: Is there a GTM playbook for web 3? Avoiding generalizations, Web 2 v Web 3 Business Models: Customer vs Community, Variation in Throughput, and role of BD, Marketing and other functions in reaching PMF 10:45-13:58: Are there growth KPIs in web 3 like in web 2 (e.g Twitter, Uber)? Web 2 vs Web 3 Metrics, New product use cases driven by industry tailwinds, and growth metrics/goals by stage 13:58: Why UX is improving in web 3: rise of design focused builders, entrance of modular/interoperable blockchains and a constellation of other factors 17:06-19:25: Current State of Institutional Adoption of Web 3: Cryptocurrency versus Building under the Hood 19:58- End: What does 0-1 GTM looks like for a hypothetical web 3 infrastructure company?
21 episodios
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