The Broker Plateau

The Broker Plateau

Most brokers think the solution is simple: work harder. Need more deals? Work harder. Need more clients? Work harder. Need to get caught up? Work harder. Until one day, that strategy stops working. In this episode, we're talking about The Broker Plateau — that stage where your business is growing, opportunities are coming in, and from the outside everything looks great. But behind the scenes, your calendar is packed, your inbox never sleeps, and the systems that got you here are starting to break under the weight of success. We dive into the growing pains that come with building a brokerage business, why every stage of growth creates a new set of challenges, and the uncomfortable reality that what got you to your first wins often won't get you to the next level. Part brokerage therapy. Part business strategy. Part reality check. If you've ever felt busy but somehow stuck at the same time, this episode is for you.

Feeding 6 Kids on Commission Only ft. Vince Roche

This week, we sit down with the man who paved the way for us in the world of CRE — our dad, Vince Roche. Before he built one of the largest commercial real estate platforms on the West Coast, he was a college athlete scraping together tuition, getting loans from his coach just to stay in school, and leading teams despite being the smallest guy in his position. From going door-to-door in Bakersfield as a young developer to navigating projects that nearly broke him, Vince shares the stories, setbacks, and decisions that shaped both his career and our family. We dive into the moment he walked away from development, the sale of his company, building a business that eventually spanned multiple offices, and why surrounding yourself with the right people can make or break everything. But this episode goes far beyond real estate. We talk about raising six kids on a commission-only income, the pressure he carried that we never saw, his philosophy on leaving it all on the field, and how he quietly built a real estate portfolio while running a growing company. Along the way, he shares hard-earned lessons on leadership, entrepreneurship, family, and what success actually means after you've achieved everything you thought you wanted. Part business masterclass. Part family history. Part father-daughter conversation. You don't want to miss this one.

Commercial Real Estate Ruined Family Holidays ft. Liberty Roche

This week we brought our sister, Liberty, B&B's very own CMO, onto the podcast and what was supposed to be an innocent sibling conversation turned into full-blown chaos. Growing up in a six-kid household meant everyone had a role to survive it — and in this episode, all of those roles show up again in real time. From wildly different childhood memories to why Gen Z can sniff out inauthenticity instantly, the conversation jumps between family dynamics, retail psychology, and the uncomfortable truth that most "business instincts" start way earlier than we think. Of course, we also settle the sibling debates no one asked for but everyone has opinions on. Part chaos. Part therapy. Part retail strategy. Completely unhinged — and easily one of our most personal episodes yet.

ICSC Vegas: The Greatest Networking Experiment on Earth

Brick & Brand is on the road to Vegas this week for the biggest retail real estate convention in the country! ICSC Vegas is equal parts networking event, psychological experiment, and endurance sport. In this episode, we unpack the chaos, ego, exhaustion, and strange energy behind commercial real estate's biggest week of the year.

The Entrepreneurial Delusion ft. Delaney Roche

This week on Brick & Brand, the guest seat got flipped. Delaney Roche — commercial real estate broker, entrepreneur, and co-founder of Brick & Brand — opened up about what it actually feels like building two businesses in your 20's while trying to keep pace with an industry built on perception, confidence, and pressure. Growing up as the middle child — the "forgotten" child in many ways — meant mastering independence early. Self-sufficiency stopped being a trait and became survival instinct. That mentality followed directly into business: work harder, move faster, need less, keep pushing. But there's a side of ambition people rarely talk about publicly. The relationships that fade when your priorities change. The pressure of trying to look established before you fully feel it internally. The exhaustion of turning ambition into identity. This is the unfiltered internal dialogue behind ambition, pressure, and performance.