BuildBetter - interviews with tech founders
What if DJs could remix, monetize, and own music like never before? In this mind-expanding episode, I sit down with Jaime Schwarz — brand strategist, NFT patent holder, and founder of MRKD.dj — to explore how blockchain is redefining music ownership, IP, and co-creation. From remix rights to fan distribution and Keith Shocklee’s role in launching a new creative economy, this episode hits every note. We dive deep into: - Why Web3 needs better ownership models - How MRKD.dj turns DJs into prosumers and remixers - The story behind the first-ever NFT patent - Rethinking the future of digital music, NFTs, and identity Jaime believes blockchain is the missing layer for the IP economy — offering permanence, provenance, and programmable rights at scale. In a world where AI is eating the service economy, he sees IP as the next frontier of value — and music, with its deep-rooted remix culture and licensing complexity, as the ideal first use case. MRKD.dj isn’t just about tracks — it’s about unlocking a future where artists, DJs, and fans co-create, co-own, and get rewarded in real-time. Tune in before their live launch at New York Tech Week on June 6! (link to tickets: https://partiful.com/e/mFEMK9C7GHKoRw73ryVg) Chapters 00:00 Exploring Bulgaria's History and Culture 01:46 The Intersection of Branding and Blockchain 04:24 The Birth of NFTs and Ownership in the Digital Age 07:04 Revolutionizing Music Ownership and Distribution 09:49 The Role of Centralized Institutions in a Decentralized World 12:28 The Future of IP and Music in the Blockchain Era 14:34 Pivoting from Art to Music: The Mark.DJ Journey 17:17 Unleashing Creativity through Sampling and Remixing 19:54 The Value of Digital Ownership and NFTs 21:57 Navigating the Challenges of Digital Immutability 24:42 The Economic Potential of Tokenized IP 28:25 Exploring the New York Music Scene 28:54 Innovative Music Experiences and Limited Editions 30:19 Remixing the Future of Music 31:24 Ticketing and Exclusive Access 31:53 The Role of Social Networks in Music 31:54 Future Plans for Mark DJ 33:00 Building an IP Economy 36:16 Startup Lessons and Team Dynamics 36:39 Final Thoughts and Community Engagement MY GUEST LINKS: Jaime Schwarz LinkedIn: https://www.linkedin.com/in/jaimeschwarz/ Keith Shocklee Instagram: https://www.instagram.com/keithshocklee/ MRKD.dj is the website Support the show [https://www.buzzsprout.com/2252909/support] I hope you liked today's episode. If you have any comments please reach out on socials, and let's chat. And as always, don't forget to sign up for Web3Magic and follow me across social media to enjoy the colorful ride! COLLECT THIS EPISODE On Pods.Media: https://pods.media/web3-magic [https://pods.media/web3-magic] Listen in your favorite app: Watch & Subscribe on YouTube - http://tinyurl.com/w3m-youtube [http://tinyurl.com/w3m-youtube] Listen & Subscribe on Apple - http://tinyurl.com/w3m-apple [http://tinyurl.com/w3m-apple] Listen & Subscribe on Spotify - http://tinyurl.com/w3m-spotify [http://tinyurl.com/w3m-spotify] FOLLOW US: Subscribe and see all episodes - https://web3magic.xyz [https://www.web3magic.xyz] Follow Web3Magic (X) - https://twitter.com/Web3MagicHQ [https://twitter.com/Web3MagicHQ] Follow BFG (X) - https://twitter.com/aka_BFG [https://twitter.com/aka_BFG] Follow BFG (Farcaster) - https://warpcast.com/bfg [https://warpcast.com/bfg] Follow Web3Magic channel (Farcaster) - https://warpcast.com/~/channel/web3magic [https://warpcast.com/~/channel/web3magic]
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