Waste to Wealth

From Junk Removal to Marketing Success

39 min · 12 de mar de 2026
Portada del episodio From Junk Removal to Marketing Success

Descripción

In Season 2, Episode 1 of Waste To Wealth, Michael McCall sits down with Ronnie Knuckles, founder of Spearcrest Digital, a marketing agency that helps dumpster rental and junk removal companies generate consistent leads through SEO and Google advertising.  Tune in to learn how to turn your waste hauling business into a lead-generating machine, avoid common startup traps, and build the systems that transform hustle into long-term growth and profitability.

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23 episodios

episode Avoid Shiny Object Syndrome in Business Growth artwork

Avoid Shiny Object Syndrome in Business Growth

In episode 19 of Waste To Wealth, Michael McCall interviews Jaben Makings, founder of Onnix Investments, as he shares his journey from being a pool boy to becoming a successful real estate investor, emphasizing the importance of focus and mastering one area before expanding. Tune in to learn valuable tips for transforming your waste hauling business into a cash-flowing machine. TIMESTAMPS [00:02:28] Real estate agent partnerships. [00:06:06] Real estate investment strategies. [00:06:39] BRRRR method in real estate. [00:12:00] Picking your business focus. [00:13:15] Marketing channel focus. [00:19:25] Shiny object syndrome in entrepreneurship. [00:20:16] The importance of saying no. [00:24:39] Perfectionism in business decisions. [00:27:20] Importance of hiring a mentor. [00:29:42] Building relationships through curiosity. QUOTES * "Pick one marketing channel and master it before moving on to the next." - Jaben Makings. * "To be successful, you have to be able to say no to a lot of different things." -Jaben Makings * "The biggest shortcut that a lot of people overlook is hiring a mentor." -Jaben Makings SOCIAL MEDIA LINKS Michael McCall Instagram: https://www.instagram.com/buffalo.finances.cpa/ [https://www.instagram.com/buffalo.finances.cpa/] Facebook: https://www.facebook.com/BuffalofinanceNC/ [https://www.facebook.com/BuffalofinanceNC/] LinkedIn: https://www.linkedin.com/in/michael-d-mccall-03667714/ [https://www.linkedin.com/in/michael-d-mccall-03667714/] Jaben Makings LinkedIn: https://www.linkedin.com/in/jaben-makings [https://www.linkedin.com/in/jaben-makings] Instagram: https://www.instagram.com/jaben_makings/ [https://www.instagram.com/jaben_makings/?hl=en] WEBSITE Buffalo Finances: https://buffalofinances.com/ [https://buffalofinances.com/] Onnix Investments: https://onnixinvestments.com/ [https://onnixinvestments.com/]

25 de nov de 202532 min
episode From Side Hustle to Junk Business artwork

From Side Hustle to Junk Business

In episode 18 of Waste To Wealth, Michael McCall interviews Gabe Mendoza, owner of A1 Junk Xpress, as he discusses the importance of community involvement, effective marketing strategies, and lessons learned from attending industry conferences such as the Docket Conference and the Junk Expo. Tune in to discover how to turn a waste hauling business into a profitable venture while making a positive impact on the community. TIMESTAMPS [00:01:06] Community involvement and growth. [00:05:49] Cash purchases over debt. [00:09:03] Pricing strategies for dumpster rentals. [00:13:34] Convenience of junk removal services. [00:15:04] Business growth and branding strategy. [00:20:53] Community engagement and branding. [00:23:24] Customer acquisition strategies. [00:27:18] Compliance in junk hauling. [00:30:26] Business regulations and compliance challenges. [00:34:00] Enjoying hands-on work over paperwork. [00:38:06] Financial statements in business. [00:40:51] Levels of business growth. [00:44:10] Growing your business incrementally. [00:49:08] Waste management challenges and solutions. [00:52:46] Raiders fan experiences and travels. [00:54:00] Meeting fans across the country. QUOTES * "Part of growing, it's, it's becoming uncomfortable doing the things you're not used to doing." -Gabe Mendoza * "Learn the rules, man, and play by the rules, man. You don't want to mess around and find out." -Gabe Mendoza * "You meet a lot of people from all over the country, man. And a lot of people are great people." -Gabe Mendoza SOCIAL MEDIA LINKS Michael McCall Instagram: https://www.instagram.com/buffalo.finances.cpa/ [https://www.instagram.com/buffalo.finances.cpa/] Facebook: https://www.facebook.com/BuffalofinanceNC/ [https://www.facebook.com/BuffalofinanceNC/] LinkedIn: https://www.linkedin.com/in/michael-d-mccall-03667714/ [https://www.linkedin.com/in/michael-d-mccall-03667714/] Gabe Mendoza LinkedIn: https://www.linkedin.com/in/gabe-mendoza [https://www.linkedin.com/in/gabe-mendoza-476aa4358/] Instagram: https://www.instagram.com/a1junkxpress/ [https://www.instagram.com/a1junkxpress/]  WEBSITE Buffalo Finances: https://buffalofinances.com/ [https://buffalofinances.com/]

18 de nov de 202556 min