Omslagafbeelding van de show Get the MEMO

Get the MEMO

Podcast door Taylor Pfeifer & Brooke Hoffos

Engels

Business

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Over Get the MEMO

Get the Memo is where interesting ideas, original thinking, and creative ambition comes together in conversation. Hosted by the team behind MEMO Creative Festival, this podcast features candid conversations with designers, artists, storytellers, technologists, foodies, fashionistas, and all-around cultural instigators who are reshaping the world around them. Each episode explores the messy, meaningful, and sometimes treacherous journey of making something new—from early sparks to hard-won breakthroughs. Whether you're building brands, breaking conventions, or just figuring it out, Get the Memo is your signal to keep going. This is the platform for people who make things that matter. No fluff. No formulas. Just real talk for creative humans. Powered by LMNO.

Alle afleveringen

7 afleveringen

aflevering Designing the Future with Leland Maschmeyer | Episode #5 artwork

Designing the Future with Leland Maschmeyer | Episode #5

Summary In this episode of the Memo Creative Festival podcast, hosts Taylor Pfeifer and Brooke Hoffos interview Leland Maschmeyer, CEO and co-founder of Collins, a renowned brand and design consultancy. Leland shares insights on the intersection of design and AI, the importance of brand differentiation, and his experience transforming Chobani from a single product company into a wellness platform. He emphasizes the need for designers to recognize their economic value and encourages young designers to take risks in their careers. The conversation explores the evolving role of design in creating intentional change and the significance of understanding value market fit in branding. Takeaways * Design is about creating intentional change, not just aesthetics. * Brand differentiation is crucial in a competitive market. * AI can enhance design processes but should not replace human creativity. * Understanding value market fit is essential for brand success. * Chobani's transformation illustrates the power of a wellness-focused brand. * Designers should be proud of their work and its economic value. * Pricing strategies are a creative discipline that can enhance perceived value. * Young designers should take risks to maximize learning opportunities. * Simplicity in design communication is key to success. * The design industry must defend its economic value to thrive.

22 aug 2025 - 43 min
aflevering The Consequences of Curiosity & Embracing Chaos with George Stroumboulopoulos | Episode #4 artwork

The Consequences of Curiosity & Embracing Chaos with George Stroumboulopoulos | Episode #4

In this engaging conversation, George Stroumboulopoulos shares his unexpected journey through the world of media, music, and culture. He reflects on the profound impact of music on his life, the importance of embracing chaos, and the strength of empathy. Through personal anecdotes and insights, Strombo discusses the consequences of curiosity, the lessons learned from high-risk experiences, and the transformative power of music in navigating emotional challenges. He emphasizes the need for balance in life and the value of understanding one's feelings, ultimately encouraging listeners to engage with life fully and authentically. In this engaging conversation, the speaker shares insights on the importance of creativity, storytelling, and the risks involved in pursuing a creative career. They discuss personal experiences with adventure and the balance between personal expression and audience engagement. The conversation delves into societal issues, including the impact of technology on youth, the need for protecting the working class, and the importance of resilience and community in navigating life's challenges. The speaker emphasizes the role of art in society and the necessity of active participation in life, advocating for truth and connection within communities.

8 aug 2025 - 1 h 13 min
aflevering Sustainability in Marketing with Blair French | Ep #3 artwork

Sustainability in Marketing with Blair French | Ep #3

In this episode of the Memo Creative Festival podcast, hosts Taylor Pfeifer and Brooke Hoffos interview Blair French, Chief Growth Officer at LMNO. Blair shares insights from his extensive career in branding and marketing, emphasizing the importance of sustainability in business practices. He discusses the evolving landscape of career paths, the role of a Chief Growth Officer, and the significance of soft skills in the workplace. Blair also delves into the complexities of sustainable development, addressing common misconceptions and highlighting the need for businesses to integrate sustainability into their core values. The conversation concludes with Blair offering advice to his younger self and encouraging listeners to embrace their authentic selves.

5 aug 2025 - 53 min
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