Voices for Local with Monisha Singh Katial

How Pinklay Built 200K+ Loyal Customers

31 min · 24 de feb de 2026
Portada del episodio How Pinklay Built 200K+ Loyal Customers

Descripción

When someone says “Made in India design,” Pinklay is a brand that truly lives up to that promise. Founded by Daisy Tanwani, Pinklay started as a passion project and evolved into a thriving lifestyle brand with 7 stores, a presence in 100+ Indian cities, and customers across 33 countries. In this episode of Voices for Local, Daisy opens up about: •⁠  ⁠Leaving a stable journalism career •⁠  ⁠Building a bootstrapped business •⁠  ⁠Working with 200–1000 artisans •⁠  ⁠Online vs offline growth challenges •⁠  ⁠The power of customer feedback •⁠  ⁠Why she hasn’t raised funding (yet) This is an honest, insightful conversation about entrepreneurship, risk, design, and building a brand rooted in craft and community.

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71 episodios

episode How Pinklay Built 200K+ Loyal Customers artwork

How Pinklay Built 200K+ Loyal Customers

When someone says “Made in India design,” Pinklay is a brand that truly lives up to that promise. Founded by Daisy Tanwani, Pinklay started as a passion project and evolved into a thriving lifestyle brand with 7 stores, a presence in 100+ Indian cities, and customers across 33 countries. In this episode of Voices for Local, Daisy opens up about: •⁠  ⁠Leaving a stable journalism career •⁠  ⁠Building a bootstrapped business •⁠  ⁠Working with 200–1000 artisans •⁠  ⁠Online vs offline growth challenges •⁠  ⁠The power of customer feedback •⁠  ⁠Why she hasn’t raised funding (yet) This is an honest, insightful conversation about entrepreneurship, risk, design, and building a brand rooted in craft and community.

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