Brick & Brand

ICSC Vegas: The Greatest Networking Experiment on Earth

Brick & Brand is on the road to Vegas this week for the biggest retail real estate convention in the country! ICSC Vegas is equal parts networking event, psychological experiment, and endurance sport. In this episode, we unpack the chaos, ego, exhaustion, and strange energy behind commercial real estate's biggest week of the year.

The Entrepreneurial Delusion ft. Delaney Roche

This week on Brick & Brand, the guest seat got flipped. Delaney Roche — commercial real estate broker, entrepreneur, and co-founder of Brick & Brand — opened up about what it actually feels like building two businesses in your 20's while trying to keep pace with an industry built on perception, confidence, and pressure. Growing up as the middle child — the "forgotten" child in many ways — meant mastering independence early. Self-sufficiency stopped being a trait and became survival instinct. That mentality followed directly into business: work harder, move faster, need less, keep pushing. But there's a side of ambition people rarely talk about publicly. The relationships that fade when your priorities change. The pressure of trying to look established before you fully feel it internally. The exhaustion of turning ambition into identity. This is the unfiltered internal dialogue behind ambition, pressure, and performance.

Community Is the New Luxury ft. Lauren Fields

This week on Brick & Brand, we sit down with Lauren Fields, founder of Fieldswell, to unpack how she's building a brand at the intersection of wellness, personal growth, community, and business. From coaching and content to The Wellness Sanctuary and live experiences, Lauren shares the real story behind creating a modern wellness ecosystem rooted in alignment, human potential, and meaningful connection. We get into authenticity vs. monetization, why most wellness brands feel surface-level and forgettable, building real community in a digital world, and what it actually takes to scale a mission-driven brand without losing the soul of it along the way. This one goes way deeper than wellness — it's about identity, ambition, purpose, and building a life that actually feels good behind the scenes. Fieldswell [https://www.fieldswell.com/]

Burn the Boats ft. Ryan Romo

This week on Brick & Brand, we sit down with Ryan Romo — co-founder and managing partner of RFP Homes. Ryan built RFP Homes through relentless cold calling, consistency, and a willingness to do the work most people avoid. What started as a wholesale operation has evolved into a fast-growing real estate company built around systems, recruiting, media, and scale. We talk about the realities of building in real estate, creating a personal brand that actually drives business, hiring A-level talent, and what it takes to grow a company without losing the edge that built it in the first place. RFP Homes [https://www.rfphomes.com/]

Inside the Most Controversial Brand in Fitness ft. Michael Ramsey

This week on Brick & Brand, we sit down with Michael Ramsey — co-founder of STRONG Pilates. Michael didn't just build another Pilates concept—he redefined the category. From scaling top-performing F45 studios to launching a globally recognized fitness brand, this is a real look at what it takes to create something that actually cuts through. This is what it looks like when a brand goes from idea to global movement—and the pressure, discipline, and decisions it takes to not lose it along the way. STRONG Pilates [https://strongpilates.co/]